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Menstrual Cup Market

Global Menstrual Cup Market Share, Size, Growth, Forecast: By Product Type: Disposable, Reusable; By Material Type: Medical Grade Silicones, Natural Gum Rubber, Thermoplastic Elastomer; By Shape: Round, Hollow, Pointy, Flat; By Size: Small Size, Large Size; By Distribution Channel; Regional Analysis; Supplier Landscape; 2024-2032

Global Menstrual Cup Market Outlook

The global market value was USD 1138.14 million in 2023, driven by the increasing growing awareness about menstrual health and eco-friendly and sustainable products across the globe. The market size is anticipated to grow at a CAGR of 7.8% during the forecast period of 2024-2032 to achieve a value of USD 2188.61 million by 2032.

 

menstrual cup market

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Key Trends in the Market

A menstrual cup is a feminine hygiene item used to collect menstrual fluid and stop leaks during menstruation. Although various types and shapes of menstrual cups are available, most are in the form of a cup, typically with a stem at the bottom to aid in removal. The cup forms a seal upon insertion and securely collects the blood flow which can then be disposed of when the cup is full. Menstrual cups come in a wide range of sizes and shapes to suit various body types. They are produced utilising materials such as flexible silicone of the highest medical grade, latex rubber, and thermoplastic elastomers. These cups are more environmentally friendly than commonly used sanitary pads and tampons because they collect the flow rather than absorbing it and are often reusable.

 

  • It is predicted that the menstrual cup market dynamics would change during the forecast period due to the growing female population. In both developed and developing nations, consumption of menstrual products is rising as the number of women increases. Growing awareness of female hygiene is another factor pushing the menstrual cup market share.
  • Menstrual cups are increasingly preferred over other menstrual hygiene items because they are more affordable and environmentally friendly. As these cups can typically hold more menstrual blood and can be reused, there is only a one-time cost involved.
  • The convenience and comfort of menstrual cups is a key trend influencing the menstrual cup market price as more females are investing in them. As they can be worn for extended amounts of time, a good alternative to pads and tampon and make travelling during the menstrual cycle easier. Many female athletes prefer to utilise menstrual cups.
  • The market for menstrual cups is further expanding as a result of the increasing number of initiatives by various governments supporting feminine hygiene products. There are many organisations and campaigns encouraging the use of menstrual cups. The menstrual cups market will likely experience high supply and revenue rates as a result of all these factors.

 

Global Menstrual Cup Market Analysis

 

menstrual cup market by segments

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Based on type, the market is segmented into round, hollow, flat, and pointy. The market on the basis of product is bifurcated into reusable menstrual cup and disposable menstrual cup. On the basis of material type, the market is divided into medical grade silicones, natural gum rubber (Latex), and thermoplastic elastomer (TPE). The regional markets for menstrual cups are categorised into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. 

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global menstrual cup market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans. 

 

  • Diva International Inc.
  • Blossom Cup
  • FleurCup
  • Intimina
  • Lyv Life, Inc.
  • Me Luna GmbH
  • rhythm Care
  • Others

 

Market Share by Product

The market for menstrual cups is significantly dominated by the reusable menstrual cup segment, which is also anticipated to expand at a high CAGR over the forecast period. This is a result of consumers' growing preference for reusable menstrual cups, as they can be used again before being thrown away. The medical-grade silicone used to make these reusable period cups doesn't irritate or create allergies. They are risk-free, long-lasting, and have no negative side effects when used regularly. 

 

To accommodate growing consumer demand, a number of companies that deal with women's hygiene goods are refocusing their efforts on creating reusable menstruation cups. This will support the expansion of the menstrual cup market during the forecast period. Rising environmental consciousness among consumers is also anticipated to significantly boost demand for reusable menstrual cups.

 

Market Share by Region

North America is anticipated to occupy a substantial share of the menstrual cup market due to the rising use of menstrual cups, fuelled by increased emphasis on menstruation management, focus on using eco-friendly products, accessibility to menstrual cups, and regional government initiatives. High levels of women's healthcare awareness, a rise in the need for more environmentally friendly menstrual hygiene products, and the dominance of major producers all contribute to demand in the United States market. Additionally, the market for menstrual cups will grow in the near future due to regional pharmaceutical industry expansion and product advancements. Meanwhile, in Europe, the menstrual cup market share UK is growing at a steady rate due to the increasing awareness regarding advantages of menstrual cups and rising availability of different types of menstrual cups in the region.

