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Spiced/Flavoured Rum Market

Global Spiced/Flavoured Rum Market Size, Share, Forecast: By Product: Vanilla, Fruit, Mix, Others; By Type: White, Gold, Dark Spiced Rum; By Distribution Channel: On-Trade, Off-Trade; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand; Competitive Landscape; 2024-2032

Global Spiced/Flavoured Rum Market Outlook

The global spiced/flavoured rum market reached a value of about USD 7.01 billion in 2023. The industry is further expected to grow at a CAGR of 4.3% in the forecast period of 2024-2032 to reach a value of around USD 10.28 billion by 2032.        

 

Spiced/Flavoured Rum Market

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The Asia Pacific to Provide Significant Growth Opportunities for the Spiced/Flavoured Rum Industry

The spiced/flavoured rum industry in the Asia Pacific held a significant share in the global market in 2020 and is most likely to witness a healthy rise in the forecast period as well. The growth in the region is being triggered by the rising consumer demand from countries like China, India, Japan, South Korea, Philippines, and Australia. South Korea is particularly leading the consumer demand within the region owing to the booming demand for gin and rum. Apart from the Asia Pacific, Europe is also anticipated to witness a significant growth in the coming years. The demand for spiced rum is on a rise in Germany due to its rising popularity among the consumers.

 

Cocktail Revolution Supporting the Global Market for Spiced/Flavoured Rum

The industry is significantly being supported by the cocktail revolution, which has been extremely helpful in gaining attention from drinkers who are interested in both flavours, that is traditional as well as exotic. This has led to a robust demand for spiced spirits among the consumers, leading to the rising sales of spiced rums in bars, restaurants, and pubs.

 

Spiced/Flavoured Rum Market by Type

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Spiced/Flavoured Rum: Market Segmentation

Rum is an alcoholic drink made from sugar cane molasses or directly from sugar cane juice by fermenting and distilling. The spicy-flavoured rum contains numerous aromas as well as spices, which are added to a special mixture of spirits. Initially developed to meet medical needs, the spicy rum is becoming more popular with its distinctive flavour and persistent market demand for new exciting liquefied aromas. The flavour of the spices ranges from ginger, garlic, cinnamon, clove, and others, to which common aromatic agents for spicy rums are added like fruit extracts, including citrus, mint, an apple, coconut, and mango. Spicy/flavoured rum makers, like Diageo and Captain Morgan are the bestsellers of spicy rum, with distinct vanilla and caramel taste.

Based on product, the industry can be divided into:

  • Vanilla
  • Fruit
  • Mix
  • Others

On the basis of type, the product can be categorised as follows:

  • White
  • Gold
  • Dark Spiced Rum

The distribution channels can be bifurcated into on-trade and off-trade.

The regional markets for spiced/flavoured rum can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Spiced/Flavoured Rum Market by Region

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Introduction of Innovative Flavours to Propel the Market Growth

The global spiced/flavoured rum industry is being driven by various factors including the rising economies, changing lifestyles of the consumers, as well as their increasing disposable incomes. The market growth is supported by the rising preferences of the consumers for rum and gin. The demand for spiced/ flavoured rum is thriving owing to the rising experiments and innovations with the product at various pubs, bars, and restaurants. The increased demand for rums in cocktails is also aiding the market growth as  flavoured rum provides a special taste to drinks, plus spicy rum is normally consumed with cola due to its ease of preparation. The introduction of new varieties of spiced rum is expected to bolster the growth of the market in the coming years.

 

Key Industry Players in the Global Spiced/Flavoured Rum Market

The report gives a detailed analysis of the following key players in the global spiced/flavoured rum industry, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Diageo plc.
  • Bacardi Limited
  • Pernod Ricard SA.
  • Maine Craft Distilling, LLC.
  • Altitude Spirits, Inc.
  • Others

