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Report Overview

The India USB charger market was valued at USD 2.30 Billion in 2025. The market is expected to grow at a CAGR of 8.90% during the forecast period of 2026-2035 to reach a value of USD 5.40 Billion by 2035. The market is experiencing robust growth, propelled by the country's expanding electronics manufacturing sector and increasing consumer demand for electronic devices.

According to the India USB charger market analysis, in 2024, the country produced approximately 325 to 330 million mobile phones annually, with 99.2% of mobile phones sold in the country being domestically manufactured. This surge in domestic production, driven by initiatives like the Production Linked Incentive (PLI) scheme and the Make in India campaign, has significantly boosted the demand for USB chargers, both as bundled accessories and standalone products.

Additionally, the tablet market in India has witnessed substantial growth, with shipments reaching 5.73 million units in 2024, marking a 42.8% increase from the previous year. This growth reflects stronger adoption of hybrid learning and professional setups, which are fueling demand for versatile and higher-wattage chargers. Moreover, regulatory support is shaping the India USB charger market dynamics. The Bureau of Indian Standards (BIS) mandated that all smartphones, laptops, and tablets adopt USB Type-C as the common charging interface by March 2025. This push for interoperability is expected to reduce electronic waste and significantly expand USB-C adoption in the country.

2025

Base Year

2019-2025

Historical Period

2026-2035

Forecast Period

Compound Annual Growth Rate

8.9%

Value in USD Billion

2026-2035


*this image is indicative*

India USB Charger Market Report Summary Description Value
Base Year USD Billion 2025
Historical Period USD Billion 2019-2025
Forecast Period USD Billion 2026-2035
Market Size 2025 USD Billion 2.30
Market Size 2035 USD Billion 5.40
CAGR 2019-2025 Percentage XX%
CAGR 2026-2035 Percentage 8.90%
CAGR 2026-2035 - Market by Region West India 9.4%
CAGR 2026-2035 - Market by USB Type USB Type C 10.6%
CAGR 2026-2035 - Market by Distribution Channel Online 13.8%
Market Share by Region South India 22.6%

Key Trends and Recent Developments

India USB Charger Market

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India USB Charger Industry Segmentation

The EMR’s report titled “India USB Charger Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:

Market Breakup by USB Type

  • USB Type A
  • USB Type B
  • USB Type C
  • Lightning Connector

Key Insight: USB Type-A remains the most widely adopted connector in India, supported by affordability and broad compatibility across entry-level and mid-range devices. USB Type-C is gaining rapid momentum following the BIS mandate for standardization, with major OEMs like Xiaomi, Samsung, and Apple aligning, reshaping the India USB charger market dynamics. USB Type-B continues to serve legacy peripheral needs, while Lightning connectors retain relevance for select Apple ecosystems.

Market Breakup by Charger Type

  • Wall Charger
  • Car Chargers
  • Others

Key Insight: Wall chargers dominate usage due to widespread adoption across households and office setups. They are the default accessory for bundled smartphone kits and aftermarket purchases. However, rising vehicular device use is pushing demand for car chargers, especially dual-USB and USB-C variants with 30W+ output. Accessory brands are launching in-vehicle chargers optimized for fast charging and minimal dashboard space. Tier-I automotive retailers and e-commerce channels are boosting accessibility across cities.

Market Breakup by Port

  • Single
  • Multiple

Key Insight: Single-port USB chargers continue to dominate bundled smartphone sales, particularly in price-sensitive categories. However, dual and triple-port chargers are gaining ground in urban and professional households as multi-device ownership rises. Brands like Portronics, Ambrane, and URBN are expanding multi-port offerings in the 30W–65W range, further impacting the India USB charger market value. Increased demand is also visible across e-commerce platforms offering quick delivery and bundled deals targeting work-from-home and hybrid users.

Market Breakup by Power

  • Less than 30W
  • 30W – 75W
  • Above 75W

Key Insight: As per the India USB charger market report, Sub-30W chargers remain common across mass-market smartphones and accessories. However, growing adoption of fast-charging laptops, tablets, and wearables is shifting demand toward the 30W–75W range. Accessory makers have scaled up GaN-based compact charger lines in this bracket to serve portability and thermal efficiency needs. The above 75W category is attracting high-performance and multi-device users seeking consolidated charging solutions for workstations and gaming hardware.

