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Report Overview

The Australia power bank market size reached USD 112.32 Million in 2024. The market is expected to grow at a CAGR of 2.99% between 2025 and 2034, reaching almost USD 150.80 Million by 2034.

2024

Base Year

2018-2024

Historical Year

2025-2034

Forecast Year

  • In 2023, the total number of active cellular mobile connections reached 32.71 million, translating to a mobile connection penetration rate of 124.3%.

  • In 2020, as per ACMA, 46% of the children aged 6 to 13 used a mobile phone.

  • Further, one-third of Australian children aged 6-13 owned their own phones in 2020.

Compound Annual Growth Rate

Value in USD Million

2.99%

2025-2034


Australia Power Bank Market Outlook

*this image is indicative*

Evolving consumer preferences, busy lifestyles, along with ease of shopping offered by the ecommerce platforms are expected to drive the demand for power bank in Australia

E-commerce platforms offer a vast array of power banks from various brands and with different capacities and features. This allows consumers to easily compare options and find the perfect one for their needs, all from the comfort of their homes.

Online retailers often compete fiercely, leading to competitive pricing for power banks. Transparency is also enhanced, as consumers can readily access reviews and product information before making a purchase. E-commerce eliminates geographical barriers. Australian customers in remote areas can access the same diverse selection of power banks as those in major cities, with fast and convenient delivery options, which is expected to aid in the Australia power bank market growth.

Further, online platforms allow for targeted marketing campaigns, reaching specific demographics with relevant power bank options. Additionally, e-commerce retailers can leverage promotions and discounts to further entice consumers. The entire buying process for a power bank can be completed online. This streamlined experience, from browsing to purchase, makes it easier than ever for customers to find and acquire the portable charger they need.

There are various ecommerce platforms that offer wide array of power banks. Some of the well-known platforms include Amazon Australia, eBay Australia, JB Hi-Fi, and Kmart, among others.

Market Segmentation

Australia Power Bank Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:

Market Breakup by Capacity:

  • Up To 3,000 mAh 
  • 3,001–8,000 mAh
  • 8,001–20,000 mAh
  • Above 20,000 mAh

Market Breakup by Battery Type:

  • Lithium polymer
  • Lithium ion

Market Breakup by Charging Mode:

  • Wired
  • Wireless

Market Breakup by Application:

  • Laptops
  • Cameras
  • Smartphone and Tablets
  • Others

Market Breakup by Distribution Channel:

  • Online
  • Offline

Market Breakup by Region:

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

Competitive Landscape

The Australia power bank market key players are Anker Innovations Australia Pty Ltd., Cygnett Pty Ltd., Samsung Electronics Australia Pty Limited, Belkin Ltd., Laser Corporation Holdings Pty Limited, and TRION, among others.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at USD 112.32 Million in 2024.

The market is projected to grow at a CAGR of 2.99% between 2025 and 2034.

The revenue generated from the market is expected to reach USD 150.80 Million in 2034.

The market is categorised according to application, which includes laptops, cameras, smartphone and tablets, and others.

The key players are Anker Innovations Australia Pty Ltd., Cygnett Pty Ltd., Samsung Electronics Australia Pty Limited, Belkin Ltd., Laser Corporation Holdings Pty Limited, and TRION, among others.

Based on the distribution channel, the market is divided into online and offline.

The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2024
Historical Period 2018-2024
Forecast Period 2025-2034
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Capacity
  • Battery Type
  • Charging Mode
  • Application
  • Distribution Channel
  • Region
Breakup by Capacity
  • Up To 3,000 mAh 
  • 3,001–8,000 mAh
  • 8,001–20,000 mAh
  • Above 20,000 mAh
Breakup by Battery Type
  • Lithium polymer
  • Lithium ion
Breakup by Charging Mode
  • Wired
  • Wireless
Breakup by Application
  • Laptops
  • Cameras
  • Smartphone and Tablets
  • Others
Breakup by Distribution Channel
  • Online
  • Offline
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Anker Innovations Australia Pty Ltd.
  • Cygnett Pty Ltd.
  • Samsung Electronics Australia Pty Limited
  • Belkin Ltd.
  • Laser Corporation Holdings Pty Limited
  • TRION
  • Others

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