Report

Expert Market Research Thumbnail Image

Middle East and Africa Natural Sweeteners Market: By Type: Stevia, Maple Syrup, Raw Honey, Molasses, Coconut Sugar, Others; By Application: Food, Beverages, Pharmaceuticals, Personal Care, Others; By Distribution Channel: Hypermarkets/Supermarkets, Convenience Stores, Retail Stores, Online Retailers, Others; By Region: North America, Europe, Asia Pacific, LATAM, Middle East & Africa; Middle East and Africa Natural Sweeteners Market Analysis; Historical Supply and Demand (2014-2018); Supply and Demand Forecast (2019-2024); SWOT Analysis; Value Chain Analysis; Middle East and Africa Natural Sweeteners Price Analysis; Competitive Landscape; Consumer Analysis

Middle East and Africa Natural Sweeteners Market Key Insights:

  • Types: Stevia, Maple Syrup, Raw Honey, Molasses, Coconut Sugar, Others
  • Middle East and Africa Natural Sweeteners Market Overview
  • Market Performance & Price Trends 2018
  • Market Analysis & Outlook 2019-2024
  • Trade Data Analysis
  • Breakup by Application & Region
  • Competitive Landscape
  • Capacity Addition & Plant Turnarounds
  • Mergers & Acquisitions

 

Market Outlook

The Middle East and Africa natural sweeteners market was aided by the growth of the industry globally. The global natural sweeteners market grew at a CAGR of 4.5% between 2014 and 2018. The rise in the industry was propelled by the increasing sales of zero calories food and beverage items devoid of artificial sweeteners. These items witnessed a growth of 16% in 2017, as compared to 2016.  The market in the Middle East and Africa is being driven by the growing concerns about health with increasing incidences of obesity.

Globally, stevia is emerging as one of the most popular natural sweeteners available in the market. In 2018, the production value of stevia was worth USD 480 million, with its demand being nearly 3.5 thousand tons that year. While Asia Pacific and Europe are the leading markets for natural sweeteners accounting for almost 50% of the market share, the Middle East and Africa region is also a significant emerging market for natural sweeteners.

Innovations in the alternative sweeteners industry is adding to the market growth of natural sweeteners globally. While natural sweeteners like stevia find their foremost use in the food and beverages sector, the pharmaceutical sector is also expected to emerge as a leading application sector in the forecast period of 2019-2024. Stevia, especially, is finding uses in the home and personal care segment along with being used in toothpastes and supplements.

Properties and Applications

Sweeteners are used to increase the sweetness of food products to which they are added. Usually used in table-top sweeteners, ready to be consumed, they can either be natural or artificial. They can also contain nutrients or be devoid of them.  On the basis of their sweetness as compared to sucrose, they are divided into high intensity and low-intensity sweeteners.

The natural sweeteners types are:

  • Stevia
  • Maple Syrup
  • Raw Honey
  • Molasses
  • Coconut Sugar
  • Others

The leading application sectors for natural sweeteners are:

  • Food
  • Beverages
  • Pharmaceuticals 
  • Personal Care
  • Others

Food and beverage sectors dominate the industry in terms of the use of natural sweeteners in products such as baked goods, canned foods, soft drinks, powdered drink mixes, jams, candy, puddings, and other food products. The leading distribution channels for natural sweeteners are hypermarkets/supermarkets, convenience stores, retail stores, and online retailers, among others. The report also looks in-depth into the major regional markets in the Middle East and Africa like South Africa, Saudi Arabic, Nigeria, Egypt, and UAE, among others.

Market Analysis

Rising concerns related to health and a growing awareness about the detrimental effects of sugar are driving the growth of the global natural sweeteners market. With a rising number of people afflicted with obesity and diabetes, health regulatory authorities are seeking to curb excess sugar and calorie intake through taxations, pack labelling, and other schemes. This, in turn, has provided an upward push to the global natural sweeteners industry.

With consumers becoming increasingly apprehensive about artificial sugar alternatives, the market for natural sweeteners is finding further impetus for its growth. Major companies are looking to invest in sweeteners that are natural and are able to replace sugar in all aspects including its properties which add to the texture, bulk, colour, and shelf life of products.