Market Breakup by Application

  • Smartphone
  • Tablet
  • Laptop
  • Desktop
  • Others

Key Insight: Smartphones account for the largest share of USB charger usage in India, supported by an estimated 650 million users, approximately 46% of the population. Charger demand in this category is driven by daily use, frequent replacements, and bundled accessory sales. Laptops and tablets are driving premium charger demand in the India USB charger market, especially in the 45W–65W range used in hybrid work and learning. USB charging for desktops is limited, primarily serving connected peripherals.

Market Breakup by Distribution Channel

  • Online
  • Offline

Key Insight: Offline retail remains a major sales driving factor in the India USB charger market, particularly in tier II and III cities where physical store access and bundled sales are strong. However, online platforms like Amazon, Flipkart, and Meesho are rapidly scaling charger volumes through wider assortments, combo offers, and faster delivery. Urban consumers are also shifting toward branded and high-wattage SKUs via quick-commerce apps. Online channels are capturing growing preference for convenience and product variety.

Market Breakup by Region

  • North India
  • West India
  • South India
  • East India

Key Insight: North India leads USB charger consumption, supported by large urban populations and extensive offline retail infrastructure in cities such as Delhi, Lucknow, and Ludhiana. South India is showing rapid acceleration, with Bengaluru, Chennai, and Hyderabad driving demand for 45W+ and multi-port chargers, supported by strong digital adoption and hybrid work. West India sees steady growth in metro clusters, while East and Central India remain cost-sensitive with high reliance on physical retail.

India USB Charger Market by Segment

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India USB Charger Market Share

USB Type-A commands the dominant share of the market owing to a strong installed base across budget devices

USB Type-A remains the most dominant connector in India due to its affordability and wide compatibility with mass-market smartphones and legacy devices. It continues to dominate bundled accessory sales, particularly in entry-level and mid-range categories. Despite the regulatory shift toward Type-C, the sheer installed base of Type-A reliant devices keeps demand resilient. Retailers in tier II and III cities report steady sales of Type-A chargers, ensuring its ongoing relevance in cost-sensitive regions where budget smartphones drive majority volumes, boosting growth in the India USB charger market.

USB Type-C is expanding at a record pace, propelled by BIS standardization. OEMs like Apple, Samsung, and Xiaomi are already aligning with this shift. Beyond smartphones, the increasing adoption of Type-C in laptops and tablets makes it a universal choice. Its higher power output and PD compatibility are aligning with consumer expectations for faster and consolidated charging. Over the next decade, USB Type-C is expected to account for the majority of high-value sales.

CAGR 2026-2035 - Market by USB Type
USB Type C 10.6%
Lightning Connector 9.7%
USB Type A XX%
USB Type B XX%

Wall Chargers dominate the market as everyday essentials

Wall chargers dominate usage in India, supported by bundled sales with smartphones and their affordability. They are widely available across both offline and online channels, making them a default accessory for households. With diverse wattage options from sub-30W to high-speed GaN chargers, wall chargers serve the broadest consumer base. Their simplicity and reliability ensure that wall chargers remain a long-term staple of India’s accessory ecosystem, even as demand for specialized formats increases.

As per the India USB charger market report, car chargers are emerging as the fastest-growing category, driven by increased personal vehicle ownership and digital dependency on the go. Dual-port and fast-charging USB-C car chargers have grown popular among urban commuters and ride-share drivers. Accessory makers are rolling out compact, high-output models optimized for dashboard integration. The growing ecosystem of in-vehicle electronics, including navigation and dash cams, further strengthens adoption. Retailers and e-commerce channels are supporting this trend by expanding curated car accessory catalogs.

By port, single-port chargers retain largest share through bundled sales

Single-port chargers remain the dominant category, as they continue to be bundled with entry-level and mid-tier smartphones. Affordability and simplicity drive their sustained popularity, particularly in offline retail where consumers seek low-cost replacements. These chargers remain popular in semi-urban and rural markets where device ownership is less diversified. Their strong installed base ensures ongoing relevance despite growing demand for multi-port alternatives.

Multi-port chargers are experiencing the fastest growth in terms of driving the India USB charger market revenue, fueled by multi-device usage in professional households. Compact designs with dual or triple ports, often powered by GaN, are popular with users needing laptop, tablet, and smartphone charging from a single adapter. Online-first brands are targeting urban consumers seeking portability and efficiency. With rising device convergence, multi-port chargers are projected to become a mainstream choice in urban markets.

By power, sub-30W chargers dominate everyday usage

Chargers below 30W remain the most widely used category, serving mass-market smartphones and accessories. Their affordability and low-heat design appeal strongly to rural and cost-sensitive consumer bases. These chargers dominate offline channels, where entry-level devices drive replacement cycles.