 

menstrual cup market by region

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Competitive Landscape

The key features of the market report include market landscape, patent analysis, grants analysis, clinical trials analysis, funding and investment analysis, partnerships, and collaborations analysis by the leading key players. The major companies in the market are as follows:

  • Diva International Inc.
  • YUUKI Company
  • Redcliffe Hygiene Private Limited
  • Mooncup Ltd
  • EARTH CARE SOLUTION
  • Sirona Hygiene Private Limited
  • Me Luna
  • Ruby Cup
  • Fleurcup
  • CNEX AIE SL
  • Saalt
  • INTIMINA
  • SochGreen
  • OrganicCup ApS
  • Lena Cup
  • Procter & Gamble
  • The Keeper, Inc.
  • Anigan

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2017-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product Type
  • Material Type
  • Shape
  • Size
  • Distribution Channel
  • Region
Breakup by Product Type
  • Disposable
  • Reusable
Breakup by Material Type
  • Medical Grade Silicones
  • Natural Gum Rubber
  • Thermoplastic Elastomer
Breakup by Shape
  • Round
  • Hollow
  • Pointy
  • Flat
Breakup by Size
  • Small Size
  • Large Size
Breakup by Distribution Channel
  • Hospital Pharmacy
  • Retail Pharmacy
  • Online Pharmacy
  • Others
Breakup by Region
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
Market Dynamics
  • Market Drivers and Constraints
  • SWOT Analysis
  • Porter’s Five Forces Model 
  • Key Demand Indicators
  • Key Price Indicators
  • Industry Events, Initiatives, and Trends 
  • Value Chain Analysis
Supplier Landscape
  • Market Structure
  • Company Profiles
    • Financial Analysis
    • Product Portfolio
    • Demographic Reach and Achievements
    • Mergers and Acquisitions
    • Certifications
Companies Covered
  • Diva International Inc.
  • YUUKI Company
  • Redcliffe Hygiene Private Limited
  • Mooncup Ltd
  • EARTH CARE SOLUTION
  • Sirona Hygiene Private Limited
  • Me Luna
  • Ruby Cup
  • Fleurcup
  • CNEX AIE SL
  • Saalt
  • INTIMINA
  • SochGreen
  • OrganicCup ApS
  • Lena Cup
  • Procter & Gamble
  • The Keeper, Inc.
  • Anigan

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
    1.1    Objectives of the Study
    1.2    Key Assumptions
    1.3    Report Coverage – Key Segmentation and Scope
    1.4    Research Methodology
2    Executive Summary
3    Global Menstrual Cup Market Overview
 
