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Report Overview

The global tobacco market size was approximately USD 877.18 Million in 2023. The market is estimated to grow at a CAGR of 2.10% during 2024-2032 to reach a value of USD 1057.60 Million by 2032.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

  • Around 80% of the 1.3 billion tobacco users worldwide reside in countries with low to middle incomes.
  • In 2020, tobacco usage was prevalent among 22.3% of the global population, with 36.7% of men and 7.8% of women engaging in its consumption.
  • According to World Health Organization (WHO), the tobacco usage rate is the highest in the South-East Asian Region, standing at 26.5%, while the European Region closely follows with a rate of 25.3%.

Compound Annual Growth Rate

Value in USD Million

2.1%

2024-2032


Tobacco Market Outlook

*this image is indicative*

 

Global Tobacco Market Report Summary Description Value
Base Year USD Million 2023
Historical Period USD Million 2018-2023
Forecast Period USD Million 2024-2032
Market Size 2023 USD Million 877.18
Market Size 2032 USD Million 1,057.59
CAGR 2018-2023 Percentage XX%
CAGR 2024-2032 Percentage 2.1%
CAGR 2024-2032 - Market by Region Asia Pacific 2.7%
CAGR 2024-2032 - Market by Country India 3.1%
CAGR 2024-2032 - Market by Country Brazil 2.6%
CAGR 2024-2032 - Market by Type Roll Your Own 2.4%

Tobacco Market

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Tobacco is among the world's most extensively used addictive substances. Tobacco is widely farmed for their leaves, which are dried and processed for use in pipes, cigarettes, and cigars.

Nicotine, the primary psychoactive compound in tobacco, is highly addictive, making it difficult for users to quit. This ensures a consistent demand for tobacco products even among aware consumers.

According to the report, it is anticipated that by 2030, the WHO European Region will exhibit the highest global rates, exceeding 23%. Notably, tobacco use among women in the WHO's European region is more than twice the global average, and the reduction in these rates is occurring at a slower pace compared to other regions.

Figure: Trends in daily tobacco smoking among males (age 15+ yrs) in selected countries with largest increase in prevalence

Global Tobacco Market

Key Trends and Developments

Global Tobacco Market Trends

The market is an important aspect of economic development as it provides employment opportunities in rural areas. In addition, the market, together with the food and beverage sector, is fuelling the economic development of the emerging economic nations.

The tobacco market is influenced by several factors such as the sector's willingness to embrace new products, and the introduction and acceptance of alternatives like e-cigarettes. The market's willingness to embrace innovation highlights its flexibility in responding to changing consumer tastes and advancements in tobacco-related technologies.

Tobacco Market By Segments

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Market Segmentation

“Global Tobacco Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Cigarettes
  • Roll Your Own
  • Cigars
  • Cigarillos
  • Others

Market Breakup by Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa

Based on type, cigarettes account for the majority of the tobacco market share

About 18.6% of low-income Americans smoke cigarettes as compared to 6.7% of high-income Americans. In the United States, the current cigarette smoking was highest among individuals aged 25–44 years and 45–64 years. The presence of prominent ads by companies, price breaks, and other promotions for products are significant factors for the adoption of cigarettes.

Roll your own tobacco products are often chosen by consumers seeking a more cost-effective option compared to pre-packaged cigarettes. Cigar smoking has seen a cultural resurgence, with an increasing number of cigar clubs and lounges opening in major cities around the world.

Cigarillos offer a convenient and portable smoking option, catering to consumers who seek a shorter smoking experience. The tobacco market’s focus on innovation extends to cigarillos, with the introduction of flavored varieties, infused options, and slim formats catering to diverse preferences.

Competitive Landscape

The market players are focusing on offering a wide range of tobacco products made according to consumer tastes and usage habits, increasing their brand loyalty.

