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The North America cleaning services market size was valued at USD 20.18 billion in 2023. The market is further projected to grow at a CAGR of 3.50% between 2024 and 2032, reaching a value of USD 27.51 billion by 2032.
Cleaning services are employed to maintain a clean, germ-free atmosphere and keep surroundings free of unattractive and unhygienic filth. Professional cleaners are hired for providing cleaning services in various types of spaces, such as offices, residences, or industrial plants. Residential, industrial, and commercial sectors utilise many cleaning services, such as floor cleaning, housekeeping services, carpet and furniture cleaning, and window cleaning, among others.
The North America cleaning services market is expected to grow due to factors such as increasing demand for green and sustainable cleaning practices, rising awareness about the health and safety benefits of cleaning services, growing outsourcing of cleaning tasks to specialised companies, and expanding commercial and residential sectors in the region.
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Rising demand for green cleaning services, growing adoption of smart technologies, and expanding scope of outsourcing are increasing the demand for cleaning services in North America
Date | Company | Event |
February 2024 | Rentokil-Initial plc | Acquired Terminix, establishing the company as the leading pest control business in North America. |
November 2023 | Orkin North America, LLC | Launch of new disinfectant service for businesses, used to sanitise commercial facilities after pest cleanouts and now serves a broader public health purpose. |
September 2023 | ISS Group | Took part in World Cleanup Day, where more than a thousand workers from eighteen nations came together to help create a world free of waste. |
June 2023 | CleanMark Group Inc. | Acquired Newton Cleaning & Maintenance Services, aligning with company’s growth strategy and commitment to delivering exceptional services. |
Trends | Impact |
Rising demand for green cleaning services | Customers are now more aware of the environmental and health benefits of using eco-friendly products and methods. This creates opportunities for cleaning service companies who can offer green cleaning solutions that reduce waste, energy consumption, and chemical exposure, thus propelling the North America cleaning services market growth. |
Growing adoption of automation and smart technologies | Cleaning service providers are leveraging automation and smart technologies to improve efficiency, quality, and safety of their operations. For example, robotic vacuums, floor scrubbers, and window cleaners can perform repetitive and tedious tasks, while IoT devices, sensors, and analytics can monitor and optimise performance and maintenance. |
Increasing demand for specialised cleaning services | Customers are seeking more customised and specialised cleaning services that cater to their specific needs and preferences. For example, there is a growing demand for disinfection and sanitisation services as well as for niche services such as carpet cleaning, graffiti removal, and mold remediation. |
Expanding scope of franchising and outsourcing | Cleaning service providers are expanding their scope of franchising and outsourcing to reach new markets and customers, as well as to reduce operational costs and risks. Franchising and outsourcing offer benefits such as brand recognition, training and support, economies of scale, and access to equipment and supplies. |
The rising health and hygiene concerns and an increase in airborne illnesses have accelerated the need for cleaning services, resulting in North America cleaning services market growth. The need for hygienic and sanitary workplaces, a clean and healthy environment, and disinfected surroundings is being driven by the growing concerns about illnesses caused by unsanitary environments, which is driving up demand for cleaning services in both the commercial and domestic sectors.
Furthermore, some service providers use advanced technology to boost productivity, including IoT and high-tech cleaning equipment. These solutions are becoming more and more inexpensive for commercial cleaning businesses to adopt, which supports the market expansion.
The development of cleaning services market in North America is further anticipated to be driven by rising construction activities in the region and increasing investments in real estate. Construction of new buildings require proper maintenance and cleaning, thereby resulting in greater employment of janitors and cleaners. This increase in workforce can widen the scope of cleaning services and can thereby increase the North American cleaning services market value.
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North America Cleaning Services Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup | Categories |
Type | Outsource, Inhouse |
End-Use | Offices, Educational Facilities, Retail Complexes, Residences, Government, Healthcare Facilities, Industrial Plants, Others |
Countries | United States, Canada |
Outsourcing cleaning services leads the market share due to the increasing demand for specialised and customised cleaning services in various sectors
The North America cleaning services market is segmented into two types: outsource and inhouse. Outsource cleaning services refer to hiring external contractors or agencies to perform various cleaning tasks, such as janitorial, carpet, window, and floor cleaning. Inhouse cleaning services refer to employing staff or workers within the organisation to handle the cleaning duties.
According to North America cleaning services market report, the outsource segment accounted for the largest share of the market due to the increasing demand for specialised and customised cleaning services in various sectors, such as commercial, industrial, residential, and institutional. The outsource segment also benefits from the availability of skilled and trained cleaners, the use of advanced equipment and technology, and the compliance with safety and hygiene standards.
