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The global data visualisation market is expected to grow at a CAGR of about 9.40% in the forecast period of 2022-2027, driven by the amount of data generated in small- and medium-scale firms.
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North America is anticipated to hold a significant market share, as it has the United States, which is a prominent market for data visualisation. The United States data visualisation market is witnessing healthy growth due to the increasing amount of data generated in small- and medium-scale firms. Factors like the growth of big data and the need for analytics in the retail industry are driving data visualisation applications in North America. As a significant market for technology-based solutions, North America is seeing an increase in the requirement to track data from multiple sources and aggregate it into various data representations to make important business choices.
Asia Pacific is expected to be the fastest-growing region in the global market over the forecast period. Big Data has proliferated the Asia Pacific region, which can be observed with the growing internet usage, smartphone penetration, rapid urbanisation, development in ML, and the need for customer and behavioural analytics. These factors have propelled the market's growth for data visualisation in the region. Further, increasing data generation may result from rising IoT use and a growing trend toward smart industries. Large amounts of created data necessitate data preparation, and this demand is projected to drive the data visualisation sector forward.
Based on component, the software segment has the largest market share and is expected to grow further during the forecast period. The increasing use of business intelligence tools by organisations to improve data analysis and knowledge insights is fuelling the growth of the data visualisation market for this segment. The increasing adoption of on-premises-based data visualisation tools due to highly secure data encryption and total data visibility and improved control over data in terms of location and real-time availability of data for extracting insights has been aiding the market growth.
The representation of data or information using graphs, maps, charts, and other visual tools is known as data visualisation. It entails identifying trends and patterns using dashboards, scorecards, analytics, big data, and business intelligence (BI) tools. The technologies allow for uniform visualisation, which is useful for determining client preferences and sustaining demand and supply for existing and new products.
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By deployment, the market can be divided into:
The end-uses of the market are:
The regional markets for the data visualisation industry can be divided into North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa.
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The increasing adoption of visualisation platforms for software advisory and predictive analysis is one of the major factors driving the growth of the global data visualisation industry. The increasing organisational demand for interactive and simplified projection of data is providing a push to the global market growth. Medium and large-scale enterprises extensively utilise data visualisation systems through smartphones, desktops, tablets, and web-based applications to generate customised reports and graphical representations of the data. In addition, the growing need for interactive dashboards based on unstructured data gathered from email service providers, social media platforms, and smart devices is fuelling the market's expansion. Other growth-inducing factors include technological advancements, such as the integration of connected devices with cloud computing, artificial intelligence (AI), and virtual reality (VR) solutions. Through business intelligence (BI), organisations can analyse cost-effective and scalable data and identify key performance indicators (KPIs). Other factors, such as the growing use of data visualisation tools in the retail industry and major improvements in global IT infrastructure, are expected to propel the market forward. The existence of a large number of firms in the industry with diverse solution offerings for varied business demands also contributes to the market's growth.
The report gives a detailed analysis of the following key players in the global data visualisation industry, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Data Visualization Market Analysis
8.1 Key Industry Highlights
8.2 Global Data Visualisation Historical Market (2017-2021)
8.3 Global Data Visualisation Market Forecast (2022-2027)
8.4 Global Data Visualisation Market by Deployment
8.4.1 Software
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2017-2021)
8.4.1.3 Forecast Trend (2022-2027)
8.4.1.4 Break up by Type
8.4.1.4.1 On Premise
8.4.1.4.2 Cloud
8.4.2 Services
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2017-2021)
8.4.2.3 Forecast Trend (2022-2027)
8.5 Global Data Visualisation Market by End Use
8.5.1 Retail
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2017-2021)
8.5.1.3 Forecast Trend (2022-2027)
8.5.2 Manufacturing
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2017-2021)
8.5.2.3 Forecast Trend (2022-2027)
8.5.3 IT and Telecommunication
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2017-2021)
8.5.3.3 Forecast Trend (2022-2027)
8.5.4 BFSI
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2017-2021)
8.5.4.3 Forecast Trend (2022-2027)
8.5.5 Education
8.5.5.1 Market Share
8.5.5.2 Historical Trend (2017-2021)
8.5.5.3 Forecast Trend (2022-2027)
8.5.6 Government
8.5.6.1 Market Share
8.5.6.2 Historical Trend (2017-2021)
8.5.6.3 Forecast Trend (2022-2027)
8.5.7 Others
8.6 Global Data Visualisation Market by Region
8.6.1 Market Share
8.6.1.1 North America
8.6.1.2 Europe
8.6.1.3 Asia Pacific
8.6.1.4 Latin America
8.6.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2017-2021)
9.1.2 Forecast Trend (2022-2027)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2017-2021)
9.2.2 Forecast Trend (2022-2027)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2017-2021)
9.3.2 Forecast Trend (2022-2027)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2017-2021)
9.4.2 Forecast Trend (2022-2027)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2017-2021)
9.5.2 Forecast Trend (2022-2027)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 Key Indicators for Demand
10.4 Key Indicators for Price
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 IBM Corporation
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 Oracle Corporation
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 SAS Institute Inc.
