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The United Kingdom media monitoring tools market is projected to grow at a CAGR of 12.70%.
Growing demand for real-time media analytics, the rise of social media platforms, and the usage of media monitoring tools for competitive analysis are some of the prominent market drivers. Businesses utilise media monitoring tools to monitor their competitors as by examining the media coverage, marketing strategies, and public opinion of their rivals, companies can make well-informed choices to improve their competitive advantage.
The integration of AI and machine learning into media monitoring tools is a notable trend. These advancements improve the capacity to quickly analyse large amounts of data, recognise patterns, and offer predictive insights. For instance, AI-powered sentiment analysis aids organisations in comprehending the emotional context of media coverage.
As UK companies expand their operations worldwide, the demand for media monitoring that encompasses multiple languages and cultures is increasing which can maintain a comprehensive understanding of their global reach.
“United Kingdom Media Monitoring Tools Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:
Market Breakup by Component
Market Breakup by Enterprise Size
Market Breakup by Industry Vertical
Market Breakup by Region
Based on industry vertical, the market is divided into IT and telecom, hospitality, BFSI, healthcare, retail and e-commerce, media and entertainment, and manufacturing. The media and entertainment sector accounts for a substantial market share as a wide range of content is produced on a daily basis in this sector, encompassing news articles, TV shows, movies, radio broadcasts, and online streaming. To effectively monitor this large volume of content, large media monitoring tools are necessary which can track, analyse, and manage it efficiently.
The market players are integrating advanced technologies like AI and ML into their platforms to enhance their efficiency.
REPORT FEATURES | DETAILS |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Component |
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Breakup by Enterprise Size |
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Breakup by Industry Vertical |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Europe Media Monitoring Tools Market Overview
8.1 Key Industry Highlights
8.2 Europe Media Monitoring Tools Historical Market (2018-2023)
8.3 Europe Media Monitoring Tools Market Forecast (2024-2032)
9 United Kingdom Media Monitoring Tools Market Overview
9.1 Key Industry Highlights
9.2 United Kingdom Media Monitoring Tools Historical Market (2018-2023)
9.3 United Kingdom Media Monitoring Tools Market Forecast (2024-2032)
10 United Kingdom Media Monitoring Tools Market by Component
10.1 Software
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Services
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 United Kingdom Media Monitoring Tools Market by Enterprise Size
11.1 Small and Medium Enterprises
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Large Enterprises
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 United Kingdom Media Monitoring Tools Market by Industry Vertical
12.1 IT and Telecom
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Hospitality
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 BFSI
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Healthcare
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Retail and E-Commerce
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Media and Entertainment
12.6.1 Historical Trend (2018-2023)
12.6.2 Forecast Trend (2024-2032)
12.7 Manufacturing
12.7.1 Historical Trend (2018-2023)
12.7.2 Forecast Trend (2024-2032)
13 United Kingdom Media Monitoring Tools Market by Region
13.1 England
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Wales
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Northern-Ireland
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Scotland
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Brandwatch
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Meltwater NV
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Synthesio Group
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Hootsuite Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Talkwalker Inc.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Onclusive, Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 TechFusion Ltd
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Agorapulse SAS
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Agility PR Solutions LLC
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Mynewsdesk AB
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Europe Media Monitoring Tools Market: Key Industry Highlights, 2018 and 2032
2. United Kingdom Media Monitoring Tools Market: Key Industry Highlights, 2018 and 2032
3. United Kingdom Media Monitoring Tools Historical Market: Breakup by Component (USD Million), 2018-2023
4. United Kingdom Media Monitoring Tools Market Forecast: Breakup by Component (USD Million), 2024-2032
5. United Kingdom Media Monitoring Tools Historical Market: Breakup by Enterprise Size (USD Million), 2018-2023
6. United Kingdom Media Monitoring Tools Market Forecast: Breakup by Enterprise Size (USD Million), 2024-2032
7. United Kingdom Media Monitoring Tools Historical Market: Breakup by Industry Vertical (USD Million), 2018-2023
8. United Kingdom Media Monitoring Tools Market Forecast: Breakup by Industry Vertical (USD Million), 2024-2032
9. United Kingdom Media Monitoring Tools Historical Market: Breakup by Region (USD Million), 2018-2023
10. United Kingdom Media Monitoring Tools Market Forecast: Breakup by Region (USD Million), 2024-2032
11. United Kingdom Media Monitoring Tools Market Structure
The market is estimated to grow at a CAGR of 1.270% between 2024 and 2032.
The market is being driven due to growing demand for real-time media analytics, the rise of social media platforms, and the usage of media monitoring tools for competitive analysis.
The key trends aiding the market include the integration of AI and machine learning into media monitoring tools and rising demand for media monitoring that encompasses multiple languages and cultures.
Regions considered in the market are England, Wales, Northern-Ireland, and Scotland.
Based on component, market segmentations include software and services.
Different enterprise sizes are small and medium enterprises and large enterprises.
The major players in the market are Brandwatch, Meltwater NV, Synthesio Group, Hootsuite Inc., Talkwalker Inc., Onclusive, Inc., TechFusion Ltd, Agorapulse SAS, Agility PR Solutions LLC, and Mynewsdesk AB, among others.
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