Also, many businesses outsource their facility maintenance and cleaning services due to their affordability and ease of management. Additionally, due to their knowledge of cleaning techniques and supplies, cleaning services frequently produce outcomes that are superior to those produced by in-house workers. They have additional training for services including routine upkeep of machinery, flooring, and other fixtures, which presents profitable chances for North America cleaning services market expansion.
Offices hold a significant market share due to increasing demand for professional and hygienic work environment
According to the North America cleaning services market analysis, the office segment is expected to grow at the highest CAGR. The growth is driven by the increasing demand for professional and hygienic work environments. The outsourcing of office cleaning services is more prevalent than in-house cleaning, as it offers cost-effectiveness, flexibility, and quality assurance. Some of the largest janitorial companies in the USA that cater to this segment are ABM Industries, ISS Group, and Sodexo.
The cleaning services market for educational facilities in North America is projected to witness steady growth due to the rising enrollment of students in schools, colleges, and universities, as well as the growing awareness of the importance of cleanliness and sanitation in educational institutions. The outsourcing of cleaning services for educational facilities is more common than in-house cleaning, as it provides better efficiency, reliability, and compliance with health and safety standards.
The residential segment also holds a large North America cleaning services market share and is expected to grow in the forecast period as well. The growth is fuelled by the changing lifestyles, rising disposable incomes, and increasing preference for convenience and comfort among consumers. The outsourcing of residential cleaning services is more popular than in-house cleaning, as it saves time, energy, and hassle for homeowners.
Additionally, the healthcare facilities have a high demand for cleaning services in America because of the increasing demand for infection prevention and control, as well as the stringent regulations and guidelines for maintaining hygiene and safety in healthcare settings. Lastly, the North American cleaning services market size is expected to increase because of the rising demand for cleaning and maintenance of industrial equipment, machinery, and premises in the industrial plants.
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The market players are introducing different cleaning services and increasing their acquisition efforts to stay ahead in the competition.
Company Name | Year Founded | Headquarters | Products/Services |
ISS Group | 1901 | Copenhagen, Denmark | Facility management, cleaning, security, catering, and support services |
Rentokil Initial plc | 1925 | London, United Kingdom | Pest control, hygiene, workwear, plants, property care, and specialist services |
Sodexo | 1966 | Issy-les-Moulineaux, France | Food services, facility management, and benefits and rewards services |
CleanMark Group Inc. | 1993 | Toronto, Canada | Janitorial services, building maintenance, floor care, window cleaning, and special projects |
Other key players in the North America cleaning services market include TKO Services Ltd., GDI Integrated Facilities Service, J+A Cleaning Services Ltd, CSL Group, Orkin North America, LLC, and Areal Cleaning Services, among others.
United States has a large market for cleaning services due to the presence of leading cleaning services providers
The professional cleaning services market in United States accounts for the largest market share due to the presence of many cleaning service providers, the high disposable income of consumers, and the growing adoption of green and eco-friendly cleaning solutions. The US market is also influenced by the trends of outsourcing cleaning services to reduce operational costs and increase efficiency. The country is also experiencing a growth in the demand for specialised cleaning services, such as carpet cleaning, window cleaning, and floor cleaning, among others.
