Spain Oral Care Market to Grow at a CAGR of 3.3% between 2024 and 2032

The Spain oral care market is one of the leading markets in Europe with an expenditure of EUR 165 per capita on dental care. It is the fifth-largest market for oral care in Europe after Germany, the United Kingdom, France, and Italy. The growth in the Spanish market supports the growth of the European market. The overall Europe and Spain oral care industry are expected to grow at a similar rate in the forecast period. The Spain oral care market is driven by the rising demand for dental care products.

Companies such as Unilever (NYSE: UN) and Procter & Gamble (NYSE: PG) are the leading players in the Spain oral care market. Unilever has entered into an agreement with Procter & Gamble in 2020, to acquire the brands Fluocaril and Parogencyl. These are well-known and trusted brands and are primarily sold in Spain and France. The brands are also promoted by health professionals. Fluocaril delivers oral care solutions, specializing in guarding teeth against cavities. Parogencyl, on the other hand, deals with gum diseases. The acquisition of these brands will boost the company's position in the oral care market in Spain. The high awareness, powerful brand heritage, and sound reputation amongst dentists of these brands will also boost the Unilever's existing oral care portfolio.

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Market Analysis by Product Type, Distribution Channel, and Region:

• The market for oral care is divided on the basis of product type into toothpaste, toothbrush, mouthwash, denture products, and dental accessories, among others. Toothpaste is further sub-divided into paste, powder, gel, and polish while the toothbrush is further segmented into electric and manual. Mouthwash, too, is further divided into medicated and non-medicated. Denture products are further segmented into fixatives, cleaners, and others. Dental accessories are also sub-divided into dental flosses, breath fresheners, cosmetic dental products, tongue scrapers, and others.

• On the basis of the distribution channel, the industry is segmented into hypermarkets and supermarkets, specialty stores, convenience stores, and online retailers, among others.

• Regionally, the market for oral care is segmented into Catalonia, Madrid, Andalusia, Valencia, and Basque Country, among others.

Key Findings of The Report:

• The market for oral care in Spain is expected to be aided by the technological innovations taking place in the industry.

• The growing ageing population in the region is propelling the market for oral care forward as the older generation requires extra dental care, and they have a higher risk of gum diseases. 

• The market for Spain oral care is driven by the rising awareness among the consumers about oral hygiene, along with a steady growth in its overall personal care segment.

• The increase in the GDP of the country is further enhancing the market for oral care in Spain. 

• The companies are coming up with constant innovations and personalisation of products in the industry, which is aiding the market growth.

• The rise in the population in areas such as Madrid and Barcelona are also expected to drive the market forward.

• With more and more dentists promoting oral care and associated products in the country, the market is being propelled forward. 

• The progress in oral hygiene awareness in the country will also aid the market.

Key Offerings of the Report:

• The EMR report offers an overview of the Spain oral care market for the periods (2018-2023) and (2024-2032).

• The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the product types, distribution channels, and regional markets of oral care.

• The report offers an in-depth insight into the region-wise historical (2018-2023) and forecast (2024-2032) price trends for oral care. 

• It evaluates the global trade data for the year 2020, examining the value and volume of the major importing as well as exporting countries.

Colgate Palmolive Espana S.A., Procter Gamble Espana SAU, Unilever Espana S.A., Lacer S.A., Pierre Fabre Iberica S.A., Pierrot (Fushima SL), among others, are the key players in the Spain oral care market. The comprehensive report covers their competitive landscape, capacity, and latest developments like mergers, acquisitions and investments, plant turnarounds, and capacity expansions.

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