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Type
  • Distribution Channel
  • Region
Breakup by Product
  • Vanilla
  • Fruit
  • Mix
  • Others
Breakup by Type
  • White
  • Gold
  • Dark Spiced Rum
Breakup by Distribution Channel
  • On-Trade
  • Off-Trade
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Diageo plc.
  • Bacardi Limited
  • Pernod Ricard SA.
  • Maine Craft Distilling, LLC.
  • Altitude Spirits, Inc.
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Spiced/Flavoured Rum Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Spiced/Flavoured Rum Historical Market (2018-2023) 
    8.3    Global Spiced/Flavoured Rum Market Forecast (2024-2032)
    8.4    Global Spiced/Flavoured Rum Market by Product
        8.4.1    Vanilla
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Fruit
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Mix
            8.4.3.1    Historical Trend (2018-2023)
            8.4.3.2    Forecast Trend (2024-2032)
        8.4.4    Others
    8.5    Global Spiced/Flavoured Rum Market by Type
        8.5.1    White
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Gold
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Dark Spiced Rum
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
    8.6    Global Spiced/Flavoured Rum Market by Distribution Channel
        8.6.1    On-Trade
            8.6.1.1    Historical Trend (2018-2023)
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Off-Trade
            8.6.2.1    Historical Trend (2018-2023)
            8.6.2.2    Forecast Trend (2024-2032)
    8.7    Global Spiced/Flavoured Rum Market by Region
        8.7.1    North America
        8.7.2    Europe
        8.7.3    Asia Pacific
        8.7.4    Latin America
        8.7.5    Middle East and Africa
9    Regional Analysis
    9.1    North America
        9.1.1    Historical Trend (2018-2023)
        9.1.2    Forecast Trend (2024-2032)
        9.1.3    Breakup by Country
            9.1.3.1    United States of America 
            9.1.3.2    Canada
    9.2    Europe
        9.2.1    Historical Trend (2018-2023)
        9.2.2    Forecast Trend (2024-2032)
        9.2.3    Breakup by Country
            9.2.3.1    United Kingdom
            9.2.3.2    Germany
            9.2.3.3    France
            9.2.3.4    Italy
            9.2.3.5    Others
    9.3    Asia Pacific
        9.3.1    Historical Trend (2018-2023)
        9.3.2    Forecast Trend (2024-2032)
        9.3.3    Breakup by Country
            9.3.3.1    China
            9.3.3.2    Japan
            9.3.3.3    India
            9.3.3.4    ASEAN
            9.3.3.5    Australia
            9.3.3.6    Others
    9.4    Latin America
        9.4.1    Historical Trend (2018-2023)
        9.4.2    Forecast Trend (2024-2032)
        9.4.3    Breakup by Country
            9.4.3.1    Brazil
            9.4.3.2    Argentina
            9.4.3.3    Mexico
            9.4.3.4    Others
    9.5    Middle East and Africa
        9.5.1    Historical Trend (2018-2023)
        9.5.2    Forecast Trend (2024-2032)
        9.5.3    Breakup by Country
            9.5.3.1    Saudi Arabia
            9.5.3.2    United Arab Emirates
            9.5.3.3    Nigeria
            9.5.3.4    South Africa
            9.5.3.5    Others
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyer’s Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    Key Indicators for Demand
    10.4    Key Indicators for Price
11    Value Chain Analysis
12    Manufacturing Process

    12.1    Overview
    12.2    Detailed Process Flow
    12.3    Operation Involved
13    Competitive Landscape
    13.1    Market Structure
    13.2    Company Profiles
        13.2.1    Diageo plc.
            13.2.1.1    Company Overview
            13.2.1.2    Product Portfolio
            13.2.1.3    Demographic Reach and Achievements
            13.2.1.4    Certifications
        13.2.2    Bacardi Limited
            13.2.2.1    Company Overview
            13.2.2.2    Product Portfolio
            13.2.2.3    Demographic Reach and Achievements
            13.2.2.4    Certifications
        13.2.3    Pernod Ricard SA.
            13.2.3.1    Company Overview
            13.2.3.2    Product Portfolio
            13.2.3.3    Demographic Reach and Achievements
            13.2.3.4    Certifications
        13.2.4    Maine Craft Distilling, LLC.
            13.2.4.1    Company Overview
            13.2.4.2    Product Portfolio
            13.2.4.3    Demographic Reach and Achievements
            13.2.4.4    Certifications
        13.2.5    Altitude Spirits, Inc.
            13.2.5.1    Company Overview
            13.2.5.2    Product Portfolio
            13.2.5.3    Demographic Reach and Achievements
            13.2.5.4    Certifications
        13.2.6    Others
14    Key Trends and Developments in the Market

