As the novel coronavirus (COVID-19) continues to spread across the world, our analysts are constantly tracking the impact of this rapidly evolving situation on the markets and the consumer purchase behaviours. Thus, our latest estimates and analysis about the current market trends and forecast will exhaustively reflect the effects of this emerging pandemic.

Global Cosmetics Market: By Category: Hair Care, Skin and Sun Care, Makeup and Color Cosmetics, Fragrances and Deodorants, Others; By Gender: Men, Women; By Price Range; By Distribution Channel; Regional Analysis; Historical Market and Forecast (2016-2026); Competitive Landscape; Industry Events and Developments

Global Cosmetics Market Outlook

The global cosmetics market reached a value of about USD 476 billion in 2020. The market is further expected to grow at a CAGR of 6% in the forecast period of 2021-2026 to reach a value of approximately USD 675 billion by 2026.

 

The E-Commerce Segment to Hold a Significant Share in the Global Market for Cosmetics

Based on distribution channel, the e-commerce segment is expected to witness a robust growth over the forecast period. The growth can be attributed to the growing internet penetration in urban as well as rural areas. Owing to the rising inclination of consumers to purchase cosmetics online and the ease and convenience of online shopping, cosmetics sales through online channels have increased immensely. The online channels enable the companies to reach a mass population and have a huge audience for their products. In recent years, the growing focus of major players on strategising online marketing campaigns to increase their revenues have significantly contributed to the growth of the segment.

Based on category, the skincare segment dominates the market. The increasing consumer awareness regarding the benefits of plant-based skin-care products, which cause no side effects, is expected to further propel the market growth in the coming years.

 

Europe to Provide Significant Growth Opportunities for the Expansion of the Cosmetics Industry

Owing to the introduction of varieties of products and massive technological development, Europe accounted for a significant share in the industry. The growth of the cosmetics industry in Europe has been driven by various factors like the escalating use of anti-aging cosmetics and the increasing demand for premium and clean labelled products in the region.

 

Cosmetics: Industry Definition and Segmentation

Cosmetics are beauty products used for skin or body care or to accentuate the human body's appearance. These refer to a number of products that are predominantly available under different categories like skincare and hair care. Deodorants and body lotions are few types of cosmetics that are available in the market.

By category, the market is bifurcated into:

  • Hair Care
  • Skin and Sun Care
  • Makeup and Colour Cosmetics
  • Fragrances & Deodorants
  • Others

Based on gender, it is categorised into:

  • Men
  • Women

By price range, the market is divided into:

  • Mass
  • Mid-Premium
  • Premium

Based on distribution channel, the industry can be segmented into:

  • Supermarket & Hypermarket
  • Convenience Stores
  • Online 
  • Others

The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Increasing Demand for Anti-Aging Products and the Rising Awareness About Self-Grooming to Bolster the Growth of the Cosmetics Industry

The cosmetic industry is being driven by the rising consumer focus towards grooming and personal appearance. The new product launches, rapid urbanisation, and increasing per capita incomes are also contributing to the growth of the industry. Over the prognostic period, the increasing demand for natural and organic products and attractive marketing strategies and innovative packaging styles are further expected to stimulate the market growth.

The COVID-19 pandemic affected the global cosmetics industry drastically during the first half of 2020. Various manufacturers had to shut down their production units owing to the lack of labour. Additionally, a huge number of cosmetic stores were also forced to shut down due to the large debts and inefficiency to function during the pandemic. The European cosmetics industry also experienced a downfall during the same period. The Asia Pacific region was hit hard by the COVID-19 pandemic. However, with the crisis causing enormous damages to various brands, it changed consumer attitudes and behaviours and is likely to increase trends such as the use of e-commerce and the use of DIY kits used for nail care, and hair colouring, among others.

Key Industry Players in the Global Cosmetics Market

The report gives a detailed analysis of the following key players in the global cosmetics market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Unilever Plc
  • L’Oréal S.A.
  • Avon Products Inc
  • Kao Corporation
  • Revlon, Inc.
  • The Estée Lauder Companies Inc.
  • Chanel, Inc

