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The global higher education market is expected to grow at a CAGR of 19.6% during the period 2024-2032. North America, Europe, and Asia are expected to be key markets.
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Higher education refers to education provided in post-secondary institutions of learning. These institutions, at the end of the study course, presents a designated degree, diploma, or certificate to declare the higher studies. Higher-educational institutions include universities, colleges, and the different professional schools that provide academic courses in domains such as law, theology, medicine, business, music, and art. Higher education also include junior colleges, teacher-training schools, and institutes of technology.
Factors shaping the higher education market outlook are technological advancements and rising student enrollment. The increasing adoption of digital learning platforms and personal computing devices has significantly contributed to the growth of the market. Additionally, government initiatives promoting digital learning and the growing use of online platforms for mentorship and personal guidance have further accelerated the market expansion. These factors have led to a substantial increase in the demand for higher education, particularly in regions like North America and Asia-Pacific, where there is a growing need for skilled labour.
Emergence of distance learning, increasing demand for online classes, and advancements in technology and cloud solutions are key trends impacting the higher education market growth
May 2024
West Bengal Higher Education Council has launched an initiative offering free PDF books in English and Bengali. This initiative aims to provide accessible educational resources to students. The program includes a variety of subjects and is a significant update for higher education in West Bengal.
May 2024
The Tamil Nadu government has announced a scheme to benefit 2.73 lakh female students for higher education. The scheme, named Moovalur Ramamirtham Ammaiyar, aims to support girls who have studied in state government schools by providing a monthly assistance of Rs 1,000 to these students.
May 2024
The State Higher Secondary Council in West Bengal is uploading PDF versions of HS books for online classes. This initiative aims to facilitate online learning for students in the state and reflects a shift towards digital education.
May 2024
OpenAI has launched ChatGPT Edu, a new AI tool designed specifically for higher education institutions. This platform aims to provide students with free access to AI tools for various educational applications, including tutoring, writing grant applications, and reviewing resumes.
Emergence of distance learning
Universities and higher-educational institutions are increasingly offering distance courses and programs for different levels and disciplines. Reportedly, a significant percentage of higher education students in the USA take at least one distance course.
Increasing demand for online classes
Learners today demand online classes, just-in-time communications, and intuitive experiences that go beyond the textbook. Further, learners today juggle jobs, children, and ageing parents, and seek flexibility and cost savings while pursuing various types of degrees, which is contributing to the demand for online mode of education.
Rapid technological transformation
Colleges and universities are adopting technological transformation to deliver campus experiences which enhance student success and improve productivity outcomes. Leading universities employ Dell PowerMax and Dell Precision workstations for data storage, research tools, and student performance analysis.
Focus on student wellbeing
A significant trend supporting the higher education market expansion is the increasing emphasis on student wellbeing. Institutions are prioritising the overall mental health and general wellbeing of students, recognising the importance of a holistic educational experience.
Integration of AI and ML in education
Students today seek agile, insightful, and proactive educational experiences. Leading companies offer advanced solutions to meet such requirements. For example, Oracle Student Cloud, powered by AI, is a solution that supports lifelong learning on a single, extensible platform.
Higher education institutions are addressing student wellbeing to enhance student satisfaction, academic performance, and retention rates. Universities like the University of California, Berkeley, and the University of Michigan have implemented comprehensive wellbeing programs, including mental health resources, stress management workshops, and peer support networks. This trend not only improves the quality of education but also contributes to creating a supportive and nurturing learning environment, ultimately impacting student success, institutional reputation, and higher education market development.
Another key trend is the changing landscape of international student enrollment in US higher education institutions. While there has been a steady increase in the proportion of international students over the years, recent reports indicate a plateau in international student numbers. Factors contributing to this shift include the rise of remote learning options, advancements in educational technology, and macroeconomic conditions affecting affordability. For example, the University of Illinois at Urbana-Champaign has seen a significant increase in online enrollment, which has helped to offset the decline in international student numbers.
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The EMR’s report titled “Higher Education Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
Market Breakup by Component
Market Breakup by Deployment Type
Market Breakup by Course Type
Market Breakup by Vertical
Market Breakup by Region
State universities hold the largest share, driven by their academic excellence
State universities, often funded and governed by state governments, hold a significant market share due to their emphasis on academic quality, research collaborations, global partnerships, and alignment with national development goals. Institutions like the University of California system, the University of Toronto, and the University of Sydney exemplify the impact and reach of state universities on a global scale.