The Middle East and Africa, the industry is being propelled by the rising demand for low-calorie alternatives to sugar to tackle the obesity problem.  Almost 27% to 40% of the population in countries like Saudi Arabia, Kuwait, Qatar, Bahrain, and the UAE are suffering from obesity. With increasing awareness of the ill-effects of obesity on health, the consumers in the Middle East and Africa region are seeking natural and low-calorie products, thus, driving the natural sweetener industry in the area. The growing populations combined with rising purchasing power is also aiding the natural sweetener industry in the region. Egypt and South Africa are the major producers of natural sweeteners in the region.

Stevia is a leading natural sweetener in the global as well as the Middle East and Africa market. In 2015, the Gulf Cooperation Council’s (GCC) Standardization Organization (GSO), finalised its regulations on the application of steviol glycosides in food and beverage segments like breakfast cereals, non-alcoholic drinks, bakery products, canned and bottled fruit, jams, marmalades, confectionary, and nectars, among others. This has aided the industry growth of stevia in the region with companies undertaking various initiative to develop new products containing stevia.

Competitive Landscape

  • In 2018, Tate & Lyle in partnership with Sweet Green Fields, a leading private, fully integrated global stevia ingredient company, introduced two new zero-calorie sweeteners extracted from stevia at Health Ingredients Europe.
  • Cargill started producing EverSweet™ in 2018, a next-generation no-calorie sweetener derived from Reb M and Red D, two of the compounds found in stevia with a superior taste.

The report presents a detailed analysis of the following key players covering their capacities, market share and latest turn of events such as mergers and acquisitions, capacity expansions and plant turnarounds in the Middle East and Africa sweeteners market:

  • PureCircle
  • Cargill, Incorporated
  • Tate And Lyle
  • Ingredion South Africa (PTY) 
  • Archer Daniels Midland Company
  • Others

Further, the report sheds light on the macro and micro aspects of the industry performance, recent trends, major challenges, and key drivers. SWOT analysis, value chain analysis and Porter’s five forces analysis of the market have been carried out. Manufacturing and processing requirements, cost of the project, project funding, returns on investment and expected profit margins have also been estimated.

1    Preface
2    Research Methodology
3    Executive Summary

    3.1    Market Overview
    3.2    Key Demand Drivers
    3.3    Key Players
    3.4    Supply Market Changes
4    Global Natural Sweeteners Market Outlook
5    Global Natural Sweeteners Market
    5.1    Global Natural Sweeteners Market Analysis

        5.1.1    Figure: Global Natural Sweeteners Historical Market and Forecast (2014-2024)
        5.1.2    Chart: Global Natural Sweeteners Market
            5.1.2.1    High Intensity Sweeteners
            5.1.2.2    Low Intensity Sweeteners
        5.1.3    Chart: Global Natural Sweeteners Market Breakup by Type
            5.1.3.1    Stevia
            5.1.3.2    Maple Syrup
            5.1.3.3    Raw Honey
            5.1.3.4    Molasses
            5.1.3.5    Coconut Sugar
            5.1.3.6    Others
        5.1.4    Chart: Global Natural Sweeteners Market Breakup by Application
            5.1.4.1    Food
            5.1.4.2    Beverages
            5.1.4.3    Pharmaceuticals 
            5.1.4.4    Personal Care
            5.1.4.5    Others
        5.1.5    Chart: Global Natural Sweeteners Market Breakup by Distribution Channel
            5.1.5.1    Hypermarkets/Supermarkets
            5.1.5.2    Convenience Stores
            5.1.5.3    Retail Stores
            5.1.5.4    Online Retailers
            5.1.5.5    Others
        5.1.6    Chart: Global Natural Sweeteners Market Breakup by Region
            5.1.6.1    North America
            5.1.6.2    Europe
            5.1.6.3    Asia Pacific
            5.1.6.4    LATAM
            5.1.6.5    Middle East & Africa
6    Middle East & Africa Natural Sweeteners Market
    6.1    Middle East and Africa Natural Sweeteners Market Analysis

