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Saudi Arabia Hair Care Market Size, Share, Trends, Forecast: By Product: Shampoo, Hair Colour, Conditioner, Hair Styling Products, Hair Oil, Others; By Distribution Channel: Supermarkets and Hypermarkets, Pharmacies/Drug Stores, Convenience Stores, Speciality Stores, Online, Others; Market Dynamics; Competitive Landscape; 2023-2028
Saudi Arabia Hair Care Market Outlook
The Saudi Arabia hair care market size reached approximately USD 633.18 million in 2022. The market is further projected to grow at a CAGR of 4.1% between 2023 and 2028, reaching a value of USD 805.81 million by 2028.
Key Trends in the Market
Hair care refers to products that aid in controlling the behaviour and properties of the hair so that they can be styled and maintained in a desirable manner. These products also help in cleaning, conditioning, and protecting hair from sun damage and air pollutants.
- The rising influence of various social media platforms including YouTube, Instagram, TikTok, and Facebook, among others is boosting the Saudi Arabia hair care market growth. Moreover, the increasing awareness about the benefits of having hair care routines along with rising disposable incomes are offering lucrative growth opportunities to the market.
- Increasing availability of grooming and personal care products for men across various distribution channels in the country due to growing popularity is aiding the market expansion. Changing societal norms and increasing awareness about the various advantages associated with the utilisation of specific hair care products is boosting the product utilisation.
- Growing concerns among the consumers regarding the harmful effects of regular exposure to radiations including ultraviolet radiations and different air pollutants is propelling the requirement for hair care products across the country. Hair oils provide the cuticles and the surface of the hair protection against various pollutants.
Saudi Arabia Hair Care Market Analysis
On the basis of product, the market is divided into shampoo, hair colour, conditioner, hair styling products, and hair oil, among others. Based on distribution channel, the Saudi Arabia hair care market segmentation includes supermarkets and hypermarkets, pharmacies/ drug stores, convenience stores, speciality stores, and online, among others.
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
- L'Oreal SA
- Unilever Plc
- The Procter & Gamble Company
- Avon Products, Inc.
- Shiseido Co. Ltd.
- Estee Lauder Companies Inc.
- Revlon Consumer Products LLC
- Kao Corporation
- Oriflame Cosmetics AG
- Beiersdorf AG
- Marico Limited
- Others
Market Share by Product
Shampoos are anticipated to account for a significant Saudi Arabia hair care market share. Shampoos aid in cleaning of the hair and scalp and also act like an adjunct in managing various scalp disorders. The increasing popularity of herbal shampoos in Saudi Arabia owing to their skin friendly and biodegradable nature is also supporting the segment growth. The various categories of shampoo detergents including cationic, anionic, amphoteric, natural, and non-ionic posses’ different hair conditioning and cleansing properties and are selected on the basis of usage on intended hair type.
Market Share by Distribution Channel
Online distribution channels are expected to witness significant growth over the forecast period. This growth can be attributed to the availability of a wide range of brands and different product types catering to the requirements of all hair types across these channels. Shopping for hair care online also allows customers to receive objective and clear information about the product by checking customer reviews and product descriptions. The availability of customised and personalised products across various online distribution channels is also boosting the Saudi Arabia hair care market demand.
Competitive Landscape
L'Oréal SA, headquartered in Paris, France, is one of the world’s largest cosmetic companies, specialising in perfumes, skin care, hair colour, sun protection, hair care, and makeup, including lipsticks. The company was founded in 1909.
Avon Products, Inc. is a personal care product manufacturing company that was founded in 1886 and is headquartered in London, United Kingdom. The company provides a wide range of high-quality products including hair car, skin care, perfumes and fragrances, and makeup, among others.
Revlon Consumer Products LLC, headquartered in New York, United States, is known for providing high quality perfumes, cosmetics, personal care, and skin care products, among others. The company’s brand portfolio includes Revlon Professional, American Crew, and Cutex, among others.
