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Global Data Visualisation Market: By Deployment: Software, Services; By End Use: Retail, Manufacturing, IT and Telecommunication, BFSI, Education, Government, Others; Regional Analysis; Historical Market and Forecast (2018-2028); Market Dynamics: SWOT Analysis; Competitive Landscape; Industry Events and Developments
Global Data Visualisation Market Outlook
The global data visualisation market is expected to grow at a CAGR of about 9.40% in the forecast period of 2023-2028, driven by the amount of data generated in small- and medium-scale firms.
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North America and Asia Pacific to be Significant Regional Markets for Data Visualisation
North America is anticipated to hold a significant market share, as it has the United States, which is a prominent market for data visualisation. The United States data visualisation market is witnessing healthy growth due to the increasing amount of data generated in small- and medium-scale firms. Factors like the growth of big data and the need for analytics in the retail industry are driving data visualisation applications in North America. As a significant market for technology-based solutions, North America is seeing an increase in the requirement to track data from multiple sources and aggregate it into various data representations to make important business choices.
Asia Pacific is expected to be the fastest-growing region in the global market over the forecast period. Big Data has proliferated the Asia Pacific region, which can be observed with the growing internet usage, smartphone penetration, rapid urbanisation, development in ML, and the need for customer and behavioural analytics. These factors have propelled the market's growth for data visualisation in the region. Further, increasing data generation may result from rising IoT use and a growing trend toward smart industries. Large amounts of created data necessitate data preparation, and this demand is projected to drive the data visualisation sector forward.
Software Segment Expected to Witness Greater Demand
Based on component, the software segment has the largest market share and is expected to grow further during the forecast period. The increasing use of business intelligence tools by organisations to improve data analysis and knowledge insights is fuelling the growth of the data visualisation market for this segment. The increasing adoption of on-premises-based data visualisation tools due to highly secure data encryption and total data visibility and improved control over data in terms of location and real-time availability of data for extracting insights has been aiding the market growth.
Data Visualisation: Market Segmentation
The representation of data or information using graphs, maps, charts, and other visual tools is known as data visualisation. It entails identifying trends and patterns using dashboards, scorecards, analytics, big data, and business intelligence (BI) tools. The technologies allow for uniform visualisation, which is useful for determining client preferences and sustaining demand and supply for existing and new products.
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By deployment, the market can be divided into:
- Software
- On Premise
- Cloud
- Services
The end-uses of the market are:
- Retail
- Manufacturing
- IT and Telecommunication
- BFSI
- Education
- Government
- Others
The regional markets for the data visualisation industry can be divided into North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa.
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Rapid Adoption of Data Visualisation Tools Augmenting the Market Growth
The increasing adoption of visualisation platforms for software advisory and predictive analysis is one of the major factors driving the growth of the global data visualisation industry. The increasing organisational demand for interactive and simplified projection of data is providing a push to the global market growth. Medium and large-scale enterprises extensively utilise data visualisation systems through smartphones, desktops, tablets, and web-based applications to generate customised reports and graphical representations of the data. In addition, the growing need for interactive dashboards based on unstructured data gathered from email service providers, social media platforms, and smart devices is fuelling the market's expansion. Other growth-inducing factors include technological advancements, such as the integration of connected devices with cloud computing, artificial intelligence (AI), and virtual reality (VR) solutions. Through business intelligence (BI), organisations can analyse cost-effective and scalable data and identify key performance indicators (KPIs). Other factors, such as the growing use of data visualisation tools in the retail industry and major improvements in global IT infrastructure, are expected to propel the market forward. The existence of a large number of firms in the industry with diverse solution offerings for varied business demands also contributes to the market's growth.
Key Industry Players in the Global Data Visualisation Market
The report gives a detailed analysis of the following key players in the global data visualisation industry, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- IBM Corporation
- Oracle Corporation
- SAS Institute Inc.
- MicroStrategy Inc.
- TIBCO Software Inc.
