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South Korea Massage Chair Market

South Korea Massage Chair Market Share, Size, Analysis: By Nature: Conventional, Robotic; By Product: Inversion Massage Chairs, Zero Gravity Massage Chairs, Targeted Massage Products, Others; By End-Use: Commercial, Residential; By Distribution Channel: Speciality Stores, Others; Competitive Landscape; 2024-2032

South Korea Massage Chair Market Size

The South Korea massage chair market reached a value of approximately USD 202.5 million in 2023. The market is projected to grow at a CAGR of 12.50% between 2024 and 2032, reaching a value of around USD 575.05 million by 2032.

 

South Korea Massage Chair Market Outlook

  • In South Korea, approximately 61.2% of respondents participated in regular sports activities at least once a week as of 2022.
  • In 2023, Jeonnam, Gyeongbuk, Jeonbuk, Gangwon, Busan, and Chungnam are projected to become super-aged regions with aged populations surpassing 20%.
  • As per Statistics Korea, in 2022, the employment rate among individuals aged 65 and older has been 36.2%.

 

south korea massage chair market

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South Korea Massage Chair Market Growth Rate

A massage chair is a specialized seat designed to provide various massage techniques like rolling, kneading, tapping, and vibration. It's commonly used for relaxation, stress reduction, and easing joint and muscle pain. Typically equipped with mechanical parts and motors, it targets specific areas like the back, neck, shoulders, and even other body parts such as the feet, legs, and arms. Many models offer adjustable pressure levels, music, and heat therapy options.

 

According to the Korea National Sports Participation Survey (KNSPS), which surveyed A total of 15,656 adult males (5487 people in 2019, 4791 people in 2020, and 5378 people in 2021), the findings highlight the potential need for massage chairs as individuals seek relaxation and relief from muscle tension resulting from sports participation.

 

Key Trends and Developments

growing consumer awareness regarding physical and mental health, the rising ageing population, technological advancements, and the rise in personal disposable income are the major trends impacting the South Korea massage chair market growth.

 

May 23, 2024

Coway Co. unveiled BeRex Mine Plus, a high-end compact massage chair, as the latest addition to its BeRex series.

 

January 16, 2024

At the CES event in Las Vegas, Nevada, NOUHAUS introduced its latest premium massage chair, ORBIT. Hailing from South Korea, NOUHAUS is a vibrant furniture brand specializing in life curation.

 

July 24, 2023

OSIM, a top player in Wellness Tech innovations, has revealed South Korean actor Hyun Bin as the ambassador for its latest flagship product, the uDream Pro well-being chair.

 

June 22, 2023

On Thursday, Bodyfriend, the premier manufacturer of massage chairs in South Korea, unveiled a new model named Davinci. This chair incorporates body composition analysis to provide personalized massage features.

 

Growing Consumer Awareness Regarding Physical and Mental Health

In our fast-paced lives, people seek stress relief. Massage chairs offer a convenient solution, aligning with health-conscious lifestyles, as perceived to enhance overall well-being.

 

Technological Advancements

Technological advancements in massage chairs, such as improved algorithms and sensors, provide more personalized treatments. Increased affordability broadens the user base, meeting demand in South Korea.

 

Rising ageing population

The growing ageing population drives the massage chair market as individuals seek convenient and cost-effective solutions for relieving muscle tension and promoting relaxation at home.

 

Rise in personal disposable Income

Increased personal disposable income boosts the massage chair market as consumers seek convenient at-home massage solutions, saving time and money.

 

South Korea Massage Chair Market Trends

The massage chair industry is fueled by advancements in technology, affordability, the ageing demographic, and convenience. Enhanced algorithms and sensors improve massage experiences, while lower costs broaden accessibility.

 

As the elderly population grows, there is an increasing demand for convenient home-based muscle relief and relaxation solutions. Massage chairs provide this convenience, saving users time and money compared to traditional therapy sessions.

 

south korea massage chair market by segments

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South Korea Massage Chair Industry Segmentation

“South Korea Massage Chair Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

 

Market Breakup by Nature

  • Conventional
  • Robotic

 

Market Breakup by Product

  • Inversion Massage Chairs
  • Zero Gravity Massage Chairs
  • Targeted Massage Products
  • Others

 

Market Breakup by End-Use

  • Commercial
  • Residential

 

Market Breakup by Distribution Channel

  • Speciality Stores
  • Supermarkets and Hypermarkets
  • Online
  • Others

 

South Korea Massage Chair Market Share

With the growing technological advances, the inclination toward the robotic segment is steadily increasing among the South Korean population.