As per higher education market analysis, community colleges, known for their affordability and accessibility, are poised for significant growth, driven by programs tailored to local economic needs, career-oriented offerings, and their role in providing education to a diverse demographic. As per industry reports, in the United States, there are over 1,000 community colleges.
Private colleges, characterised by their competitive scholarship programs, flexible admission policies, strategic marketing, and financial management strategies, hold a substantial revenue share in the market. Institutions such as Stanford University, the University of Cambridge, and the University of Melbourne are renowned examples of private colleges.
Based on deployment type, on premises segment leads the market as it safeguards sensitive student information
The market is segmented based on premises and cloud deployment, with on-premises solutions maintaining a significant higher education market share due to the need for data control and regulatory compliance. Institutions like Harvard University and Oxford University often rely on on-premises infrastructure to safeguard sensitive student information and intellectual property.
In contrast, the cloud-based deployment segment is experiencing rapid growth, driven by institutions like Stanford University and MIT adopting cloud services for scalability and cost-efficiency. Furthermore, as institutions like Coursera and edX expand their online learning platforms, the demand for cloud-based solutions offered by companies, such as Dell EMC, Oracle Corporation, and Adobe, Inc. is expected to grow.
Market players are expanding their offerings with digital learning platforms, personalised learning experiences, and cloud-based solutions to cater to student’s changing demands
Google LLC, founded in 1998 and headquartered in California, United States, is a multinational technology company. The company's offerings include the Google search engine, Google Maps, Google Drive, Gmail, YouTube, Google Ads, the Android operating system, and the Google Cloud Platform.
Microsoft Corporation, founded in 1975 and headquartered in Washington, United States, is a global leader in software, services, and devices. The company is best known for its Windows operating system, Microsoft Office suite, Azure cloud services, Xbox gaming consoles, Surface devices, and LinkedIn professional networking platform.
IBM Corporation, founded in 1911 and headquartered in New York, United States, is a multinational technology and consulting company that has been at the forefront of innovation for over a century. IBM offers hardware (mainframes, servers, storage systems), software (analytics, cloud computing, AI), services (consulting, IT services), and research solutions.
Blackbaud, Inc., founded in 1981 and headquartered in South Carolina, United States, is a cloud software company specialising in solutions for social good organissations. Blackbaud's products and services include fundraising and CRM software, marketing solutions, advocacy tools, peer-to-peer fundraising platforms, financial management systems, and analytics services.
Other key players in the global higher education market include Anthology Inc., Ellucian Company L.P, Oracle Corporation, SAP SE, Pearson plc, Dell, Inc, VMware, Inc, Xerox Holdings Corporation, ServiceNow, Inc, Unifyed, and Hyland Software, among others.
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Europe and USA are leaders in higher education sector due to the presence of large number of universities and students
Europe has one of the leading higher education sectors in the world. Europe has over 19. 5 million students, 1.5 million academics, and 500,000 researchers active in the sector. At a global level, Europe has more world-class universities than any other region in the world, with 42 of the top hundred universities in the world. U.S.A. has the second largest higher education sector after Europe, with 39 of the top hundred universities in the world.