 

Additional Customisations Available

1    Project Requirements and Cost Analysis
    1.1    Land, Location, and Site Development
    1.2    Construction
    1.3    Plant Machinery
    1.4    Cost of Raw Material
    1.5    Packaging
    1.6    Transportation
    1.7    Utilities
    1.8    Manpower
    1.9    Other Capital Investment

 

List of Key Figures and Tables

1.    Global Spiced/Flavoured Rum Market: Key Industry Highlights, 2018 and 2032
2.    Global Spiced/Flavoured Rum Historical Market: Breakup by Product (USD Billion), 2018-2023
3.    Global Spiced/Flavoured Rum Market Forecast: Breakup by Product (USD Billion), 2024-2032
4.    Global Spiced/Flavoured Rum Historical Market: Breakup by Type (USD Billion), 2018-2023
5.    Global Spiced/Flavoured Rum Market Forecast: Breakup by Type (USD Billion), 2024-2032
6.    Global Spiced/Flavoured Rum Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
7.    Global Spiced/Flavoured Rum Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
8.    Global Spiced/Flavoured Rum Historical Market: Breakup by Region (USD Billion), 2018-2023
9.    Global Spiced/Flavoured Rum Market Forecast: Breakup by Region (USD Billion), 2024-2032
10.    North America Spiced/Flavoured Rum Historical Market: Breakup by Country (USD Billion), 2018-2023
11.    North America Spiced/Flavoured Rum Market Forecast: Breakup by Country (USD Billion), 2024-2032
12.    Europe Spiced/Flavoured Rum Historical Market: Breakup by Country (USD Billion), 2018-2023
13.    Europe Spiced/Flavoured Rum Market Forecast: Breakup by Country (USD Billion), 2024-2032
14.    Asia Pacific Spiced/Flavoured Rum Historical Market: Breakup by Country (USD Billion), 2018-2023
15.    Asia Pacific Spiced/Flavoured Rum Market Forecast: Breakup by Country (USD Billion), 2024-2032
16.    Latin America Spiced/Flavoured Rum Historical Market: Breakup by Country (USD Billion), 2018-2023
17.    Latin America Spiced/Flavoured Rum Market Forecast: Breakup by Country (USD Billion), 2024-2032
18.    Middle East and Africa Spiced/Flavoured Rum Historical Market: Breakup by Country (USD Billion), 2018-2023
19.    Middle East and Africa Spiced/Flavoured Rum Market Forecast: Breakup by Country (USD Billion), 2024-2032
20.    Global Spiced/Flavoured Rum Market Structure

Key Questions Answered in the Report

In 2023, the global spiced/flavoured rum market attained a value of nearly USD 7.01 billion.

The market is projected to grow at a CAGR of 4.3% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach about USD 10.28 billion by 2032.      

The major drivers of the market include the growing demand for spiced/flavoured rum in the Asia Pacific, cocktail revolution, and the rising availability of spiced rums in pubs, restaurants, and bars, among others.

The key trends guiding the market include the introduction of new varieties of spiced rum, rising disposable incomes, the growing consumer inclination towards rum and gin, and the increasing product innovations by key players.

The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The leading products of spiced/flavoured rum in the market are vanilla, fruit, and mix, among others.

The major types of spiced/flavoured rum in the market are white, gold, and dark spiced rum.

The significant distribution channels in the market are on-trade and off-trade.

The major players in the market are Diageo plc., Bacardi Limited, Pernod Ricard SA., Maine Craft Distilling, LLC., and Altitude Spirits, Inc., among others.

Analyst Review

The global spiced/flavoured rum market attained a value of USD 7.01 billion in 2023, driven by rising demand for spiced rum among the consumers. Aided by the introduction of new products, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 4.3%. The market is projected to reach USD 10.28 billion by 2032.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. By product, the market is segmented into vanilla, fruit, and mix, among others. Based on type, the product is divided into white, gold, and dark spiced rum. On the basis of distribution channels, the market is categorised into on-trade and off-trade.  The major regional markets for spiced/flavoured rum market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Diageo plc., Bacardi Limited, Pernod Ricard SA., Maine Craft Distilling, LLC., and Altitude Spirits, Inc., among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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