        6.1.1    Figure: Middle East & Africa Natural Sweeteners Historical Market and Forecast (2014-2024)
        6.1.2    Chart: Middle East & Africa Natural Sweeteners Market
            6.1.2.1    High Intensity Sweeteners
            6.1.2.2    Low Intensity Sweeteners
        6.1.3    Figure: Middle East & Africa Natural Sweeteners Market: Historical Market and Forecast (2014-2024)
            6.1.3.1    High Intensity Sweeteners
            6.1.3.2    Low Intensity Sweeteners
        6.1.4    Chart: Middle East and Africa Natural Sweeteners Market Breakup by Type
            6.1.4.1    Stevia
            6.1.4.2    Maple Syrup
            6.1.4.3    Raw Honey
            6.1.4.4    Molasses
            6.1.4.5    Coconut Sugar
            6.1.4.6    Others
        6.1.5    Figure: Middle East and Africa Natural Sweeteners Market Breakup by Type: Historical Market (2014-2018) & Forecast (2019-2024)
            6.1.5.1    Stevia
            6.1.5.2    Maple Syrup
            6.1.5.3    Raw Honey
            6.1.5.4    Molasses
            6.1.5.5    Coconut Sugar
            6.1.5.6    Others
        6.1.6    Chart: Middle East and Africa Natural Sweeteners Market Breakup by Application
            6.1.6.1    Food
            6.1.6.2    Beverages
            6.1.6.3    Pharmaceuticals 
            6.1.6.4    Personal Care
            6.1.6.5    Others
        6.1.7    Figure: Middle East and Africa Natural Sweeteners Market Breakup by Application: Historical Market (2014-2018) & Forecast (2019-2024)
            6.1.7.1    Food
            6.1.7.2    Beverages
            6.1.7.3    Pharmaceuticals 
            6.1.7.4    Personal Care
            6.1.7.5    Others
        6.1.8    Chart: Middle East and Africa Natural Sweeteners Market Breakup by Distribution Channel
            6.1.8.1    Hypermarkets/Supermarkets
            6.1.8.2    Convenience Stores
            6.1.8.3    Retail Stores
            6.1.8.4    Online Retailers
            6.1.8.5    Others
        6.1.9    Figure: Middle East and Africa Natural Sweeteners Market Breakup by Distribution Channel: Historical Market (2014-2018) & Forecast (2019-2024)
            6.1.9.1    Hypermarkets/Supermarkets
            6.1.9.2    Convenience Stores
            6.1.9.3    Retail Stores
            6.1.9.4    Online Retailers
            6.1.9.5    Others
        6.1.10    Chart: Middle East and Africa Natural Sweeteners Market Breakup by Country:
            6.1.10.1    South Africa
            6.1.10.2    Saudi Arabic
            6.1.10.3    Nigeria
            6.1.10.4    Egypt
            6.1.10.5    UAE
            6.1.10.6    Others
        6.1.11    Figure: Middle East and Africa Natural Sweeteners Market Breakup by Country: Historical Market (2014-2018) & Forecast (2019-2024)
            6.1.11.1    South Africa
            6.1.11.2    Saudi Arabic
            6.1.11.3    Nigeria
            6.1.11.4    Egypt
            6.1.11.5    UAE
            6.1.11.6    Others
    6.2    SWOT Analysis
        6.2.1    Overview
        6.2.2    Strengths
        6.2.3    Weaknesses 
        6.2.4    Opportunities
        6.2.5    Threats
    6.3    Value Chain Analysis
    6.4    Porter’s Five Forces Analysis

        6.4.1    Overview
        6.4.2    Buyer’s Power
        6.4.3    Supplier’s power
        6.4.4    New Entrants
        6.4.5    Degree of Rivalry
        6.4.6    Substitutes
    6.5    Middle East and Africa Natural Sweeteners Price Analysis
        6.5.1    South Africa
        6.5.2    Saudi Arabic
        6.5.3    Nigeria
        6.5.4    Egypt
        6.5.5    UAE
7    Competitive Landscape & Supplier Analysis
    7.1    PureCircle
    7.2    Cargill, Incorporated
    7.3    Tate And Lyle
    7.4    Ingredion South Africa (PTY) 
    7.5    Archer Daniels Midland Company
    7.6    Others
8    Consumer Analysis
9    Events and Development