The 30W–75W band is expanding its share in contributing to the India USB charger market value, supported by GaN innovation and the proliferation of laptops and tablets requiring fast charging. These chargers balance portability and efficiency, making them highly attractive for hybrid workers. Online demand in metro clusters is strong, as consumers increasingly replace basic chargers with mid-wattage, multi-device compatible alternatives.

By application, smartphones drive largest charger demand across the nation

Smartphones dominate USB charger demand in India, driven by nearly 650 million users and high daily usage. Frequent device replacements, bundled charger sales, and affordable models further cement this category’s market share. Budget and mid-tier smartphones particularly fuel demand for low-to-mid wattage chargers, ensuring consistent sales across urban and rural areas.

Laptops and tablets are emerging as the fastest-growing category in the market. Hybrid work models, remote learning, and digital education are boosting demand for premium 45W–65W chargers. Professionals increasingly prefer multi-port, high-efficiency chargers that can power multiple devices simultaneously, reducing clutter and enhancing convenience. Tablets used in education and creative work also drive adoption, expanding the charger market beyond smartphones.

CAGR 2026-2035 - Market by Distribution Channel
Online 13.8%
Offline XX%

By distribution channel, offline retail leads the market revenue, powered by the demand for budget smartphones and replacement chargers

Offline retail continues to contribute the largest share of USB charger sales in India, especially in tier II and tier III cities where general electronics stores and mobile accessory shops dominate. Consumers purchasing budget smartphones often buy replacement chargers through these same retail outlets, and price-sensitive buyers continue to rely on physical product trials and trust in local vendors. Offline formats support impulse purchases, especially in unorganized markets where lower-cost single-port and sub-30W chargers are most common.

Online platforms, led by Amazon, Flipkart, Meesho, and quick-commerce players like Zepto and Blinkit, are the fastest-growing channels broadening the India USB charger market scope. These platforms offer broader product variety, customer reviews, warranty support, and convenience, which is especially attractive to urban and tech-savvy buyers. Premium SKUs, GaN chargers, and multi-port adapters in the INR 1,000–INR 2,500 range are seeing strong traction online. D2C strategies from brands like URBN and Portronics are also boosting digital penetration.

India USB Charger Market Regional Analysis

North India secures the leading position in the market owing to population density and widespread smartphone usage

North India remains the largest regional market for USB chargers, backed by population density, widespread smartphone usage, and a dominant share in offline electronics retail. The region’s dominance in the market is supported by strong unit volumes from states like Uttar Pradesh, Delhi, and Punjab. Cities such as Lucknow, Delhi NCR, and Chandigarh are key consumption hubs, with high demand for single-port and low-to-mid wattage wall chargers. While mass-market products dominate, there is growing traction for multi-port fast chargers in urban and office-heavy districts.

CAGR 2026-2035 - Market by Region
West India 9.4%
South India 8.6%
North India XX%
East India XX%

Growth of the South India USB charger market is driven by digital maturity, a tech-forward consumer base, and rising device ownership. Bengaluru, Chennai, and Hyderabad together accounted for 61% of India’s total office space demand in 2024, underpinned by IT sector expansion and hybrid work models. This has led to higher demand for fast-charging, 30W–65W multi-port chargers, especially among professionals using smartphones, laptops, and tablets in parallel. Consumers in this region also demonstrate strong adoption of GaN-based chargers and consolidated power solutions designed for work-from-anywhere setups.

India USB Charger Market Report and Forecast

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Competitive Landscape

The market is highly fragmented with domestic manufacturers, OEM suppliers, and global accessory brands striving to differentiate through speed, design, and durability. Leading India USB charger market players are focusing on scaling GaN-based fast chargers, expanding multi-port offerings, and ensuring compliance with BIS Type-C standards to meet regulatory requirements. Strengthening direct-to-consumer channels allows brands to capture online-savvy users, while expanding offline presence targets semi-urban and regional markets.

Strategic investments in local production, such as Salcomp’s Tamil Nadu facility, enhance supply chain efficiency and cost advantages. For new entrants, premium categories like compact travel chargers, hybrid work bundles, and automotive-integrated solutions present lucrative opportunities. Success depends on innovation, quality, and value addition, enabling India USB charger companies to carve niche categories amidst fragmentation.