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 MicroStrategy Inc.
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 TIBCO Software Inc.
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 SAP SE
11.2.6.1 Company Overview
11.2.6.2 Product Portfolio
11.2.6.3 Demographic Reach and Achievements
11.2.6.4 Certifications
11.2.7 Others
12 Industry Events and Developments
List of Figures and Tables
1. Global Data Visualisation Market: Key Industry Highlights, 2017 and 2027
2. Global Data Visualisation Historical Market: Breakup by Deployment (USD Million), 2017-2021
3. Global Data Visualisation Market Forecast: Breakup by Deployment (USD Million), 2022-2027
4. Global Data Visualisation Historical Market: Breakup by End Use (USD Million), 2017-2021
5. Global Data Visualisation Market Forecast: Breakup by End Use (USD Million), 2022-2027
6. Global Data Visualisation Historical Market: Breakup by Region (USD Million), 2017-2021
7. Global Data Visualisation Market Forecast: Breakup by Region (USD Million), 2022-2027
8. North America Data Visualisation Historical Market: Breakup by Country (USD Million), 2017-2021
9. North America Data Visualisation Market Forecast: Breakup by Country (USD Million), 2022-2027
10. Europe Data Visualisation Historical Market: Breakup by Country (USD Million), 2017-2021
11. Europe Data Visualisation Market Forecast: Breakup by Country (USD Million), 2022-2027
12. Asia Pacific Data Visualisation Historical Market: Breakup by Country (USD Million), 2017-2021
13. Asia Pacific Data Visualisation Market Forecast: Breakup by Country (USD Million), 2022-2027
14. Latin America Data Visualisation Historical Market: Breakup by Country (USD Million), 2017-2021
15. Latin America Data Visualisation Market Forecast: Breakup by Country (USD Million), 2022-2027
16. Middle East and Africa Data Visualisation Historical Market: Breakup by Country (USD Million), 2017-2021
17. Middle East and Africa Data Visualisation Market Forecast: Breakup by Country (USD Million), 2022-2027
18. Global Data Visualisation Market Structure
The market is projected to grow at a CAGR of 9.40% between 2022 and 2027.
The major drivers of the market include the increasing amount of data generated in small- and medium-scale firms, increasing organisational demand for interactive and simplified projection of data, growing internet usage and smartphone penetration, rapid urbanisation, growing need for interactive dashboards and technological advancements.
Rapid adoption of data visualisation tools on various platforms and growth of big data are the key industry trends propelling the growth of the market.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
Based on deployment, the market is divided into software and services. Software is further divided into on-premise and cloud.
The different end-uses of the market are retail, manufacturing, IT and telecommunication, BFSI, education, and government, among others.
The major players in the industry are IBM Corporation, Oracle Corporation, SAS Institute Inc., MicroStrategy Inc., TIBCO Software Inc., and SAP SE, among others.
The global data visualisation market is being driven by the rapid adoption of data visualisation tools on various platforms. Aided by the increasing amount of data generated in small- and medium-scale firms and growth of big data, the market is expected to witness further growth in the forecast period of 2022-2027, growing at a CAGR of 9.40%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on deployment, the market is divided into software and services. Software is further divided into on-premise and cloud. The different end-uses of the market are retail, manufacturing, IT and telecommunication, BFSI, education, and government, among others. The major regional markets for the data visualisation are North America, Europe, the Asia Pacific, Latin America, the Middle East and Africa. The key players in the global data visualisation market are IBM Corporation, Oracle Corporation, SAS Institute Inc., MicroStrategy Inc., TIBCO Software Inc., and SAP SE, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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