They offer a more customisable massage experience that works more precisely on the targeted body part. However, conventional massage chairs are portable and can be used in any setting. They use more fundamental massage techniques including rolling, tapping, and kneading and have a more simple design. These chairs cost less when compared to robotic massage chairs.

 

Inversion massage chairs have been used significantly as it is portable thus boosting the market demands

Inversion massage chairs utilize gravity to provide therapeutic massages across various body regions. By distributing body weight evenly and elevating legs above the heart, zero-gravity chairs aim to enhance relaxation. Conversely, targeted massage products, often portable and available in manual or electric forms, may incorporate heat for massage. Their affordability, ease of use, and portability contribute to their market dominance. However, the full-body segment in South Korea is growing steadily due to high disposable income and living standards.

 

Massage chairs are widely used in South Korea in both the residential and commercial sectors

Massage chairs are widely utilized in commercial settings like spas and salons, with an increasing presence in workplaces to alleviate stress in South Korea's demanding work culture. Additionally, the residential market holds a substantial share due to the tech-savvy nature of Koreans and the perceived health benefits and innovative features of massage chairs.

 

south korea massage chair market report

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Leading Manufacturers in the South Korea Massage Chair Market

The companies designs and produces massage chairs and appliances aimed at providing comfort and relaxation to users., manufactures hydrogen water generators and massage chairs, and manufactures and sells water purifiers.

 

LG Electronics, Inc.: Founded in 1947, with its headquarters in South Korea, A leading figure and pioneer in consumer electronics, household appliances, and mobile communication technologies worldwide.

 

HUTECH Industry Co., Ltd.: Founded in 2007, with its headquarters in South Korea, the company designs and produces massage chairs and appliances aimed at providing comfort and relaxation to users.

 

Fuji Medical Instruments Mfg. Co., Ltd: Founded in 1954, with its headquarters in Japan, they are known for manufacturing hydrogen water generators and massage chairs, among others.

 

Coway Co, Ltd: Founded in 1989, with its headquarters in South Korea, it manufactures and sells water purifiers, massage chairs, bidets, air purifiers, and water purifiers, among others.

 

Other South Korea massage chair market key players are Bodyfriend Co., Ltd, Bokjeong Formulation Co., Ltd, SK Magic Co., Ltd, and H Solution among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Nature
  • Product
  • End-Use
  • Distribution Channel
Breakup by Nature
  • Conventional
  • Robotic
Breakup by Product
  • Inversion Massage Chairs
  • Zero Gravity Massage Chairs
  • Targeted Massage Products
  • Others
Breakup by End-Use
  • Commercial
  • Residential
Breakup by Distribution Channel
  • Speciality Stores
  • Supermarkets and Hypermarkets
  • Online
  • Others
Market Dynamics
  • SWOT Analysis 
  • Porter's Five Forces Analysis 
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Bodyfriend Co., Ltd
  • LG Electronics, Inc.
  • HUTECH Industry Co., Ltd.
  • Bokjeong Formulation Co., Ltd
  • Fuji Medical Instruments Mfg. Co., Ltd
  • Coway Co,Ltd
  • SK Magic Co.,Ltd
  • H Solution
  • Others

 

South Korea Massage Chair Market Report Snapshots

South Korea Massage Chair Market Size

South Korea Massage Chair Market Growth

South Korea Massage Chair Market Trends

South Korea Massage Chair Market Share

South Korea Massage Chair Manufacturers

 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.