Additional Customisation Available

10    Manufacturing Process
    10.1     Detailed Process Flow
    10.2     Operations Involved
    10.3     Mass Balance
11    Cost Analysis
    11.1    Land, Location and Site Development
    11.2    Construction
    11.3    Plant Machinery
    11.4    Cost of Raw Material
    11.5    Packaging
    11.6    Transportation
    11.7    Utilities
    11.8    Manpower
    11.9    Other Capital Investment

Introduction

EMR is one of the foremost business intelligence and market research firms with a database of syndicated and customised reports spanning more than 100 industries across global and regional markets. We leverage the knowledge of our highly skilled team of over 100 analysts and more than 3000 independent consultants to provide our clients with thoroughly researched and reliable data tailored to their requirements. We help our clients, who range from Fortune 1000 companies to medium and niche enterprises, make informed strategic decisions through our varied tools and methodology.

Our meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. We understand the distinct nature and requirements for each market and thus, modify our methodology to best fit the industry in question. Our research methodology uses a combination of cutting-edge analytical tools and the expertise of our highly accomplished team, thus, providing our customers with market insights that are accurate, actionable, and help them remain ahead of their competition. EMR’ s fine-tuned research methodology and data analysis, formulated through years of cross-industry experience of our team, ensure that our clients are provided with:

  • Value-added and infallible market intelligence.
  • A holistic understanding of the current and expected market fluctuations through meticulously collected data.
  • Verified information on the probable opportunities and risks in the present and forecasted markets.
  • Validated and thoroughly analysed insights derived from our latest analytical tools and impeccable sources.

Assessment Approach

Our approach gives our clients a comprehensive assessment of the prevailing and projected market conditions through the collection, collation, and analysis of data from trusted sources.

Price Assessment

We assess the historical, prevailing, and expected prices of commodities and raw materials by analysing our assiduously collected data from verified primary and secondary sources. Our assessments reflect the market values of related commodities within a region to help our consumers understand the interdependencies and formulate profitable market strategies. Our price assessments cover both the average global prices along with the prevailing regional prices.

Market Assessment

Our market assessments determine the global and regional production and consumption of the product, according to their value and volume. We identify the key growth drivers, opportunities, and restraints that might promote or hinder the future market growth along with an expansive overview of the competitive landscape to help our clients make informed strategic decisions. We also take into account the demographic, economic, cultural, and political factors that might influence the market.

Data Collection

We gather market intelligence through our extensive database of reliable secondary sources and our exhaustive interviews with multiple industry stakeholders. The information gathered through our primary and secondary sources help us verify and extrapolate data relating to prices, trade, and market fluctuations along with the latest developments in the market.

Primary Research

As a part of our primary research, we interact with highly placed industrial professionals possessing an expansive and meticulous insight into the market. We conduct our interviews via mails, telephonic conversations, and one-on-one meetings. Thus, our exhaustive interviews with both buyers and consumers help us provide our clients with verified intelligence regarding the market size, share, drivers, prices, and forecast along with a detailed assessment of your supply chain.

Secondary Research

EMR has access to extensive internal and subscribed databases, which apprise us of the historical and prevailing market conditions and help us forecast the market for the coming few years. Our secondary research involves a wide array of sources ranging from the annual and financial reports of the key players in the industry to governmental and regulatory databases. We refer to various scientific and industry publications and whitepapers to form a comprehensive understanding of the product and the supply chain. Our wide-ranging research also refers to relevant articles and press releases to provide our customers with an up-to-date understanding of the contemporary market. We derive extensive raw data from our secondary research, which then go through a thorough verification and validation process, to help us formulate an exhaustive understanding of the market, the supply chain, the competitive landscape, and the product.

Other Analyst Tools and Data Models

Our extensive and intricate data models, formulated through our propriety technological and analytical resources, help you easily comprehend the expansive market data and aid you in framing vital business and market strategies. Our tools provide you with a cohesive understanding of the industry outlook, taking into account the qualitative and quantitative market variables. Our analytical tools and models are regularly updated according to the changes in the continually evolving market scenarios as well as being adapted to best meet our client’s specific needs. Our research methods involve a blend of the best technological tools used in the industry along with the expertise of our analysts and consultants who can spot and assess the implications of the subtle factors influencing the more complex markets.

Data Prioritisation

Our market assessments take into consideration only those data that are confirmed and are derived from credible and transparent sources. Thus, our clients are presented with accurate and infallible data which can be incorporated into their business strategies.

