The global protein supplements market reached a value of approximately USD 25.94 Billion in 2025. The market is projected to grow at a CAGR of 8.40% between 2026 and 2035, reaching a value of around USD 58.11 Billion by 2035.
Base Year
Historical Period
Forecast Period
In 2023, the FDA introduced the Dietary Supplement Ingredient Directory, enabling public access to information on supplement ingredients in the United States.
The Commonwealth Scientific and Industrial Research Organisation predicts Australia's vitamin and supplement market to hit USD 5.2 billion by 2030.
As per industry reports, in 2023, egg production in Baja California, Mexico, surged to 31,848,604.
Compound Annual Growth Rate
8.4%
Value in USD Billion
2026-2035
*this image is indicative*
| Global Protein Supplements Market Report Summary | Description | Value |
| Base Year | USD Billion | 2025 |
| Historical Period | USD Billion | 2019-2025 |
| Forecast Period | USD Billion | 2026-2035 |
| Market Size 2025 | USD Billion | 25.94 |
| Market Size 2035 | USD Billion | 58.11 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 8.40% |
| CAGR 2026-2035 - Market by Region | Asia Pacific | 9.7% |
| CAGR 2026-2035 - Market by Country | India | 9.8% |
| CAGR 2026-2035 - Market by Country | China | 9.3% |
| CAGR 2026-2035 - Market by Source | Plant Based | 9.2% |
| CAGR 2026-2035 - Market by Distribution Channel | Online | 13.4% |
| Market Share by Country 2025 | France | 3.0% |
Protein supplements are consumed to support various health and fitness goals such as muscle growth, repair, and recovery after exercise. They provide a convenient and concentrated source of protein, essential for maintaining muscle mass and promoting overall physical performance.
The increased soybean production in Brazil, rising from 153,000 to 169,000 thousand metric tons from 2023 to 2024 according to USDA data, will likely boost the protein supplements market value. Soybeans are a key source of plant-based protein used in supplements. With higher production levels, there's a greater supply of soy protein available for manufacturing supplements, potentially leading to increased availability, lower costs, and wider consumer access to protein-rich products.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
Increasing health awareness, innovations in product formulations, rising on-the-go consumption and convenience are the major trends accelerating global protein supplements market development.
The increasing adoption of active lifestyles among individuals drives the protein supplements demand, as it enhances physical performance, builds muscle, and maintains overall well-being.
The growing demand for single-serve protein packets, protein bars, and ready-to-drink shakes provides convenience and efficiency to individuals to maintain balanced nutrition amidst their daily routines.
Manufacturers and producers integrate innovative ingredient combinations to cater to the evolving consumers' needs by offering various options to provide effective nutritional benefits, positively impacting the protein supplements demand forecast.
The increasing demand for customised nutrition solutions has enabled manufacturers to provide tailored products to individuals to meet their specific dietary requirements and preferences.
Increasing consumer health consciousness, driven by awareness of protein's benefits for muscle development and weight management, fuels demand. Further, the rise of vegan and vegetarian diets supports growth in plant-based protein supplements, meeting ethical and environmental preferences.
As per protein supplements industry analysis, manufacturers are innovating with diverse protein sources such as pea, soy, and whey isolates and functional additives such as probiotics, and antioxidants to enhance nutritional benefits. Convenient formats like single-serve packets, protein bars, and ready-to-drink shakes cater to busy lifestyles, emphasizing the ease of use and portability in meeting dietary needs.
Read more about this report - REQUEST FREE SAMPLE COPY IN PDF
“Global Protein Supplements Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Market Breakup by Source
Market Breakup by Form
Market Breakup by Application
Market Breakup by Distribution Channel
Market Breakup by Region
Plant-based protein supplements are increasingly consumed by individuals in the protein supplement market
Plant-based protein supplements cater to the growing number of individuals adopting vegetarian and vegan for health, ethical, or environmental reasons. Plant-based proteins, derived from sources like peas, soy, hemp, and rice, offer a complete or complementary amino acid profile comparable to animal-based proteins, making them suitable for muscle building and overall nutrition.
Additionally, plant-based proteins are often perceived as easier to digest and have additional health benefits such as lower saturated fat content and higher fibre content. Innovations in taste and texture have also made plant-based protein supplements more palatable and appealing to a broader consumer base, driving the protein supplements demand growth.
Protein supplements are extensively used in sports nutrition due to their pivotal role in muscle development, repair, and recovery
Athletes and active individuals require higher protein intake to support muscle protein synthesis, especially after exercise sessions that cause muscle breakdown. Protein supplements offer a convenient and concentrated source of amino acids, the building blocks of proteins, which are essential for rebuilding and repairing muscle tissues.
