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The North American ice cream market is primarily driven by the global ice cream industry. The North American market is majorly driven by various consumer tastes due to increased health consciousness and need-specific demands. Demand for sugar- free, fat -free and vegan ice cream is increasing. With respect to flavours, according to the International Dairy Food Association, vanilla tops to become the most preferred flavour in United States, followed by chocolate. Strawberry is the most popular fruit in ice creams. Depending upon the type of serving prevalent in the United States, mini cups are preferred over sticks and sticks over cones. All of these are majorly preferred over bricks and tubs as the former options are convenient to snack on-the-go. Artisanal ice creams, that are handcrafted with ingredients like black sesame, blueberry jam, coconut or salty caramel among many others are also among favourites in the market.
Market players are trying to build up recipe’s that are more nutritional and have more organic ingredients. Nestle (OTCMKTS: NSRGF) is making efforts to remove unfamiliar ingredients and minimize the use of artificial colours in its food, beverages, dairy, and ice creams, and others. In 2019, the company established an internal team to find simplified “kitchen-cupboard” ingredients to make it more suitable to consumer’s health concerns. This will cater to the increasing favouritism for organic alternatives and will further provide an impetus to the industry growth.
Market Analysis by Flavour, Category, Type, Distribution Channels, and Regions:
Key Findings of the Report:
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The major players in the North American Ice Cream market are BR IP Holder LLC (Baskin Robbins), Nestle SA, Unilever Plc, Turkey Hill Dairy, Blue Bell Creameries, L.P., Wells Enterprises Inc., and David Chapman’s Ice Cream Limited, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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