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The global alcoholic tea market is being driven by the rising retail alcoholic beverage industry, which reached a value of about USD 1.14 trillion in 2020. The alcoholic tea industry is also catalysed by the growth of the RTD alcoholic beverage market, which is expected to grow at a CAGR of 7% in the forecast period of 2021-2026.
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The growing preference for alcoholic iced tea, particularly among millennials, is driving the growth of the global alcoholic tea industry. This is supported by the growing demand for tea-infused cocktails, which are gaining popularity for their island-inspired flavours with a crisp, clear taste of premium tea on the backdrop. Region-wise, Canada, with a progressive tea-drinking population, is significantly contributing to the growth of the alcoholic tea industry. Other developed regions like the United States and the United Kingdom are also aiding the industry growth. Meanwhile, the presence of a large population and escalating consumer disposable incomes in India and China are expected to provide enhanced growth opportunities for the market expansion in the forecast period.
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Alcoholic tea is a kind of beverage prepared by mixing tea and alcohol in specific amounts. These drinks are the perfect way to blend cocktail with tea and can be quickly customised by choosing one type of tea or another. These are available in several different varieties, ranging from boozy sweet teas to fancy little tea martinis.
Based on flavour, the market is divided into:
Based on base, the industry can be segmented into:
Based on end use, the industry is segmented into:
The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Millennials are looking for innovation and variety when it comes to current tea offerings and beverages. The launch of new flavours and diversification of product range by the manufacturers are pushing the growth of the alcoholic tea industry globally. This is backed by the growing investments in research and development activities and the advancements in the food and beverage sector. Other factors like the growing disposable incomes, rising living standards, and the thriving retail sector are further propelling the industry growth. The growing brand awareness among the millennials and their interest towards health and wellness is expected to further drive the industry growth. The manufacturers are developing whole food and healthy offerings, accompanied by a great taste, to grab consumer attention, which will significantly contribute to the industry growth in the forecast period.
The report gives a detailed analysis of the following key players in the global alcoholic tea market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Alcoholic Tea Market Analysis
8.1 Key Industry Highlights
8.2 Global Alcoholic Tea Historical Market (2016-2020)
8.3 Global Alcoholic Tea Market Forecast (2021-2026)
8.4 Global Alcoholic Tea Market by Flavours
8.4.1 Gin
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2016-2020)
8.4.1.3 Forecast Trend (2021-2026)
8.4.2 Vodka
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2016-2020)
8.4.2.3 Forecast Trend (2021-2026)
8.4.3 Bourbon
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2016-2020)
8.4.3.3 Forecast Trend (2021-2026)
8.4.4 Rum
8.4.4.1 Market Share
8.4.4.2 Historical Trend (2016-2020)
8.4.4.3 Forecast Trend (2021-2026)
8.4.5 Irish Cream
8.4.5.1 Market Share
8.4.5.2 Historical Trend (2016-2020)
8.4.5.3 Forecast Trend (2021-2026)
8.4.6 Others
8.5 Global Alcoholic Tea Market by Base
8.5.1 Berries
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2016-2020)
8.5.1.3 Forecast Trend (2021-2026)
8.5.2 Lime
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2016-2020)
8.5.2.3 Forecast Trend (2021-2026)
8.5.3 Cucumber
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2016-2020)
8.5.3.3 Forecast Trend (2021-2026)
8.5.4 Peach
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2016-2020)
8.5.4.3 Forecast Trend (2021-2026)
8.5.5 Mint
8.5.5.1 Market Share
8.5.5.2 Historical Trend (2016-2020)
8.5.5.3 Forecast Trend (2021-2026)
8.5.6 Coconut
8.5.6.1 Market Share
8.5.6.2 Historical Trend (2016-2020)
8.5.6.3 Forecast Trend (2021-2026)
8.5.7 Mango
8.5.7.1 Market Share
8.5.7.2 Historical Trend (2016-2020)
8.5.7.3 Forecast Trend (2021-2026)
8.5.8 Sweet Apricot
8.5.8.1 Market Share
8.5.8.2 Historical Trend (2016-2020)
8.5.8.3 Forecast Trend (2021-2026)
8.5.9 Others
8.6 Global Alcoholic Tea Market by End Use
8.6.1 Retail
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2016-2020)
8.6.1.3 Forecast Trend (2021-2026)
8.6.2 Industrial
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2016-2020)
8.6.2.3 Forecast Trend (2021-2026)
8.7 Global Alcoholic Tea Market by Region
8.7.1 Market Share
8.7.1.1 North America
8.7.1.2 Europe
8.7.1.3 Asia Pacific
8.7.1.4 Latin America
8.7.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2016-2020)