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model along with giving a SWOT analysis.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Industry Opportunities and Challenges
8    Global Cosmetics Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Cosmetics Historical Market (2016-2020) 
    8.3    Global Cosmetics Market Forecast (2021-2026)
    8.4    Global Cosmetics Market by Category 
        8.4.1    Hair Care
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2016-2020)
            8.4.1.3    Forecast Trend (2021-2026)
        8.4.2    Skin and Sun Care
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2016-2020)
            8.4.2.3    Forecast Trend (2021-2026)
        8.4.3    Makeup and Color Cosmetics
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2016-2020)
            8.4.3.3    Forecast Trend (2021-2026)
        8.4.4    Fragrances and Deodorants
            8.4.4.1    Market Share
            8.4.4.2    Historical Trend (2016-2020)
            8.4.4.3    Forecast Trend (2021-2026)
        8.4.5    Others
    8.5    Global Cosmetics Market by Gender
        8.5.1    Men
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2016-2020)
            8.5.1.3    Forecast Trend (2021-2026)
        8.5.2    Women
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2016-2020)
            8.5.2.3    Forecast Trend (2021-2026)
    8.6    Global Cosmetics Market by Price Range
        8.6.1    Mass
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2016-2020)
            8.6.1.3    Forecast Trend (2021-2026)
        8.6.2    Mid-Premium
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2016-2020)
            8.6.2.3    Forecast Trend (2021-2026)
        8.6.3    Premium
            8.6.3.1    Market Share
            8.6.3.2    Historical Trend (2016-2020)
            8.6.3.3    Forecast Trend (2021-2026)
    8.7    Global Cosmetics Market by Distribution Channel
        8.7.1    Supermarket and Hypermarket
            8.7.1.1    Market Share
            8.7.1.2    Historical Trend (2016-2020)
            8.7.1.3    Forecast Trend (2021-2026)
        8.7.2    Convenience Store
            8.7.2.1    Market Share
            8.7.2.2    Historical Trend (2016-2020)
            8.7.2.3    Forecast Trend (2021-2026)
        8.7.3    Specialty Store
            8.7.3.1    Market Share
            8.7.3.2    Historical Trend (2016-2020)
            8.7.3.3    Forecast Trend (2021-2026)
        8.7.4    Online
            8.7.4.1    Market Share
            8.7.4.2    Historical Trend (2016-2020)
            8.7.4.3    Forecast Trend (2021-2026)
        8.7.5    Others
    8.8    Global Cosmetics Market by Region
        8.8.1    Market Share
            8.8.1.1    North America
            8.8.1.2    Europe
            8.8.1.3    Asia Pacific
            8.8.1.4    Latin America
            8.8.1.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2016-2020)
        9.1.2    Forecast Trend (2021-2026)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2016-2020)
        9.2.2    Forecast Trend (2021-2026)
        9.2.3    Breakup by Country Kingdom
            9.2.3.1    United 
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2016-2020)
        9.3.2    Forecast Trend (2021-2026)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2016-2020)
        9.4.2    Forecast Trend (2021-2026)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2016-2020)
        9.5.2    Forecast Trend (2021-2026)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    EMR’s Key Indicators for Demand
    10.4    EMR’s Key Indicators for Price
11    Value Chain Analysis
12    Trade Data Analysis (HS Code: 3304)

    12.1    Major Exporting Countries
        12.1.1    By Value 
        12.1.2    By Volume
    12.2    Major Importing Countries
        12.2.1    By Value
        12.2.2    By Volume
13    Competitive Landscape
    13.1    Market Structure
    13.2    Company Profiles
        13.2.1    Unilever Plc
            13.2.1.1    Company Overview
            13.2.1.2    Product Portfolio
            13.2.1.3    Demographic Reach and Achievements
            13.2.1.4    Certifications
        13.2.2    L’Oréal S.A.
            13.2.2.1    Company Overview
            13.2.2.2    Product Portfolio
            13.2.2.3    Demographic Reach and Achievements
            13.2.2.4    Certifications
        13.2.3    Avon Products Inc
            13.2.3.1    Company Overview
            13.2.3.2    Product Portfolio
            13.2.3.3    Demographic Reach and Achievements
            13.2.3.4    Certifications
        13.2.4    Kao Corporation
            13.2.4.1    Company Overview
            13.2.4.2    Product Portfolio
            13.2.4.3    Demographic Reach and Achievements
            13.2.4.4    Certifications
        13.2.5    Revlon, Inc.
            13.2.5.1    Company Overview
            13.2.5.2    Product Portfolio
            13.2.5.3    Demographic Reach and Achievements
            13.2.5.4    Certifications
        13.2.6    The Estée Lauder Companies Inc.
            13.2.6.1    Company Overview
            13.2.6.2    Product Portfolio
            13.2.6.3    Demographic Reach and Achievements
            13.2.6.4    Certifications
        13.2.7    Chanel, Inc
            13.2.7.1    Company Overview
            13.2.7.2    Product Portfolio
            13.2.7.3    Demographic Reach and Achievements
            13.2.7.4    Certifications
        13.2.8    Others
14    Industry Events and Developments


List of Figures and Tables

1.    Global Cosmetics Market: Key Industry Highlights, 2016 and 2026
2.    Global Cosmetics Historical Market: Breakup by Category (USD Billion), 2016-2020
3.    Global Cosmetics Market Forecast: Breakup by Category (USD Billion), 2021-2026
4.    Global Cosmetics Historical Market: Breakup by Gender (USD Billion), 2016-2020
5.    Global Cosmetics Market Forecast: Breakup by Gender (USD Billion), 2021-2026
6.    Global Cosmetics Market Forecast: Breakup by Price Range (USD Billion), 2021-2026
7.    Global Cosmetics Historical Market: Breakup by Price Range (USD Billion), 2016-2020
8.    Global Cosmetics Historical Market: Breakup by Distributional Channel (USD Billion), 2016-2020
9.    Global Cosmetics Market Forecast: Breakup by Distributional Channel (USD Billion), 2021-2026
10.    Global Cosmetics Historical Market: Breakup by Region (USD Billion), 2016-2020
11.    Global Cosmetics Market Forecast: Breakup by Region (USD Billion), 2021-2026
12.    North America Cosmetics Historical Market: Breakup by Country (USD Billion), 2016-2020
13.    North America Cosmetics Market Forecast: Breakup by Country (USD Billion), 2021-2026
14.    Europe Cosmetics Historical Market: Breakup by Country (USD Billion), 2016-2020
15.    Europe Cosmetics Market Forecast: Breakup by Country (USD Billion), 2021-2026
16.    Asia Pacific Cosmetics Historical Market: Breakup by Country (USD Billion), 2016-2020
17.    Asia Pacific Cosmetics Market Forecast: Breakup by Country (USD Billion), 2021-2026
18.    Latin America Cosmetics Historical Market: Breakup by Country (USD Billion), 2016-2020
19.    Latin America Cosmetics Market Forecast: Breakup by Country (USD Billion), 2021-2026
20.    Middle East and Africa Cosmetics Historical Market: Breakup by Country (USD Billion), 2016-2020
21.    Middle East and Africa Cosmetics Market Forecast: Breakup by Country (USD Billion), 2021-2026
22.    Global Cosmetics Market Structure

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