Imagine Marketing Private Limited

Imagine Marketing Private Limited, founded in 2013 and headquartered in Mumbai, India, is widely recognized for its brand Boat. The company is capturing strong trcation with its affordable yet stylish chargers and audio accessories. Boat is integrating smart-charging technologies like Quick Charge and Power Delivery in compact adapters designed for Indian consumers.

Palred Technologies Ltd

Palred Technologies Ltd, established in the year 1999 and headquartered in Hyderabad, India, operates its consumer electronics brand Ptron. The company provides affordable chargers, power banks, and audio accessories tailored for value-driven Indian customers. Ptron is offering fast-charging GaN adapters and Type-C compatible products, aligning with the government’s push toward standardization.

Seminole Electronics Private Limited

Seminole Electronics Private Limited, headquartered in Hyderabad, India and founded in 2017, owns MIVI, a brand dedicated to Indian-made electronics. MIVI designs and manufactures chargers, cables, and accessories at its in-house facilities, promoting the “Made in India” initiative. It is offering stylish GaN chargers, wireless solutions, and compact adapters catering to modern lifestyle demands.

Xiaomi Group

Founded in 2010 and headquartered in Beijing, China, Xiaomi Group is a global electronics giant with a strong footprint in India. Xiaomi produces an extensive range of USB chargers, adapters, and smart charging ecosystems, often bundled with its smartphones. The company is pushing compact multi-port GaN chargers and Type-C Power Delivery solutions in India, aligning with evolving consumer needs.

*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*

Another key player in the market is Zebronics India Pvt. Ltd, among others.

Key Highlights of the India USB Charger Market Report:

  • Includes detailed market sizing, growth forecast, and historical data analysis.
  • Breaks down market by type, port, power, application, and region.
  • Covers pricing, distribution strategies, and product innovation across categories.
  • Tracks regulatory updates and BIS compliance requirements in India.
  • Profiles leading domestic and international charger manufacturers.
  • Highlights investment trends, brand launches, and channel-specific performance.

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India USB Charger Market Report Snapshots

India USB Charger Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market is projected to grow at a CAGR of 8.90% between 2026 and 2035.

The India USB charger market is projected to attain a value of USD 5.40 Billion by 2035.

Localizing production, partnering with OEMs, piloting GaN portfolios, expanding D2C channels, implementing BIS compliance programs, scaling quick-commerce, offering warranty-backed bundles, digitizing after-sales, training retail staff, optimizing logistics and inventory controls.

The key trends guiding the market growth are the various benefits of USB chargers and the increasing demand for fast charging.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific, with Asia Pacific accounting for the largest share in the market.

The different types of the product are USB type A, USB type B, USB type C, and lightning connector.

The various charger types considered in the market report are wall charger and car chargers, among others.

The significant segments based on the port of USB chargers are single and multiple.

The major segments based on the power of USB charger include less than 30W, 30W-75W, and above 75W.

The different applications of USB chargers are smartphone, tablet, laptop, and desktop, among others.

Online and offline are the significant distribution channels in the market.

The key players in the market include Imagine Marketing Private Limited (Boat), Palred Technologies Ltd (Ptron), Seminole Electronics Private Limited (MIVI), Xiaomi Group, and Zebronics India Pvt. Ltd, among others.

In 2025, the India USB charger market reached an approximate value of USD 2.30 Billion.

Supply-chain disruptions, component shortages, counterfeit products, price-sensitive consumer base, regulatory compliance shifts, and rapid tech obsolescence increasing warranty costs and channel fragmentation, logistics bottlenecks, currency volatility, and rising raw-material prices.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2025
Historical Period 2019-2025
Forecast Period 2026-2035
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • USB Type
  • Charger Type
  • Port
  • Power
  • Application
  • Distribution Channel
Breakup by USB Type
  • USB Type A
  • USB Type B
  • USB Type C
  • Lightning Connector
Breakup by Charger Type
  • Wall Charger
  • Car Chargers
  • Others
Breakup by Port
  • Single
  • Multiple
Breakup by Power
  • Less than 30W
  • 30W – 75W
  • Above 75W
Breakup by Application
  • Smartphone
  • Tablet
  • Laptop
  • Desktop
  • Others
Breakup by Distribution Channel
  • Online
  • Offline
Competitive Landscape
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Companies Covered
  • Imagine Marketing Private Limited (Boat)
  • Palred Technologies Ltd (Ptron)
  • Seminole Electronics Private Limited (MIVI)
  • Xiaomi Group
  • Zebronics India Pvt. Ltd
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

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