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North America Print Label Market Size, Share, Growth: By Raw Materials: Metal Labels, Plastic/Polymer Labels; By Method: Offset Lithography, Gravure, Flexography, Screen, Letterpress, Electrophotography, Inkjet; By Label Format: Wet Glue Labels, Pressure Sensitive Labels, Others; By End Use; Regional Analysis; Competitive Landscape; 2024-2032
North America Print Label Market Outlook
The North America print label market size reached USD 9.46 billion in 2023. The market is expected to grow at a CAGR of 3.40% between 2024 and 2032, reaching almost USD 12.82 billion by 2032.
Key Takeaways:
- The US Food and Drug Administration (FDA) introduced a new temporary policy aimed at providing flexibility to food manufacturers and restaurants, particularly those with products intended for food service rather than retail sale.
- The retail food and beverage sector in the United States has witnessed significant growth, with annual sales reaching USD 880 billion in 2021, up from USD 687.4 billion in 2015. This uptick in sales is expected to drive demand for print labelling in the US.
- Globally, North America accounted for 18% of total label printing in 2021, while Europe and Asia represented 25% and 45%, respectively, reflecting the region's substantial presence in the global label market.
The convergence of digital technology with traditional label printing methods is expected to revolutionise both small and large-scale industries, bolstering overall market dynamics. Advancements in digital print technology, such as UV inkjet and water-based inkjet, are driving significant advancements in the print label market, offering cost-effective solutions and professional-grade printing capabilities. Key industries like food, beverage, consumer goods, and pharmaceuticals are witnessing a surge in demand for digital printing technology, attributed to factors like increased order quantities, reduced inventory, shorter lead times, and lower costs. Strategic partnerships and continuous innovation efforts by companies are further propelling the North America print label market growth.
In the United States, European players are increasingly eyeing the country's labels market, particularly in the food and beverage segments, driven by the growth of private label beverage sales. The demand for smart labels, facilitating enhanced information dissemination for both consumers and manufacturers, is also on the rise. Initiatives like Raley's shelf guide program in California underscore this trend, emphasising transparency in product information.
Printed labels play a crucial role in product packaging, conveying essential information to consumers and distinguishing brands in a competitive market landscape. Regulatory compliance regarding product information dissemination is imperative, covering aspects like usage directions and expiration dates. Rising consumer awareness about health and environmental concerns is expected to drive market growth, particularly in North America, where a shift towards healthier consumption habits is evident across industries.
In the food and beverage sector, innovations and premiumisation efforts are driving demand for print labels, with a growing emphasis on organic ingredients and health-conscious branding. Additionally, the pharmaceutical industry is increasingly relying on print labels to provide vital information to patients and ensure product traceability and authenticity throughout the supply chain. Rapid urbanisation, busy lifestyles, and the reliance on packaged goods further contribute to the growing demand for print labels across various sectors and aiding the North America print label market development.
Market Segmentation
North America Print Label Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Raw Materials
- Metal Labels
- Plastic/Polymer Labels
Market Breakup by Method
- Offset Lithography
- Gravure
- Flexography
- Screen
- Letterpress
- Electrophotography
- Inkjet
Market Breakup by Label Format
- Wet Glue Labels
- Pressure Sensitive Labels
- Linerless Labels
- Multi-Part Tracking Labels
- In-Mold Labels
- Sleeves
Market Breakup by End Use
- Food and Beverages
- Healthcare
- Personal Care
- Industrial
- Household Care
- Consumer Electronics
- Others
Market Breakup by Country
- United States
- Canada
Competitive Landscape
Companies are concentrating on producing sustainable and eco-friendly labels. Further, in order to improve their efficiency, productivity, and overall label quality, many companies are investing in the newest printing technologies, such as flexography and digital printing.
- Avery Dennison Corporation
- Taylor Corporation
- Techprint Inc.
- Multi-Color Corporation
- Tailored Label Products, Inc.
- Star Label Products
- Royal Label Co., Inc.