9.1.2 Forecast Trend (2021-2026)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2016-2020)
9.2.2 Forecast Trend (2021-2026)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2016-2020)
9.3.2 Forecast Trend (2021-2026)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2016-2020)
9.4.2 Forecast Trend (2021-2026)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2016-2020)
9.5.2 Forecast Trend (2021-2026)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 EMR’s Key Indicators for Demand
10.4 EMR’s Key Indicators for Price
11 Value Chain Analysis
12 Competitive Landscape
12.1 Market Structure
12.2 Company Profiles
12.2.1 Red Diamond, Inc.
12.2.1.1 Company Overview
12.2.1.2 Product Portfolio
12.2.1.3 Demographic Reach and Achievements
12.2.1.4 Certifications
12.2.2 Tea Venture Limited
12.2.2.1 Company Overview
12.2.2.2 Product Portfolio
12.2.2.3 Demographic Reach and Achievements
12.2.2.4 Certifications
12.2.3 MB-Holding GmbH & Co. KG
12.2.3.1 Company Overview
12.2.3.2 Product Portfolio
12.2.3.3 Demographic Reach and Achievements
12.2.3.4 Certifications
12.2.4 Noveltea
12.2.4.1 Company Overview
12.2.4.2 Product Portfolio
12.2.4.3 Demographic Reach and Achievements
12.2.4.4 Certifications
12.2.5 Others
13 Industry Events and Developments
Additional Customisations Available
1 Manufacturing Process
1.1 Overview
1.2 Detailed Process Flow
1.3 Operations Involved
2 Project Requirements and Cost Analysis
2.1 Land, Location, and Site Development
2.2 Construction
2.3 Plant Machinery
2.4 Cost of Raw Material
2.5 Packaging
2.6 Transportation
2.7 Utilities
2.8 Manpower
2.9 Other Capital Investments
List of Figures and Tables
1. Global Alcoholic Tea Market: Key Industry Highlights, 2016 and 2026
2. Global Alcoholic Tea Historical Market: Breakup by Flavours (USD Million), 2016-2020
3. Global Alcoholic Tea Market Forecast: Breakup by Flavours (USD Million), 2021-2026
4. Global Alcoholic Tea Historical Market: Breakup by Base (USD Million), 2016-2020
5. Global Alcoholic Tea Market Forecast: Breakup by Base (USD Million), 2021-2026
6. Global Alcoholic Tea Historical Market: Breakup by End Use (USD Million), 2016-2020
7. Global Alcoholic Tea Market Forecast: Breakup by End Use (USD Million), 2021-2026
8. Global Alcoholic Tea Historical Market: Breakup by Region (USD Million), 2016-2020
9. Global Alcoholic Tea Market Forecast: Breakup by Region (USD Million), 2021-2026
10. North America Alcoholic Tea Historical Market: Breakup by Country (USD Million), 2016-2020
11. North America Alcoholic Tea Market Forecast: Breakup by Country (USD Million), 2021-2026
12. Europe Alcoholic Tea Historical Market: Breakup by Country (USD Million), 2016-2020
13. Europe Alcoholic Tea Market Forecast: Breakup by Country (USD Million), 2021-2026
14. Asia Pacific Alcoholic Tea Historical Market: Breakup by Country (USD Million), 2016-2020
15. Asia Pacific Alcoholic Tea Market Forecast: Breakup by Country (USD Million), 2021-2026
16. Latin America Alcoholic Tea Historical Market: Breakup by Country (USD Million), 2016-2020
17. Latin America Alcoholic Tea Market Forecast: Breakup by Country (USD Million), 2021-2026
18. Middle East and Africa Alcoholic Tea Historical Market: Breakup by Country (USD Million), 2016-2020
19. Middle East and Africa Alcoholic Tea Market Forecast: Breakup by Country (USD Million), 2021-2026
20. Global Alcoholic Tea Market Structure
The global alcoholic tea market is being aided by the growing retail alcoholic beverage market, which attained a value of 1.14 trillion in 2020.
The alcoholic tea industry is being driven by the rising RTD alcoholic beverage market, which is projected to grow at a CAGR of 7% between 2021 and 2026.
The major drivers of the industry, such as growing demand for alcoholic beverages, rising disposable incomes, increasing population, and advancements in the food and beverages industry, are expected to aid the market growth.
The key market trends guiding the growth of the industry include the launch of new products and growing brand awareness among consumers coupled with the shift towards health and wellness.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The leading flavours of alcoholic tea in the market are gin, vodka, bourbon, rum, and Irish cream, among others.
The major bases of alcoholic tea in the industry are berries, lime, cucumber, peach, mint, coconut, mango, and sweet apricot, among others.
The significant end use sectors in the market are retail and industrial.
The major players in the industry are Red Diamond, Inc., Tea Venture Limited, MB-Holding GmbH & Co. KG, and Noveltea, among others.
The global alcoholic tea market is being driven by the growing demand for retail alcoholic beverages, whose market attained a value of USD 1.14 trillion in 2020. Aided by the new product launches, the RTD alcoholic beverage market is expected to witness a healthy growth in the forecast period of 2021-2026, growing at a CAGR of 7%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. By flavour, the market is segmented into gin, vodka, bourbon, rum, and Irish cream, among others. Based on base, the industry is divided into berries, lime, cucumber, peach, mint, coconut, mango, and sweet apricot, among others. On the basis of end use, the industry is bifurcated into retail and industrial. The major regional markets for alcoholic tea are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Red Diamond, Inc., Tea Venture Limited, MB-Holding GmbH & Co. KG, and Noveltea, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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