Company Founded Headquarters Services
KT&G Co., Ltd. 1989 Daejeon, South Korea Provides tobacco sheets, Ginseng/Oriental Medicine, and Sangsang Stay, etc.
Philip Morris International Inc. 1847 Connecticut, United States Specializes in heated tobacco products, oral smokeless products, and e-vapor products.
British American Tobacco p.l.c. 1902 London, England Provides combustible tabacco and non-combustible tabacco products.
JT International SA 1999 Geneva, Switzerland Offers tobacco and cigarettes, and reduced risk products.

Other notable players in the market include Imperial Brands PLC, ITC Limited, PT. Gudang Garam Tbk, Scandinavian Tobacco Group A/S, Universal Corporation, and China Tobacco International (HK) Company Limited, among others.

Global Tobacco Market Analysis by Region

In 2022, approximately 28.4 million individuals, equivalent to 11.6% of adults in the United States were active cigarette smokers, with 13.2% of men and 10.2% of women reporting current smoking habits.

Among the primary tobacco-producing regions in North America are North Carolina, Kentucky, and Tennessee. Positioned in the Virginia-Carolina tobacco belt, North Carolina claimed the top spot in 2022 by producing over 249 million pounds of tobacco.

CAGR 2024-2032 - Market by Country
India 3.1%
China 2.6%
Brazil 2.6%
Mexico 2.2%
Australia 1.9%
Japan 1.6%
USA XX%
Canada XX%
UK XX%
Germany XX%
France XX%
Italy XX%
Saudi Arabia XX%

Currently, 12 EU nations grow tobacco. 99% of the tobacco produced in the EU is produced primarily in Italy, Spain, Poland, Greece, Croatia, France, Hungary, and Bulgaria. In Europe, the tobacco market witnessed muted growth during the historical period due to strict government regulations and increased awareness of the health risks associated with smoking.

Among the world’s largest tobacco industries have been incorporated in countries like China and India. Around 17% of tobacco is exported from India to Belgium.

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Tobacco Market Report Snapshots

Tobacco Market Size

Tobacco Market Trends

Tobacco Market Regional Analysis

Tobacco Companies

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market attained a value of USD 877.18 Million in 2023.

The market is estimated to grow at a CAGR of 2.10% during 2024-2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach a value of USD 1057.60 Million by 2032.

The rising use of flavoured cigarettes, growing demand for vapes and e-cigarettes, rising disposable incomes, new product launches are the key drivers of the market.

The key regional markets for tobacco are the North America, Europe, Asia Pacific, Latin America and Middle East and Africa.

The types of tobacco are cigarettes, roll your own, cigars, and cigarillos, among others.

The key players in the market include KT&G Co., Ltd., Philip Morris International Inc., British American Tobacco p.l.c., JT International SA, Imperial Brands PLC, ITC Limited, PT. Gudang Garam Tbk, Scandinavian Tobacco Group A/S, Universal Corporation, and China Tobacco International (HK) Company Limited, among others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Region
Breakup by Type
  • Cigarettes
  • Roll Your Own
  • Cigars
  • Cigarillos
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • KT&G Co., Ltd.
  • Philip Morris International Inc.
  • British American Tobacco p.l.c.
  • JT International SA
  • Imperial Brands PLC
  • ITC Limited
  • PT. Gudang Garam Tbk
  • Scandinavian Tobacco Group A/S
  • Universal Corporation
  • China Tobacco International (HK) Company Limited
  • Others

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63 Fiona Drive, Tamworth, NSW

+61 448 06 17 27

C130 Sector 2 Noida, Uttar Pradesh 201301

+91-858-608-1494

40th Floor, PBCom Tower, 6795 Ayala Avenue Cor V.A Rufino St. Makati City, 1226.

+63 287899028, +63 967 048 3306

6 Gardner Place, Becketts Close, Feltham TW14 0BX, Greater London

+44-753-713-2163

193/26/4 St.no.6, Ward Binh Hung Hoa, Binh Tan District, Ho Chi Minh City

+84865399124