    3.1    Global Menstrual Cup Market Historical Value (2017-2023) 
    3.2    Global Menstrual Cup Market Forecast Value (2024-2032)
4    Global Menstrual Cup Market Landscape
    4.1    Global Menstrual Cup Developers Landscape
        4.1.1    Analysis by Year of Establishment
        4.1.2    Analysis by Company Size
        4.1.3    Analysis by Region
    4.2    Global Menstrual Cup Product Landscape
        4.2.1    Analysis by Product Type
        4.2.2    Analysis by Material Type
        4.2.3    Analysis by Shape
5    Global Menstrual Cup Market Dynamics
    5.1    Market Drivers and Constraints
    5.2    SWOT Analysis
    5.3    Porter’s Five Forces Model 
    5.4    Key Demand Indicators
    5.5    Key Price Indicators 
    5.6    Industry Events, Initiatives, and Trends
    5.7    Value Chain Analysis
6    Global Menstrual Cup Market Segmentation
    6.1    Global Menstrual Cup Market by Product Type
        6.1.1    Market Overview 
        6.1.2    Disposable
        6.1.3    Reusable
    6.2    Global Menstrual Cup Market by Material Type
        6.2.1    Market Overview    
        6.2.2    Medical Grade Silicones
        6.2.3    Natural Gum Rubber
        6.2.4    Thermoplastic Elastomer
    6.3    Global Menstrual Cup Market by Shape
        6.3.1    Market Overview
        6.3.2    Round
        6.3.3    Hollow
        6.3.4    Pointy
        6.3.5    Flat
    6.4    Global Menstrual Cup Market by Size
        6.4.1    Market Overview
        6.4.2    Small Size
        6.4.3    Large Size
    6.5    Global Menstrual Cup Market by Distribution Channel
        6.5.1    Market Overview
        6.5.2    Hospital Pharmacy
        6.5.3    Retail Pharmacy
        6.5.4    Online Pharmacy
        6.5.5    Others
    6.6    Global Menstrual Cup Market by Region
        6.6.1    Market Overview
        6.6.2    North America 
        6.6.3    Europe
        6.6.4    Asia Pacific
        6.6.5    Latin America
        6.6.6    Middle East and Africa
7    North America Menstrual Cup Market
    7.1    Market Share by Country
    7.2    United States of America
    7.3    Canada
8    Europe Menstrual Cup Market
    8.1    Market Share by Country
    8.2    United Kingdom
    8.3    Germany
    8.4    France
    8.5    Italy
    8.6    Others
9    Asia Pacific Menstrual Cup Market
    9.1    Market Share by Country
    9.2    China
    9.3    Japan
    9.4    India
    9.5    ASEAN
    9.6    Australia
    9.7    Others
10    Latin America Menstrual Cup Market
    10.1    Market Share by Country
    10.2    Brazil
    10.3    Argentina
    10.4    Mexico
    10.5    Others
11    Middle East and Africa Menstrual Cup Market
    11.1    Market Share by Country
    11.2    Saudi Arabia
    11.3    United Arab Emirates
    11.4    Nigeria
    11.5    South Africa
    11.6    Others
12    Patent Analysis
    12.1    Analysis by Type of Patent
    12.2    Analysis by Publication year
    12.3    Analysis by Issuing Authority
    12.4    Analysis by Patent Age
    12.5    Analysis by CPC Analysis
    12.6    Analysis by Patent Valuation 
    12.7    Analysis by Key Players
13    Grants Analysis
    13.1    Analysis by year
    13.2    Analysis by Amount Awarded
    13.3    Analysis by Issuing Authority
    13.4    Analysis by Grant Application
    13.5    Analysis by Funding Institute
    13.6    Analysis by NIH Departments
    13.7    Analysis by Recipient Organization 
14    Funding Analysis
    14.1    Analysis by Funding Instances
    14.2    Analysis by Type of Funding
    14.3    Analysis by Funding Amount
    14.4    Analysis by Leading Players
    14.5    Analysis by Leading Investors
    14.6    Analysis by Geography
15    Partnership and Collaborations Analysis
    15.1    Analysis by Partnership Instances
    15.2    Analysis by Type of Partnership
    15.3    Analysis by Leading Players
    15.4    Analysis by Geography
16    Regulatory Framework
    16.1    Regulatory Overview
        16.1.1    US FDA
        16.1.2    EU EMA
        16.1.3    INDIA CDSCO
        16.1.4    JAPAN PMDA
        16.1.5    Others
17    Supplier Landscape
    17.1    Diva International Inc.
        17.1.1    Financial Analysis
        17.1.2     Product Portfolio
        17.1.3     Demographic Reach and Achievements
        17.1.4     Mergers and Acquisitions
        17.1.5     Certifications
    17.2    YUUKI Company
        17.2.1    Financial Analysis
        17.2.2     Product Portfolio
        17.2.3     Demographic Reach and Achievements
        17.2.4     Mergers and Acquisitions
        17.2.5     Certifications
    17.3    Redcliffe Hygiene Private Limited
        17.3.1    Financial Analysis
        17.3.2     Product Portfolio
        17.3.3     Demographic Reach and Achievements
        17.3.4     Mergers and Acquisitions
        17.3.5     Certifications
    17.4    Mooncup Ltd
        17.4.1    Financial Analysis
        17.4.2     Product Portfolio
        17.4.3     Demographic Reach and Achievements
        17.4.4     Mergers and Acquisitions
        17.4.5     Certifications
    17.5    EARTH CARE SOLUTION
        17.5.1    Financial Analysis
        17.5.2     Product Portfolio
        17.5.3     Demographic Reach and Achievements
        17.5.4     Mergers and Acquisitions
        17.5.5     Certifications
    17.6    Sirona Hygiene Private Limited
        17.6.1    Financial Analysis
        17.6.2     Product Portfolio
        17.6.3     Demographic Reach and Achievements
        17.6.4     Mergers and Acquisitions
        17.6.5     Certifications 
    17.7    Me Luna
        17.7.1    Financial Analysis
        17.7.2     Product Portfolio
        17.7.3     Demographic Reach and Achievements
        17.7.4     Mergers and Acquisitions
        17.7.5     Certifications
    17.8    Ruby Cup
        17.8.1    Financial Analysis
        17.8.2     Product Portfolio
        17.8.3     Demographic Reach and Achievements
        17.8.4     Mergers and Acquisitions
        17.8.5     Certifications
    17.9    Fleurcup
        17.9.1    Financial Analysis
        17.9.2     Product Portfolio
        17.9.3     Demographic Reach and Achievements
        17.9.4     Mergers and Acquisitions
        17.9.5     Certifications
    17.10    CNEX AIE SL
        17.10.1    Financial Analysis
        17.10.2     Product Portfolio
        17.10.3     Demographic Reach and Achievements
        17.10.4     Mergers and Acquisitions
        17.10.5     Certifications
    17.11    Saalt
        17.11.1    Financial Analysis
        17.11.2     Product Portfolio
        17.11.3     Demographic Reach and Achievements
        17.11.4     Mergers and Acquisitions
        17.11.5     Certifications
    17.12    INTIMINA
        17.12.1    Financial Analysis
        17.12.2     Product Portfolio
        17.12.3     Demographic Reach and Achievements
        17.12.4     Mergers and Acquisitions
        17.12.5     Certifications
    17.13    SochGreen
        17.13.1    Financial Analysis
        17.13.2     Product Portfolio
        17.13.3     Demographic Reach and Achievements
        17.13.4     Mergers and Acquisitions
        17.13.5     Certifications
    17.14    OrganicCup ApS
        17.14.1    Financial Analysis
        17.14.2     Product Portfolio
        17.14.3     Demographic Reach and Achievements
        17.14.4     Mergers and Acquisitions
        17.14.5     Certifications
    17.15    Lena Cup
        17.15.1    Financial Analysis
        17.15.2     Product Portfolio
        17.15.3     Demographic Reach and Achievements
        17.15.4     Mergers and Acquisitions
        17.15.5     Certifications
    17.16    Procter & Gamble
        17.16.1    Financial Analysis
        17.16.2     Product Portfolio
        17.16.3     Demographic Reach and Achievements
        17.16.4    Mergers and Acquisitions 
        17.16.5    Certifications
    17.17     The Keeper, Inc.
        17.17.1    Financial Analysis
        17.17.2     Product Portfolio
        17.17.3     Demographic Reach and Achievements
        17.17.4     Mergers and Acquisitions
        17.17.5     Certifications
    17.18    Anigan
        17.18.1    Financial Analysis
        17.18.2     Product Portfolio
        17.18.3     Demographic Reach and Achievements
        17.18.4     Mergers and Acquisitions
        17.18.5     Certifications
18    Global Menstrual Cup Market-Distribution Model (Additional Insight)
    18.1    Overview
    18.2    Potential Distributors
    18.3    Key Parameters for Distribution Partner Assessment
19    Key Opinion Leaders (KOL) Insights (Additional Insight)
20    Company Competitiveness Analysis (Additional Insight)

