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Colombia Energy Drinks Market Size, Share, Growth, Forecast: By Product: Drinks, Shots, Mixers; By Packaging: Cans, Bottles; By Distribution Channel: On-trade, Off-trade; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand, Key Indicators for Price; Competitive Landscape; 2024-2032
Colombia Energy Drinks Market Outlook
The Colombia energy drinks market size is projected to grow at a CAGR of 5.70% between 2024 and 2032.
Key Takeaways
- With the increasing health awareness and rising concerns related to calorie consumption, major market players are introducing sugar-free and low-calorie energy drinks.
- Energy drinks are being made available in environmentally friendly packaging, and manufacturers are focusing on sourcing them sustainably.
- Energy drink manufacturers are incorporating a wider range of functional ingredients such as botanical extracts, amino acids, and vitamins to offer additional health benefits and set their products apart, consequently driving up the Colombia energy drinks market share.
Energy drinks are commonly ingested before physical activities or during hectic routines to supply energy and invigorate the central nervous system. The market share of energy drinks in Colombia is progressively expanding due to the escalating demand for convenient functional beverages, the increasing health and wellness trend, and the successful marketing tactics of key industry players. In Colombia, there is a rising inclination towards energy drinks among health-conscious individuals, as these beverages provide functional advantages. Energy drinks are prepared using amino acids, vitamins, and herbal extracts, rendering them appealing to a wide range of consumers.
As per the Colombia energy drinks market analysis, the market is witnessing a rise in the popularity of sugar-free and low-calorie energy drinks. Consumers who prioritise their health are seeking energy drinks that are made with natural ingredients and do not contain artificial sweeteners, colourings, or additives. As a result, there is a growing demand for "clean energy" drinks that have reduced sugar content and are enriched with functional ingredients like adaptogens, which offer added health advantages.
The market players are introducing innovative beverage offerings to expand their customer base. For instance, in February 2022, PepsiCo, a key market player unveiled a new line of beverages (energy drinks) infused with hemp seeds, specifically designed to aid in relaxation. Rockstar Unplugged, a 12-ounce can, combines hemp seed oil, B vitamins, and 80 mg of caffeine, which is approximately half the amount found in other Rockstar energy drinks.
Market Segmentation
Colombia Energy Drinks Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
- Drinks
- Shots
- Mixers
Market Breakup by Packaging
- Cans
- Bottles
Market Breakup by Distribution Channel
- On-trade
- Off-trade
Competitive Landscape
The market players are focused on manufacturing sugar-free products and are incorporating functional ingredients in energy drinks to attract health-conscious consumers.
- Red Bull GmbH
- Monster Beverage Corporation
- Coca-Cola Company
- Qualamex, S.A. de C.V.
- PepsiCo, Inc.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Product |
|
| Breakup by Packaging |
|
| Breakup by Distribution Channel |
|
| Market Dynamics |
|
| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Market Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Latin America Energy Drinks Market Overview
8.1 Key Industry Highlights
8.2 Latin America Energy Drinks Historical Market (2018-2023)
8.3 Latin America Energy Drinks Market Forecast (2024-2032)
9 Colombia Energy Drinks Market Overview
9.1 Key Industry Highlights
9.2 Colombia Energy Drinks Historical Market (2018-2023)
9.3 Colombia Energy Drinks Market Forecast (2024-2032)
10 Colombia Energy Drinks Market by Product
10.1 Drinks
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Shots
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Mixers
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 Colombia Energy Drinks Market by Packaging
11.1 Cans
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Bottles
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Colombia Energy Drinks Market by Distribution Channel
12.1 On-trade
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Off-trade
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyers Powers
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 Red Bull GmbH
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Monster Beverage Corporation
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Coca-Cola Company
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Qualamex, S.A. de C.V.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 PepsiCo, Inc.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Latin America Energy Drinks Market: Key Industry Highlights, 2018 and 2032
2. Colombia Energy Drinks Market: Key Industry Highlights, 2018 and 2032
3. Colombia Energy Drinks Historical Market: Breakup by Product (USD Million), 2018-2023
4. Colombia Energy Drinks Market Forecast: Breakup by Product (USD Million), 2024-2032
5. Colombia Energy Drinks Historical Market: Breakup by Application (USD Million), 2018-2023
6. Colombia Energy Drinks Market Forecast: Breakup by Application (USD Million), 2024-2032
7. Colombia Energy Drinks Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
8. Colombia Energy Drinks Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
9. Colombia Energy Drinks Market Structure
Key Questions Answered in the Report
The market is estimated to grow at a CAGR of 5.70% between 2024 and 2032.
The market is driven by the increasing popularity of functional beverages and increasing health-consciousness among the population.
The most significant trends in the market include the production of sugar-free energy drinks as well as the rise of clean-label beverages.
The major products, according to the market report are drinks, shots, and mixers.
The major packaging of energy drinks in the market are cans and bottles.
The major players in the market are Red Bull GmbH, Monster Beverage Corporation, Coca-Cola Company, Qualamex, S.A. de C.V., PepsiCo, Inc., and others.
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