1    Preface      
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    South Korea Massage Chair Market Overview

    8.1    Key Industry Highlights
    8.2    South Korea Massage Chair Historical Market (2018-2023) 
    8.3    South Korea Massage Chair Market Forecast (2024-2032)
9    South Korea Massage Chair Market by Nature
    9.1    Conventional
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
    9.2    Robotic
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
10    South Korea Massage Chair Market by Product
    10.1    Inversion Massage Chairs
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Zero Gravity Massage Chairs
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    Targeted Massage Products
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Others
11    South Korea Massage Chair Market by End-Use
    11.1    Commercial
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Residential
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    South Korea Massage Chair Market by Distribution Channel
    12.1    Speciality Stores
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Supermarkets and Hypermarkets
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Online
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Market Dynamics
    13.1    SWOT Analysis
        13.1.1    Strengths
        13.1.2    Weaknesses
        13.1.3    Opportunities
        13.1.4    Threats
    13.2    Porter’s Five Forces Analysis
        13.2.1    Supplier’s Power
        13.2.2    Buyer’s Power
        13.2.3    Threat of New Entrants
        13.2.4    Degree of Rivalry
        13.2.5    Threat of Substitutes
    13.3    Key Indicators for Demand
    13.4    Key Indicators for Price
14    Competitive Landscape
    14.1    Market Structure
    14.2    Company Profiles
        14.2.1    Bodyfriend Co., Ltd
            14.2.1.1    Company Overview
            14.2.1.2    Product Portfolio
            14.2.1.3    Demographic Reach and Achievements
            14.2.1.4    Certifications
        14.2.2    LG Electronics, Inc. 
            14.2.2.1    Company Overview
            14.2.2.2    Product Portfolio
            14.2.2.3    Demographic Reach and Achievements
            14.2.2.4    Certifications
        14.2.3    HUTECH Industry Co., Ltd.
            14.2.3.1    Company Overview
            14.2.3.2    Product Portfolio
            14.2.3.3    Demographic Reach and Achievements
            14.2.3.4    Certifications
        14.2.4    Bokjeong Formulation Co., Ltd 
            14.2.4.1    Company Overview
            14.2.4.2    Product Portfolio
            14.2.4.3    Demographic Reach and Achievements
            14.2.4.4    Certifications
        14.2.5    Fuji Medical Instruments Mfg. Co., Ltd
            14.2.5.1    Company Overview
            14.2.5.2    Product Portfolio
            14.2.5.3    Demographic Reach and Achievements
            14.2.5.4    Certifications
        14.2.6    Coway Co,Ltd
            14.2.6.1    Company Overview
            14.2.6.2    Product Portfolio
            14.2.6.3    Demographic Reach and Achievements
            14.2.6.4    Certifications
        14.2.7    SK Magic Co.,Ltd
            14.2.7.1    Company Overview
            14.2.7.2    Product Portfolio
            14.2.7.3    Demographic Reach and Achievements
            14.2.7.4    Certifications
        14.2.8    H Solution
            14.2.8.1    Company Overview
            14.2.8.2    Product Portfolio
            14.2.8.3    Demographic Reach and Achievements
            14.2.8.4    Certifications
        14.2.9    Others
15    Key Trends and Developments in the Market

 

List of Key Figures and Tables

1.    South Korea Massage Chair Market: Key Industry Highlights, 2018 and 2032
2.    South Korea Massage Chair Historical Market: Breakup by Nature (USD Million), 2018-2023
3.    South Korea Massage Chair Market Forecast: Breakup by Nature (USD Million), 2024-2032
4.    South Korea Massage Chair Historical Market: Breakup by Product (USD Million), 2018-2023
5.    South Korea Massage Chair Market Forecast: Breakup by Product (USD Million), 2024-2032
6.    South Korea Massage Chair Historical Market: Breakup by End-Use (USD Million), 2018-2023
7.    South Korea Massage Chair Market Forecast: Breakup by End-Use (USD Million), 2024-2032
8.    South Korea Massage Chair Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9.    South Korea Massage Chair Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10.    South Korea Massage Chair Market Structure

Key Questions Answered in the Report

The market was valued at USD 202.5 million in 2023.

The market is projected to grow at a CAGR of 12.50% between 2024 and 2032.

The revenue generated from the South Korea massage chair market is expected to reach USD 575.05 million in 2032.

The market is categorised according to nature, which includes conventional and robotic.

The market is categorised according to the product, which includes inversion massage chairs, zero gravity massage chairs, targeted massage products, and others.

The market key players are Bodyfriend Co., Ltd, LG Electronics, Inc., HUTECH Industry Co., Ltd., Bokjeong Formulation Co., Ltd, Fuji Medical Instruments Mfg. Co., Ltd, Coway Co., Ltd, SK Magic Co., Ltd, and H Solution among others.

Based on the end use, the market is divided into commercial and residential.

Based on the distribution channel, the market is divided into speciality stores, supermarkets, and hypermarkets, online, and others.

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