    20.1    Very Small Companies
    20.2    Small Companies
    20.3    Mid-Sized Companies
    20.4    Large Companies
    20.5    Very Large Companies
21    Pricing Models and Strategies (Additional Insight)
    21.1    Overview
    21.2    Cost Model
        21.2.1    Manufacturing Cost Analysis
        21.2.2    Procurement Cost Analysis
        21.2.3    Clinical Trial Cost Factors
    21.3    Pricing Strategies
        21.3.1     Competitor Pricing Analysis
        21.3.2     Key Assessment of Product Attributes
        21.3.3     Pricing Benchmark


*Additional insights provided are customisable as per client requirements.

Key Questions Answered in the Report

The global menstrual cup market was valued at USD 1138.14 billion in 2023.

The market is expected to grow at a CAGR of 7.8% from 2024 to 2032 to reach a value of USD 2188.61 billion by 2032.

The major drivers of the menstrual cup market include the surging number of initiatives by various governments, numerous campaigns and organisations promoting the use of menstrual cups, higher focus on utilisation of eco-friendly products, and the development of the pharmaceutical industry.

The expanding women population and the growing awareness about female hygiene are the key trends propelling the growth of the market.

On the basis of material type, the market is segmented into medical grade silicones, natural gum rubber (Latex), and thermoplastic elastomer (TPE).

The major regions in the market for menstrual cups are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

The key players in the market include Diva International Inc., YUUKI Company, Redcliffe Hygiene Private Limited, Mooncup Ltd., EARTH CARE SOLUTION, Sirona Hygiene Private Limited, Me Luna, Ruby Cup, Fleurcup, CNEX AIE SL, Saalt, INTIMINA, SochGreen, OrganicCup ApS, Lena Cup, Procter & Gamble, The Keeper, Inc., and Anigan.

Gynaecologists claim that menstrual cups are extremely safe as they have not been proven to hurt the vagina or the cervix when used as instructed, nor have an increased risk of infection as opposed to tampons or pads.

There is a possibility that the silicone or rubber substance will trigger an allergic reaction in some people. If a menstrual cup isn't cleaned and cared for properly, it may also cause irritation.

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