Moreover, these supplements provide a digestible form of protein, making it easier for athletes to meet their increased protein needs. This convenience is crucial for maintaining consistent protein intake schedules, crucial for optimising muscle adaptation and recovery in the competitive sports environment.
| CAGR 2026-2035 - Market by | Country |
| India | 9.8% |
| China | 9.3% |
| Canada | 8.1% |
| UK | 7.7% |
| France | 6.6% |
| USA | XX% |
| Germany | XX% |
| Italy | XX% |
| Japan | 5.8% |
| Australia | XX% |
| Saudi Arabia | XX% |
| Brazil | XX% |
| Mexico | XX% |
The global protein supplements market has been significantly growing in North America. As more Americans prioritize physical fitness and health, the market for protein supplements is poised to benefit significantly. This surge in demand aligns with broader consumer preferences for convenient and effective nutritional solutions, reinforcing projections for continued growth in the protein supplements market in response to heightened fitness awareness and employment trends in related sectors.
Over the forecast period, the Asia Pacific is expected to be one of the fastest-growing regional markets. Modernisation and the rising demand for on-the-go snacking options in emerging economies like China and India, along with a growing fitness trend, are driving the product demand in the Asia Pacific region. Changing consumer lifestyles as a result of the rising disposable income levels are also expected to fuel the protein supplements market share in Asia Pacific.
Leading companies are implementing competitive strategies by increasing their investment in product development in order to cater to the interests and preferences of younger consumers.
Glanbia PLC, founded in 1997, with its headquarters in Ireland, is a dietary supplement company specialising in manufacturing and marketing cheese, dairy, and non-dairy nutritional ingredients.
Nestlé S.A., founded in 1866, with its headquarters in Switzerland, provides baby food, bottled water, cereal to healthcare nutrition products catering to individuals' needs.
lovate Health Sciences International Inc., founded in 1995, distributes its nutritional supplement products through retailers, health clubs, grocery shops, and health food stores. The company is headquartered in Canada.
Ultimate Nutrition Inc., founded in 1979, with its headquarters in the United States, includes amino acid tablets, protein powders, carbohydrate powders, and various types of fat burners.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the global protein supplements market report are The Hut.com Limited, among others.
Upto 15% Off
USD
$3999 $3599
$2499 $2249
$4999 $4249
$5999 $5099
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Get in touch with us for a customized solution tailored to your unique requirements and save upto 35%!
The protein supplements market was valued at USD 25.94 Billion in 2025.
The market is projected to grow at a CAGR of 8.40% between 2026 and 2035.
The revenue generated from the protein supplements market is expected to reach USD 58.11 Billion in 2035.
The market is being driven by the growing health awareness among people, increase in the number of fitness centres around the world, rise in purchasing power, growing middle class population, and increasing consumption of processed food products.
The growing consumer awareness of the benefits offered by protein supplements supported by aggressive marketing strategies and the increasing product innovations by the manufacturers are the key trends guiding the market growth.
The market is broken down into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
The leading forms of protein supplements in the market are powder, bars, and ready-to-drink, among others.
Based on the application, the market is divided into sports nutrition, functional food, and others.
The significant distribution channels in the market are supermarkets and hypermarkets, drugstore, nutrition store, and online, among others.
The market key players are Glanbia PLC, Nestlé S.A., lovate Health Sciences International Inc., The Hut.com Limited, and Ultimate Nutrition Inc., among others.
The market is categorised according to the source, which includes animal-based and plant-based.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Source |
|
| Breakup by Form |
|
| Breakup by Application |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
Single User License
One User
USD 3,999
USD 3,599
tax inclusive*
Datasheet
One User
USD 2,499
USD 2,249
tax inclusive*
Five User License
Five User
USD 4,999
USD 4,249
tax inclusive*
Corporate License
Unlimited Users
USD 5,999
USD 5,099
tax inclusive*
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Flash Bundle
Small Business Bundle
Growth Bundle
Enterprise Bundle
*Please note that the prices mentioned below are starting prices for each bundle type. Kindly contact our team for further details.*
Flash Bundle
Number of Reports: 3
20%
tax inclusive*
Small Business Bundle
Number of Reports: 5
25%
tax inclusive*
Growth Bundle
Number of Reports: 8
30%
tax inclusive*
Enterprise Bundle
Number of Reports: 10
35%
tax inclusive*
How To Order
Select License Type
Choose the right license for your needs and access rights.
Click on ‘Buy Now’
Add the report to your cart with one click and proceed to register.
Select Mode of Payment
Choose a payment option for a secure checkout. You will be redirected accordingly.
Gain insights to stay ahead and seize opportunities.
Get insights & trends for a competitive edge.
Track prices with detailed trend reports.
Analyse trade data for supply chain insights.
Leverage cost reports for smart savings
Enhance supply chain with partnerships.
Connect For More Information
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
Our expert team of analysts will offer full support and resolve any queries regarding the report, before and after the purchase.
We employ meticulous research methods, blending advanced analytics and expert insights to deliver accurate, actionable industry intelligence, staying ahead of competitors.
Our skilled analysts offer unparalleled competitive advantage with detailed insights on current and emerging markets, ensuring your strategic edge.
We offer an in-depth yet simplified presentation of industry insights and analysis to meet your specific requirements effectively.
Share