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North America is a significant regional sports technology market owing to the large-scale adoption of technology and enhancing living standards within the region. Further, the rising demand for relaxing sports viewing experience, growing BYOD popularity, and improving social media integration with stadium technologies are aiding the industry growth within the region. The Asia Pacific region is expected to witness a robust growth in the forecast period due to the internet and cloud technology penetration, digitalisation of sports, and the emergence of professional leagues.
IBM (NYSE: IBM) and Telefonaktiebolaget LM Ericsson (STO: ERIC-B) are the key players in the global sports technology market. In June 2020, IBM, along with All England Lawn Tennis Club (AELTC), announced the continuation of the pledge of their partnership to leverage disruptive innovation in the sports industry in order to elevate and differentiate the famous traditional tennis tournament. The announcement of multiple innovations for The Championships 2020 across Cloud and AI aims to maximise the opportunities presented by IBM’s core strategic capabilities. IBM and AELTC, the 30-year-old partners, maintain the importance of challenging the status quo through the help of technology.
Market Analysis by Sports Type, Technology, Sports, Components, Application, End Use, and Region:
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IBM, Telefonaktiebolaget LM Ericsson, Cisco, Fujitsu, SAP SE, Oracle, NEC Corporation, LG Electronics [LG Corp], Samsung, Fitbit, Inc., Apple, Garmin Ltd., Sony Corporation, and Panasonic Corporation, among others, are the key players in the global sports technology market. The EMR report looks into the capacity, market share, and latest developments of these major players like plant turnarounds, mergers and acquisitions, and capacity expansions.
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