India also holds a large higher education market share as the country has over 58,000 higher education institutions. There are now 43.3 million students enrolled for higher education in India, up by nearly 2 million students in just one year. Moreover, Indian edtech start-ups received total investment of nearly USD 4.7 billion in 2021, up from USD 2.2 billion in 2020. According to the QS employability rankings 2023, the Indian Institute of Science (IISc), Bengaluru, six Indian Institutes of Technology (IITs), Delhi University, University of Mumbai, University of Calcutta, OP Jindal Global University, Sonipat and BITS Pilani were among the global top 500 universities.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Component |
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Breakup by Deployment Type |
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Breakup by Course Type |
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Breakup by Vertical |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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Higher Education Market Growth
Higher Education Market Trends
Higher Education Market Regional Analysis
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Higher Education Market Analysis
8.1 Key Industry Highlights
8.2 Global Higher Education Historical Market (2018-2023)
8.3 Global Higher Education Market Forecast (2024-2032)
8.4 Global Higher Education Market by Component
8.4.1 Solution
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Services
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.5 Global Higher Education Market by Deployment Type
8.5.1 On-Premises
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Cloud
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Higher Education Market by Course Type
8.6.1 Arts
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Economics
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Engineering
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Law
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Science
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
8.6.6 Others
8.7 Global Higher Education Market by Vertical
8.7.1 State Universities
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Community Colleges
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Private Colleges
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.8 Global Higher Education Market by Region
8.8.1 North America
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Europe
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Asia Pacific
8.8.3.1 Historical Trend (2018-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Latin America
8.8.4.1 Historical Trend (2018-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Middle East and Africa
8.8.5.1 Historical Trend (2018-2023)
8.8.5.2 Forecast Trend (2024-2032)
9 North America Higher Education Market Analysis
9.1 Market by Component
9.2 Market by Deployment Type
9.3 Market by Course Type
9.4 Market by Vertical
9.5 Market by Country
9.5.1 United States of America
9.5.1.1 Historical Trend (2018-2023)
9.5.1.2 Forecast Trend (2024-2032)
9.5.2 Canada
9.5.2.1 Historical Trend (2018-2023)
9.5.2.2 Forecast Trend (2024-2032)
10 Europe Higher Education Market Analysis
10.1 Market by Component
10.2 Market by Deployment Type
10.3 Market by Course Type
10.4 Market by Vertical
10.5 Market by Country
10.5.1 United Kingdom
10.5.1.1 Historical Trend (2018-2023)
10.5.1.2 Forecast Trend (2024-2032)
10.5.2 Germany
10.5.2.1 Historical Trend (2018-2023)
10.5.2.2 Forecast Trend (2024-2032)
10.5.3 France
10.5.3.1 Historical Trend (2018-2023)
10.5.3.2 Forecast Trend (2024-2032)
10.5.4 Italy
10.5.4.1 Historical Trend (2018-2023)
10.5.4.2 Forecast Trend (2024-2032)
10.5.5 Others
11 Asia Pacific Higher Education Market Analysis
11.1 Market by Component
11.2 Market by Deployment Type
11.3 Market by Course Type
11.4 Market by Vertical
11.5 Market by Country
11.5.1 China
11.5.1.1 Historical Trend (2018-2023)
11.5.1.2 Forecast Trend (2024-2032)
11.5.2 Japan
11.5.2.1 Historical Trend (2018-2023)
11.5.2.2 Forecast Trend (2024-2032)
11.5.3 India
11.5.3.1 Historical Trend (2018-2023)
11.5.3.2 Forecast Trend (2024-2032)
11.5.4 ASEAN
11.5.4.1 Historical Trend (2018-2023)
11.5.4.2 Forecast Trend (2024-2032)
11.5.5 South Korea
11.5.5.1 Historical Trend (2018-2023)
11.5.5.2 Forecast Trend (2024-2032)
11.5.6 Australia
11.5.6.1 Historical Trend (2018-2023)
11.5.6.2 Forecast Trend (2024-2032)
11.5.7 Others
12 Latin America Higher Education Market Analysis
12.1 Market by Component
12.2 Market by Deployment Type
12.3 Market by Course Type
12.4 Market by Vertical
12.5 Market by Country
12.5.1 Brazil
12.5.1.1 Historical Trend (2018-2023)
12.5.1.2 Forecast Trend (2024-2032)
12.5.2 Argentina
12.5.2.1 Historical Trend (2018-2023)
12.5.2.2 Forecast Trend (2024-2032)
12.5.3 Mexico
12.5.3.1 Historical Trend (2018-2023)
12.5.3.2 Forecast Trend (2024-2032)
12.5.4 Others
13 Middle East and Africa Higher Education Market Analysis
13.1 Market by Component
13.2 Market by Deployment Type
13.3 Market by Course Type
13.4 Market by Vertical
