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The global tobacco market size was approximately USD 877.18 Million in 2023. The market is estimated to grow at a CAGR of 2.10% during 2024-2032 to reach a value of USD 1057.60 Million by 2032.
Base Year
Historical Year
Forecast Year
Value in USD Million
2024-2032
Tobacco Market Outlook
*this image is indicative*
Global Tobacco Market Report Summary | Description | Value |
Base Year | USD Million | 2023 |
Historical Period | USD Million | 2018-2023 |
Forecast Period | USD Million | 2024-2032 |
Market Size 2023 | USD Million | 877.18 |
Market Size 2032 | USD Million | 1,057.59 |
CAGR 2018-2023 | Percentage | XX% |
CAGR 2024-2032 | Percentage | 2.1% |
CAGR 2024-2032 - Market by Region | Asia Pacific | 2.7% |
CAGR 2024-2032 - Market by Country | India | 3.1% |
CAGR 2024-2032 - Market by Country | Brazil | 2.6% |
CAGR 2024-2032 - Market by Type | Roll Your Own | 2.4% |
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Tobacco is among the world's most extensively used addictive substances. Tobacco is widely farmed for their leaves, which are dried and processed for use in pipes, cigarettes, and cigars.
Nicotine, the primary psychoactive compound in tobacco, is highly addictive, making it difficult for users to quit. This ensures a consistent demand for tobacco products even among aware consumers.
According to the report, it is anticipated that by 2030, the WHO European Region will exhibit the highest global rates, exceeding 23%. Notably, tobacco use among women in the WHO's European region is more than twice the global average, and the reduction in these rates is occurring at a slower pace compared to other regions.
Figure: Trends in daily tobacco smoking among males (age 15+ yrs) in selected countries with largest increase in prevalence
Rising demand for E-cigarettes and heating tobacco products; growing trend of custom services; increasing research and development; and increasing demand for sustainable products are impacting the tobacco market growth.
Philip Morris International: Philip Morris launched a new range of heated tobacco products, named Iqos Iluma range consisting of three devices: Iqos Iluma Prime, Iqos Iluma, and Iqos Iluma One.
Japan Tobacco: Japan Tobacco announced that JT International Holdings (JTIH) and JT International Group Holdings (JTIGH) have merged. JTIH will be the only company that remains after JTIGH, a pure holding company, is dissolved.
Philip Morris International: Philip Morris International is set to acquire Syqe Medical, an Israeli firm specializing in medical marijuana inhalers, with a potential deal valued at USD $650 million
Imperial Brands: Imperial Brands, a multinational tobacco company, strategically expanded its product portfolio by acquiring TJP’s U.S. operations focused on nicotine pouches.
The market is an important aspect of economic development as it provides employment opportunities in rural areas. In addition, the market, together with the food and beverage sector, is fuelling the economic development of the emerging economic nations.
The tobacco market is influenced by several factors such as the sector's willingness to embrace new products, and the introduction and acceptance of alternatives like e-cigarettes. The market's willingness to embrace innovation highlights its flexibility in responding to changing consumer tastes and advancements in tobacco-related technologies.
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“Global Tobacco Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
Market Breakup by Region
Based on type, cigarettes account for the majority of the tobacco market share
About 18.6% of low-income Americans smoke cigarettes as compared to 6.7% of high-income Americans. In the United States, the current cigarette smoking was highest among individuals aged 25–44 years and 45–64 years. The presence of prominent ads by companies, price breaks, and other promotions for products are significant factors for the adoption of cigarettes.
Roll your own tobacco products are often chosen by consumers seeking a more cost-effective option compared to pre-packaged cigarettes. Cigar smoking has seen a cultural resurgence, with an increasing number of cigar clubs and lounges opening in major cities around the world.
Cigarillos offer a convenient and portable smoking option, catering to consumers who seek a shorter smoking experience. The tobacco market’s focus on innovation extends to cigarillos, with the introduction of flavored varieties, infused options, and slim formats catering to diverse preferences.
The market players are focusing on offering a wide range of tobacco products made according to consumer tastes and usage habits, increasing their brand loyalty.
Company | Founded | Headquarters | Services |
KT&G Co., Ltd. | 1989 | Daejeon, South Korea | Provides tobacco sheets, Ginseng/Oriental Medicine, and Sangsang Stay, etc. |
Philip Morris International Inc. | 1847 | Connecticut, United States | Specializes in heated tobacco products, oral smokeless products, and e-vapor products. |
British American Tobacco p.l.c. | 1902 | London, England | Provides combustible tabacco and non-combustible tabacco products. |
JT International SA | 1999 | Geneva, Switzerland | Offers tobacco and cigarettes, and reduced risk products. |
Other notable players in the market include Imperial Brands PLC, ITC Limited, PT. Gudang Garam Tbk, Scandinavian Tobacco Group A/S, Universal Corporation, and China Tobacco International (HK) Company Limited, among others.
In 2022, approximately 28.4 million individuals, equivalent to 11.6% of adults in the United States were active cigarette smokers, with 13.2% of men and 10.2% of women reporting current smoking habits.
Among the primary tobacco-producing regions in North America are North Carolina, Kentucky, and Tennessee. Positioned in the Virginia-Carolina tobacco belt, North Carolina claimed the top spot in 2022 by producing over 249 million pounds of tobacco.
CAGR 2024-2032 - Market by | Country |
India | 3.1% |
China | 2.6% |
Brazil | 2.6% |
Mexico | 2.2% |
Australia | 1.9% |
Japan | 1.6% |
USA | XX% |
Canada | XX% |
UK | XX% |
Germany | XX% |
France | XX% |
Italy | XX% |
Saudi Arabia | XX% |
Currently, 12 EU nations grow tobacco. 99% of the tobacco produced in the EU is produced primarily in Italy, Spain, Poland, Greece, Croatia, France, Hungary, and Bulgaria. In Europe, the tobacco market witnessed muted growth during the historical period due to strict government regulations and increased awareness of the health risks associated with smoking.
Among the world’s largest tobacco industries have been incorporated in countries like China and India. Around 17% of tobacco is exported from India to Belgium.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market attained a value of USD 877.18 Million in 2023.
The market is estimated to grow at a CAGR of 2.10% during 2024-2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of USD 1057.60 Million by 2032.
The rising use of flavoured cigarettes, growing demand for vapes and e-cigarettes, rising disposable incomes, new product launches are the key drivers of the market.
The key regional markets for tobacco are the North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
The types of tobacco are cigarettes, roll your own, cigars, and cigarillos, among others.
The key players in the market include KT&G Co., Ltd., Philip Morris International Inc., British American Tobacco p.l.c., JT International SA, Imperial Brands PLC, ITC Limited, PT. Gudang Garam Tbk, Scandinavian Tobacco Group A/S, Universal Corporation, and China Tobacco International (HK) Company Limited, among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
Breakup by Type |
|
Breakup by Region |
|
Market Dynamics |
|
Competitive Landscape |
|
Companies Covered |
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United States (Head Office)
30 North Gould Street, Sheridan, WY 82801
+1-415-325-5166
Australia
63 Fiona Drive, Tamworth, NSW
+61 448 06 17 27
India
C130 Sector 2 Noida, Uttar Pradesh 201301
+91-858-608-1494
Philippines
40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.
+63 287899028, +63 967 048 3306
United Kingdom
6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London
+44-753-713-2163
Vietnam
193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City
+84865399124
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