Data Validation

Before our data is presented to the clients, they undergo an intensive cross-verification and validation process. We corroborate the data gathered through our primary and secondary research by the review and validation of the initial sources along with the verification of the data from other thoroughly vetted sources.

Exigent Data Assessment

Our qualitative and quantitative assessments are time-sensitive, reflecting the most recent value and volume of the market across regions. By constantly updating our databases and reports to reflect the changes taking place in the market, our market and price assessments accurately reflect the prevailing industry conditions.

Thus, our rigorous data collection, thorough statistical analysis, and specialist assessments ensure that our clientele has a greater understanding of the market space, supply chain, price fluctuations, competitive landscape, and other vital factors, helping them emerge as the undisputed industry leaders in their respective fields.

Purchase Options  

Buy Now  

Call us on

( USA & Canada )
+1-415-325-5166
us.sales@expertmarket
research.com
( United Kingdom )
+44-702-402-5790
uk.sales@expertmarket
research.com
Send Enquiry  

Purchase Full Report

  • Single User License
  • $2999
  • Restricted to one user
  • One print only
  • Available in PDF
  • Free limited customisation (pre sales)
  • Post sales analyst support
  • Free report update (Within 180 Days)
  • Buy Now
  • Five User License
  • $3999
  • Restricted to five users
  • One print per user
  • Available in PDF
  • Free limited customisation (pre sales)
  • Post sales analyst support
  • Free report update (Within 180 Days)
  • Buy Now
  • Corporate License
  • $4999
  • Unlimited users within organisation
  • No limit on prints
  • Available in PPT and PDF
  • Free limited customisation (pre sales)
  • Post sales analyst support
  • Free report update (Within 180 Days)
  • Buy Now

Why Expert Market Research?

Right People

We are technically excellent, strategic, practical, experienced and efficient; our analysts are hand-picked based on having the right attributes to work successfully and execute projects based on your expectations.

Right Methodology

We leverage our cutting-edge technology, our access to trusted databases, and our knowledge of the current models used in the market to deliver you research solutions that are tailored to your needs and put you ahead of the curve.

Right Price

We deliver in-depth and superior quality research in prices that are reasonable, unmatchable, and shows our understanding of your resource structure. We, additionally, offer attractive discounts on our upcoming reports.

Right Support

Our team of expert analysts are at your beck and call to deliver you optimum results that are customised to meet your precise needs within the specified timeframe and help you form a better understanding of the industry.

Similar Reports

Expert Market Research Thumbnail Image
Asia Pacific Natural Sweeteners Market Report and Forecast 2019-2024

The Asia Pacific natural sweeteners market is being driven by the growing stevia industry in the region. The global stevia extract demand was around 3.5 thousand metric tons in 2018. In 2018, the glob...

  • 24 Hour Email Delivery
  • Price: $ 2999
Expert Market Research Thumbnail Image
Global Natural Sweeteners Market Report and Forecast 2019-2024

The global natural sweeteners market is being driven by the surged demand for the production of stevia. The global production value of stevia stood at nearly USD 480 million in 2018. It is further exp...

  • 24 Hour Email Delivery
  • Price: $ 2999
Expert Market Research Thumbnail Image
Global Mannitol Market Report and Forecast 2019-2024

The global mannitol market attained nearly USD 350 million in 2017. Between 2019-2024, the market is projected to grow at a steady pace, growing at a CAGR of 4.6%. It is expected to reach USD 480 mill...

  • 24 Hour Email Delivery
  • Price: $ 2999
Expert Market Research Thumbnail Image
North America Stevia Market Report and Forecast 2019-2024

The North America stevia market is led by the growing production of the natural sweetener in the USA. In 2018, the US stevia output was worth US 250 million, an increase of 12% as compared to the prev...

  • 24 Hour Email Delivery
  • Price: $ 2999
Expert Market Research Thumbnail Image
Middle East and Africa Stevia Market Report and Forecast 2019-2024

The Middle East and Africa stevia market has the potential to witness a healthy growth in the coming years with the growing awareness about the product in the region. The regional industry is aided by...

  • 24 Hour Email Delivery
  • Price: $ 2999

Stay informed with our free industry updates.

Download Sample

Buy Full Version
"Middle East" Purchase Enquiry