13.5 Market by Country
13.5.1 Saudi Arabia
13.5.1.1 Historical Trend (2018-2023)
13.5.1.2 Forecast Trend (2024-2032)
13.5.2 United Arab Emirates
13.5.2.1 Historical Trend (2018-2023)
13.5.2.2 Forecast Trend (2024-2032)
13.5.3 Nigeria
13.5.3.1 Historical Trend (2018-2023)
13.5.3.2 Forecast Trend (2024-2032)
13.5.4 South Africa
13.5.4.1 Historical Trend (2018-2023)
13.5.4.2 Forecast Trend (2024-2032)
13.5.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Anthology Inc.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Blackbaud, Inc.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Google LLC
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Microsoft Corporation
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Ellucian Company L.P
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Oracle Corporation
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 IBM Corporation
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 SAP SE
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Pearson plc
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Dell, Inc
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 VMware, Inc
15.2.11.1 Company Overview
15.2.11.2 Product Portfolio
15.2.11.3 Demographic Reach and Achievements
15.2.11.4 Certifications
15.2.12 Xerox Holdings Corporation
15.2.12.1 Company Overview
15.2.12.2 Product Portfolio
15.2.12.3 Demographic Reach and Achievements
15.2.12.4 Certifications
15.2.13 ServiceNow, Inc
15.2.13.1 Company Overview
15.2.13.2 Product Portfolio
15.2.13.3 Demographic Reach and Achievements
15.2.13.4 Certifications
15.2.14 Unifyed
15.2.14.1 Company Overview
15.2.14.2 Product Portfolio
15.2.14.3 Demographic Reach and Achievements
15.2.14.4 Certifications
15.2.15 Hyland Software
15.2.15.1 Company Overview
15.2.15.2 Product Portfolio
15.2.15.3 Demographic Reach and Achievements
15.2.15.4 Certifications
15.2.16 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Higher Education Market: Key Industry Highlights, 2018 and 2032
2. Global Higher Education Historical Market: Breakup by Component (USD Million), 2018-2023
3. Global Higher Education Market Forecast: Breakup by Component (USD Million), 2024-2032
4. Global Higher Education Historical Market: Breakup by Deployment Type (USD Million), 2018-2023
5. Global Higher Education Market Forecast: Breakup by Deployment Type (USD Million), 2024-2032
6. Global Higher Education Historical Market: Breakup by Course Type (USD Million), 2018-2023
7. Global Higher Education Market Forecast: Breakup by Course Type (USD Million), 2024-2032
8. Global Higher Education Historical Market: Breakup by Vertical (USD Million), 2018-2023
9. Global Higher Education Market Forecast: Breakup by Vertical (USD Million), 2024-2032
10. Global Higher Education Historical Market: Breakup by Region (USD Million), 2018-2023
11. Global Higher Education Market Forecast: Breakup by Region (USD Million), 2024-2032
12. North America Higher Education Historical Market: Breakup by Country (USD Million), 2018-2023
13. North America Higher Education Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Europe Higher Education Historical Market: Breakup by Country (USD Million), 2018-2023
15. Europe Higher Education Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Asia Pacific Higher Education Historical Market: Breakup by Country (USD Million), 2018-2023
17. Asia Pacific Higher Education Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Latin America Higher Education Historical Market: Breakup by Country (USD Million), 2018-2023
19. Latin America Higher Education Market Forecast: Breakup by Country (USD Million), 2024-2032
20. Middle East and Africa Higher Education Historical Market: Breakup by Country (USD Million), 2018-2023
21. Middle East and Africa Higher Education Market Forecast: Breakup by Country (USD Million), 2024-2032
22. Global Higher Education Market Structure
The higher education market forecast indicates a healthy growth at a CAGR of 19.6% between 2024 and 2032.
The major drivers of the market include the increasing number of student enrolments, increasing internationalisation in the education sector, shifts in inbound and outbound student flow, growing global competition, and rapid expansion of tertiary education capacity.
Key trends aiding market expansion include the advancements in technology, emergence of distance learning, increasing demand for online classes, and changing student and industry expectations.
Regions considered in the market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The various components in the market are solutions and services.
Based on deployment type, the market is divided into on-premises and cloud.
The major verticals are state universities, community colleges, and private colleges.
Key players in the market are Anthology Inc., Blackbaud, Inc., Google LLC, Microsoft Corporation, Ellucian Company L.P, Oracle Corporation, IBM Corporation, SAP SE, Pearson plc, Dell, Inc, VMware, Inc, Xerox Holdings Corporation, ServiceNow, Inc, Unifyed, and Hyland Software, among others.
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