- Leland Company
- Discount Labels
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Raw Materials |
|
| Breakup by Method |
|
| Breakup by Label Format |
|
| Breakup by End Use |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Print Label Market Overview
8.1 Key Industry Highlights
8.2 Global Print Label Historical Market (2018-2023)
8.3 Global Print Label Market Forecast (2024-2032)
8.4 Global Print Label Market by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 North America Print Label Market Overview
9.1 Key Industry Highlights
9.2 North America Print Label Historical Market (2018-2023)
9.3 North America Print Label Market Forecast (2024-2032)
10 North America Print Label Market by Raw Materials
10.1 Metal Labels
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Plastic/Polymer Labels
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 North America Print Label Market by Method
11.1 Offset Lithography
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Gravure
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Flexography
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 Screen
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Letterpress
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Electrophotography
11.6.1 Historical Trend (2018-2023)
11.6.2 Forecast Trend (2024-2032)
11.7 Inkjet
11.7.1 Historical Trend (2018-2023)
11.7.2 Forecast Trend (2024-2032)
12 North America Print Label Market by Label Format
12.1 Wet Glue Labels
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Pressure Sensitive Labels
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Linerless Labels
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Multi-Part Tracking Labels
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 In-Mold Labels
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Sleeves
12.6.1 Historical Trend (2018-2023)
12.6.2 Forecast Trend (2024-2032)
13 North America Print Label Market by End Use
13.1 Food and Beverages
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Healthcare
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Personal Care
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Industrial
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Household Care
13.5.1 Historical Trend (2018-2023)
13.5.2 Forecast Trend (2024-2032)
13.6 Consumer Electronics
13.6.1 Historical Trend (2018-2023)
13.6.2 Forecast Trend (2024-2032)
13.7 Others
14 North America Print Label Market by Country
14.1 United States of America
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Canada
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
15 Market Dynamics
15.1 SWOT Analysis
15.1.1 Strengths
15.1.2 Weaknesses
15.1.3 Opportunities
15.1.4 Threats
15.2 Porter’s Five Forces Analysis
15.2.1 Supplier’s Power
15.2.2 Buyer’s Power
15.2.3 Threat of New Entrants
15.2.4 Degree of Rivalry
15.2.5 Threat of Substitutes
15.3 Key Indicators of Demand
15.4 Key Indicators of Price
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Avery Dennison Corporation
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 Taylor Corporation
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Techprint Inc.
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Multi-Color Corporation
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Tailored Label Products, Inc.
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Star Label Products
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Royal Label Co., Inc.
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 Leland Company
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Discount Labels
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Print Label Market: Key Industry Highlights, 2018 and 2032
2. North America Print Label Market: Key Industry Highlights, 2018 and 2032
3. North America Print Label Historical Market: Breakup by Raw Materials (USD Billion), 2018-2023
4. North America Print Label Market Forecast: Breakup by Raw Materials (USD Billion), 2024-2032
5. North America Print Label Historical Market: Breakup by Method (USD Billion), 2018-2023
6. North America Print Label Market Forecast: Breakup by Method (USD Billion), 2024-2032
7. North America Print Label Historical Market: Breakup by Label Format (USD Billion), 2018-2023
8. North America Print Label Market Forecast: Breakup by Label Format (USD Billion), 2024-2032
9. North America Print Label Historical Market: Breakup by End Use (USD Billion), 2018-2023
10. North America Print Label Market Forecast: Breakup by End Use (USD Billion), 2024-2032
11. North America Print Label Historical Market: Breakup by Country (USD Billion), 2018-2023
12. North America Print Label Market Forecast: Breakup by Country (USD Billion), 2024-2032
13. North America Print Label Market Structure
Key Questions Answered in the Report
The market is estimated to be valued at USD 9.46 billion in 2023.
The market is projected to grow at a CAGR of 3.40% between 2024 and 2032.
The print label market is expected to reach a value of USD 12.82 billion in 2032.
The market is categorised according to its method, which includes offset lithography, gravure, flexography, screen, letterpress, electrophotography, and inkjet.
The key market players are Avery Dennison Corporation, Taylor Corporation, Techprint Inc., Multi-Color Corporation, Tailored Label Products, Inc., Star Label Products, Royal Label Co., Inc., Leland Company, Discount Labels, and others.
The market is driven by factors that include advancements in digital print technology, rising demand from various end use sectors specifically food and beverage, increasing investments by key players in exploring new markets, among others.
The market is categorised according to its label format, which includes wet glue labels, pressure sensitive labels, linerless labels, multi-part tracking labels, in-mold labels, and sleeves.
Aside from impacting the wine's appeal, the label also affects its perceived taste. The market forecasts expect substantial growth in the print label market in the upcoming period.
A printing and signage enterprise maintains an operating profit margin of approximately 12% (EBITDA margin) after covering service costs and operational expenses such as salaries, maintenance, and rent.
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