Other Saudi Arabia hair care market key players include Unilever Plc, The Procter & Gamble Company, Shiseido Co. Ltd., Estee Lauder Companies Inc., Kao Corporation, Oriflame Cosmetics AG, Beiersdorf AG, and Marico Limited, among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2022 |
| Historical Period | 2018-2022 |
| Forecast Period | 2023-2028 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Product |
|
| Breakup by Distribution Channel |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 GCC Hair Care Market Overview
8.1 Key Industry Highlights
8.2 GCC Hair Care Historical Market (2018-2022)
8.3 GCC Hair Care Market Forecast (2023-2028)
9 Saudi Arabia Hair Care Market Overview
9.1 Key Industry Highlights
9.2 Saudi Arabia Hair Care Historical Market (2018-2022)
9.3 Saudi Arabia Hair Care Market Forecast (2023-2028)
10 Saudi Arabia Hair Care Market by Product
10.1 Shampoo
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Hair Colour
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
10.3 Conditioner
10.3.1 Historical Trend (2018-2022)
10.3.2 Forecast Trend (2023-2028)
10.4 Hair Styling Products
10.4.1 Historical Trend (2018-2022)
10.4.2 Forecast Trend (2023-2028)
10.5 Hair Oil
10.5.1 Historical Trend (2018-2022)
10.5.2 Forecast Trend (2023-2028)
10.6 Others
11 Saudi Arabia Hair Care Market by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Pharmacies/Drug Stores
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.3 Convenience Stores
11.3.1 Historical Trend (2018-2022)
11.3.2 Forecast Trend (2023-2028)
11.4 Speciality Stores
11.4.1 Historical Trend (2018-2022)
11.4.2 Forecast Trend (2023-2028)
11.5 Online
11.5.1 Historical Trend (2018-2022)
11.5.2 Forecast Trend (2023-2028)
11.6 Others
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter’s Five Forces Analysis
12.2.1 Supplier’s Power
12.2.2 Buyer’s Power
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators for Demand
12.4 Key Indicators for Price
13 Trade Data Analysis (HS Code - 3305)
13.1 Major Importing Countries
13.1.1 By Volume
13.1.2 By Value
13.2 Major Exporting Countries
13.2.1 By Volume
13.2.2 By Value
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 L'Oreal SA
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Unilever Plc
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 The Procter & Gamble Company
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Avon Products, Inc.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Shiseido Co. Ltd.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Estee Lauder Companies Inc.
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Revlon Consumer Products LLC
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 Kao Corporation
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Oriflame Cosmetics AG
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 Beiersdorf AG
14.2.10.1 Company Overview
14.2.10.2 Product Portfolio
14.2.10.3 Demographic Reach and Achievements
14.2.10.4 Certifications
14.2.11 Marico Limited
14.2.11.1 Company Overview
14.2.11.2 Product Portfolio
14.2.11.3 Demographic Reach and Achievements
14.2.11.4 Certifications
14.2.12 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. GCC Hair Care Market: Key Industry Highlights, 2018 and 2028
2. Saudi Arabia Hair Care Market: Key Industry Highlights, 2018 and 2028
3. Saudi Arabia Hair Care Historical Market: Breakup by Product (USD Million), 2018-2022
4. Saudi Arabia Hair Care Market Forecast: Breakup by Product (USD Million), 2023-2028
5. Saudi Arabia Hair Care Historical Market: Breakup by Distribution Channel (USD Million), 2018-2022
6. Saudi Arabia Hair Care Market Forecast: Breakup by Distribution Channel (USD Million), 2023-2028
7. Major Importing Countries by Volume
8. Major Exporting Countries by Volume
9. Major Importing Countries by Value
10. Major Exporting Countries by Value
11. Saudi Arabia Hair Care Market Structure
Key Questions Answered in the Report
The market reached a value of approximately USD 633.18 million in 2022.
The market is projected to grow at a CAGR of 4.1% between 2023 and 2028.
The market is estimated to witness a healthy growth in the forecast period of 2023-2028 to reach USD 805.81 million by 2028.
The major market drivers include increased product availability across various distribution channels and rising demand due to growing concerns among the consumers regarding the harmful effects of exposure to radiations and pollutants.
The key trends fuelling the growth of the market include increasing influence of social media, growing awareness about the advantages of having a hair care routine, and rising availability of grooming and personal care products for men.
The major distribution channels include supermarkets and hypermarkets, pharmacies/ drug stores, convenience stores, speciality stores, and online, among others.
The significant products include shampoo, hair colour, conditioner, hair styling products, and hair oil, among others.
The key players in the market are L'Oreal SA, Unilever Plc, The Procter & Gamble Company, Avon Products, Inc., Shiseido Co. Ltd., Estee Lauder Companies Inc., Revlon Consumer Products LLC, Kao Corporation, Oriflame Cosmetics AG, Beiersdorf AG, and Marico Limited, among others.
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