Canada, on the other hand, is the second-largest market for cleaning services in North America and the growth can be attributed to the increasing demand for residential cleaning services, the growth of the commercial sector, and the government initiatives to promote cleanliness and hygiene. Canada is also witnessing a rise in the number of franchised and independent cleaning service providers, offering customised and flexible services to cater to the diverse needs of customers, aiding the North America cleaning services market growth.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Type |
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Breakup by End Use |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Industry Opportunities and Challenges
8 North America Cleaning Services Market Analysis
8.1 Key Industry Highlights
8.2 North America Cleaning Services Historical Market (2018-2023)
8.3 North America Cleaning Services Market Forecast (2024-2032)
8.4 North America Cleaning Services Market by Type
8.4.1 Outsource
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2023)
8.4.1.3 Forecast Trend (2024-2032)
8.4.2 Inhouse
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2023)
8.4.2.3 Forecast Trend (2024-2032)
8.5 North America Cleaning Services Market by End Use
8.5.1 Offices
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2023)
8.5.1.3 Forecast Trend (2024-2032)
8.5.2 Educational Facilities
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2023)
8.5.2.3 Forecast Trend (2024-2032)
8.5.3 Retail Complexes
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2018-2023)
8.5.3.3 Forecast Trend (2024-2032)
8.5.4 Residences
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2018-2023)
8.5.4.3 Forecast Trend (2024-2032)
8.5.5 Government
8.5.5.1 Market Share
8.5.5.2 Historical Trend (2018-2023)
8.5.5.3 Forecast Trend (2024-2032)
8.5.6 Healthcare Facilities
8.5.6.1 Market Share
8.5.6.2 Historical Trend (2018-2023)
8.5.6.3 Forecast Trend (2024-2032)
8.5.7 Industrial Plants
8.5.7.1 Market Share
8.5.7.2 Historical Trend (2018-2023)
8.5.7.3 Forecast Trend (2024-2032)
8.5.8 Others
8.6 North America Cleaning Services Market by Country
8.6.1 Market Share
8.6.1.1 United States
8.6.1.2 Canada
9 Regional Analysis
9.1 United States
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.1.3 Breakup by Type
9.1.4 Breakup by End Use
9.1.5 Key Players
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.2.3 Breakup by Type
9.2.4 Breakup by End Use
9.2.5 Key Players
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 ISS Group
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 Rentokil Initial plc
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 Sodexo
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 TKO Services Ltd.
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 GDI Integrated Facilities Service
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 J+A Cleaning Services Ltd
11.2.6.1 Company Overview
11.2.6.2 Product Portfolio
11.2.6.3 Demographic Reach and Achievements
11.2.6.4 Certifications
11.2.7 CSL Group
11.2.7.1 Company Overview
11.2.7.2 Product Portfolio
11.2.7.3 Demographic Reach and Achievements
11.2.7.4 Certifications
11.2.8 Orkin North America, LLC
11.2.8.1 Company Overview
11.2.8.2 Product Portfolio
11.2.8.3 Demographic Reach and Achievements
11.2.8.4 Certifications
11.2.9 CleanMark Group Inc.
11.2.9.1 Company Overview
11.2.9.2 Product Portfolio
11.2.9.3 Demographic Reach and Achievements
11.2.9.4 Certifications
11.2.10 Areal Cleaning Services
11.2.10.1 Company Overview
11.2.10.2 Product Portfolio
11.2.10.3 Demographic Reach and Achievements
11.2.10.4 Certifications
11.2.11 Others
12 Key Trends and Developments in the Market
List of Figures and Tables
1. North America Cleaning Services Market: Key Industry Highlights, 2018 and 2032
2. North America Cleaning Services Historical Market: Breakup by Type (USD Million), 2018-2023
3. North America Cleaning Services Market Forecast: Breakup by Type (USD Million), 2024-2032
4. North America Cleaning Services Historical Market: Breakup by End Use (USD Million), 2018-2023
5. North America Cleaning Services Market Forecast: Breakup by End Use (USD Million), 2024-2032
6. North America Cleaning Services Historical Market: Breakup by Country (USD Million), 2018-2023
7. North America Cleaning Services Market Forecast: Breakup by Country (USD Million), 2024-2032
8. North America Cleaning Services Market Structure
In 2023, the North America cleaning services market reached an approximate value of USD 20.18 billion.
The market is expected to grow at a CAGR of 3.50% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 27.51 billion by 2032.
The major drivers of the market include the increase in airborne illnesses, rising awareness for cleaner environments, rising real estate investment, and growth in prepaid and post-paid cleaning services.
The countries covered in North America cleaning services market are United States of America and Canada.
Key trends aiding market expansion include the rising health and hygiene concerns, growing adoption of smart technologies, and increased demand for outsourced cleaning services by construction and healthcare industries.
A professional cleaner can provide a variety of services, such as house cleaning, carpet cleaning, laundry cleaning, and disinfection and sanitisation cleaning services.
Janitorial services are a type of commercial cleaning which manages numerous tasks in formal business settings. This includes hospitals and banking organisations.
A cleaner's only responsibility is to clean a certain area, whereas a janitor's duties also include maintenance. While janitors typically work in bigger, public settings, cleaners frequently work in smaller structures or residential locations. While janitors could work full-time, cleaners frequently operate on a contract basis.
Key players in the market are ISS Group, Rentokil Initial plc, Sodexo, TKO Services Ltd., GDI Integrated Facilities Service, J+A Cleaning Services Ltd, CSL Group, Orkin North America, LLC, CleanMark Group Inc., and Areal Cleaning Services, among others.
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