- SAP SE
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Deployment |
|
| Breakup by End Use |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Data Visualization Market Analysis
8.1 Key Industry Highlights
8.2 Global Data Visualisation Historical Market (2018-2022)
8.3 Global Data Visualisation Market Forecast (2023-2028)
8.4 Global Data Visualisation Market by Deployment
8.4.1 Software
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.1.4 Break up by Type
8.4.1.4.1 On Premise
8.4.1.4.2 Cloud
8.4.2 Services
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.5 Global Data Visualisation Market by End Use
8.5.1 Retail
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Manufacturing
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.5.3 IT and Telecommunication
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2018-2022)
8.5.3.3 Forecast Trend (2023-2028)
8.5.4 BFSI
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2018-2022)
8.5.4.3 Forecast Trend (2023-2028)
8.5.5 Education
8.5.5.1 Market Share
8.5.5.2 Historical Trend (2018-2022)
8.5.5.3 Forecast Trend (2023-2028)
8.5.6 Government
8.5.6.1 Market Share
8.5.6.2 Historical Trend (2018-2022)
8.5.6.3 Forecast Trend (2023-2028)
8.5.7 Others
8.6 Global Data Visualisation Market by Region
8.6.1 North America
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Europe
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.6.3 Asia Pacific
8.6.3.1 Market Share
8.6.3.2 Historical Trend (2018-2022)
8.6.3.3 Forecast Trend (2023-2028)
8.6.4 Latin America
8.6.4.1 Market Share
8.6.4.2 Historical Trend (2018-2022)
8.6.4.3 Forecast Trend (2023-2028)
8.6.5 Middle East and Africa
8.6.5.1 Market Share
8.6.5.2 Historical Trend (2018-2022)
8.6.5.3 Forecast Trend (2023-2028)
9 North America Data Visualisation Market Analysis
9.1 United States of America
9.1.1 Market Share
9.1.2 Historical Trend (2018-2022)
9.1.3 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Market Share
9.2.2 Historical Trend (2018-2022)
9.2.3 Forecast Trend (2023-2028)
10 Europe Data Visualisation Market Analysis
10.1 United Kingdom
10.1.1 Market Share
10.1.2 Historical Trend (2018-2022)
10.1.3 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Market Share
10.2.2 Historical Trend (2018-2022)
10.2.3 Forecast Trend (2023-2028)
10.3 France
10.3.1 Market Share
10.3.2 Historical Trend (2018-2022)
10.3.3 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Market Share
10.4.2 Historical Trend (2018-2022)
10.4.3 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Data Visualisation Market Analysis
11.1 China
11.1.1 Market Share
11.1.2 Historical Trend (2018-2022)
11.1.3 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Market Share
11.2.2 Historical Trend (2018-2022)
11.2.3 Forecast Trend (2023-2028)
11.3 India
11.3.1 Market Share
11.3.2 Historical Trend (2018-2022)
11.3.3 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Market Share
11.4.2 Historical Trend (2018-2022)
11.4.3 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Market Share
11.5.2 Historical Trend (2018-2022)
11.5.3 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Data Visualisation Market Analysis
12.1 Brazil
12.1.1 Market Share
12.1.2 Historical Trend (2018-2022)
12.1.3 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Market Share
12.2.2 Historical Trend (2018-2022)
12.2.3 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Market Share
12.3.2 Historical Trend (2018-2022)
12.3.3 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Data Visualisation Market Analysis
13.1 Saudi Arabia
13.1.1 Market Share
13.1.2 Historical Trend (2018-2022)
13.1.3 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Market Share
13.2.2 Historical Trend (2018-2022)
13.2.3 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Market Share
13.3.2 Historical Trend (2018-2022)
13.3.3 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Market Share
13.4.2 Historical Trend (2018-2022)
13.4.3 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 IBM Corporation
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Oracle Corporation
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 SAS Institute Inc.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 MicroStrategy Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 TIBCO Software Inc.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 SAP SE
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Others
16 Key Trends and Developments in the Market
List of Figures and Tables
1. Global Data Visualisation Market: Key Industry Highlights, 2018 and 2028
2. Global Data Visualisation Historical Market: Breakup by Deployment (USD Million), 2018-2022
3. Global Data Visualisation Market Forecast: Breakup by Deployment (USD Million), 2023-2028
4. Global Data Visualisation Historical Market: Breakup by End Use (USD Million), 2018-2022
5. Global Data Visualisation Market Forecast: Breakup by End Use (USD Million), 2023-2028
6. Global Data Visualisation Historical Market: Breakup by Region (USD Million), 2018-2022
7. Global Data Visualisation Market Forecast: Breakup by Region (USD Million), 2023-2028
8. North America Data Visualisation Historical Market: Breakup by Country (USD Million), 2018-2022
9. North America Data Visualisation Market Forecast: Breakup by Country (USD Million), 2023-2028
10. Europe Data Visualisation Historical Market: Breakup by Country (USD Million), 2018-2022
11. Europe Data Visualisation Market Forecast: Breakup by Country (USD Million), 2023-2028
12. Asia Pacific Data Visualisation Historical Market: Breakup by Country (USD Million), 2018-2022
13. Asia Pacific Data Visualisation Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Latin America Data Visualisation Historical Market: Breakup by Country (USD Million), 2018-2022
15. Latin America Data Visualisation Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Middle East and Africa Data Visualisation Historical Market: Breakup by Country (USD Million), 2018-2022
17. Middle East and Africa Data Visualisation Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Global Data Visualisation Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 9.40% between 2023 and 2028.
The major drivers of the market include the increasing amount of data generated in small- and medium-scale firms, increasing organisational demand for interactive and simplified projection of data, growing internet usage and smartphone penetration, rapid urbanisation, growing need for interactive dashboards and technological advancements.
Rapid adoption of data visualisation tools on various platforms and growth of big data are the key industry trends propelling the growth of the market.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Based on deployment, the market is divided into software and services. Software is further divided into on-premise and cloud.
The different end-uses of the market are retail, manufacturing, IT and telecommunication, BFSI, education, and government, among others.
The major players in the industry are IBM Corporation, Oracle Corporation, SAS Institute Inc., MicroStrategy Inc., TIBCO Software Inc., and SAP SE, among others.
Analyst Review
The global data visualisation market is being driven by the rapid adoption of data visualisation tools on various platforms. Aided by the increasing amount of data generated in small- and medium-scale firms and growth of big data, the market is expected to witness further growth in the forecast period of 2023-2028, growing at a CAGR of 9.40%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on deployment, the market is divided into software and services. Software is further divided into on-premise and cloud. The different end-uses of the market are retail, manufacturing, IT and telecommunication, BFSI, education, and government, among others. The major regional markets for the data visualisation are North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa. The key players in the global data visualisation market are IBM Corporation, Oracle Corporation, SAS Institute Inc., MicroStrategy Inc., TIBCO Software Inc., and SAP SE, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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