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United States Baby Food Market

United States Baby Food Market Size, Share, Forecast: By Product: Dried Baby Food, Milk Formula, Prepared Baby Food, Others; By Type: Organic, Conventional; By Distribution Channel: Hypermarkets and Supermarkets, Small Grocery Retailers, Health and Beauty Retailers, Online, Others; Regional Analysis; Competitive Landscape; 2024-2032

United States Baby Food Market Outlook

The United States baby food market size is projected to expand at a CAGR of 4.1% between 2024 and 2032, driven by increasing significance of meeting nutritional requirements of infants among new parents and their preference for easy to prepare formulations.

 

Key Trends in the Market

Baby food is a soft easily consumable food specifically formulated for human babies between six months and two years old. The food is available in a variety of flavours and forms, such as milk formula, puree jars, pouches, snacks, and cereals. These foods are essential to meet the nutritional requirements of babies during their initial years of growth.

 

  • With a rise in the percentage of parents working, they find it difficult and time-consuming to prepare fresh, homemade baby foods. This provides an opportunity for prepared baby foods which is widely available across the USA.
  • There is a wide availability of baby food products, including purees, bowls, and entrees for babies across the country in small local grocery stores to mainstream grocery chains and online distribution channels. The easy accessibility to a range of products supports the United States baby food market growth.
  • The millennials are a growing consumer segment that represents a significant percentage of new parents in the US. It is also the generation that demands plant-based dairy products more regularly for their children. As a result, manufacturers are making efforts to develop products that are a blend of dairy and plant-based nutrition, suitable for meeting baby’s nutritional requirements.

 

Market Analysis

Based on product, the United States baby food market segmentation includes dried baby food, milk formula, prepared baby food, and others. By type, the market is bifurcated into organic and conventional.

 

There is a variety of baby food available in the market. These products reach consumers via various distribution channels, including hypermarkets and supermarkets, small grocery retailers, health and beauty retailers, online, and others. The major US markets include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter’s five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United States baby food market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans.

 

  • Nestlé SA 
  • Danone S.A.
  • Abbott Laboratories
  • Mead Johnson & Company, LLC 
  • Royal FrieslandCampina N.V. 
  • The Kraft Heinz Company
  • Beech-Nut Nutrition Company 
  • Plum Organics, PBC 
  • Symrise AG (Diana Food) 
  • Little Spoon, Inc 
  • Others

 

United States Baby Food Market Share by Product

Milk formulas, among other products, account for a significant share of the US baby food market due to their ability to fulfill the most basic nutritional requirements of babies in the absence of breast milk. Milk formulas provide babies with the essential nutrition they require for their growth. Infant/milk formula is an ideal alternative for moms who cannot breastfeed due to medical conditions or due to work constraints. Milk formulas provide working mothers with a higher level of comfort.

 

Meanwhile, dried baby foods, especially organic freeze-dried baby foods are growing in popularity among caregivers. Freeze-drying preserves nutrients and enhances the convenience of purchasing products since these foods come in small packets. They are ideal for travelling and feeding the baby on the go as they have relatively longer shelf life, do not spoil quickly, and do not spill. The increasing product acceptance is expected to add to the United States baby food market demand.

 

Market Share by Region

The United States is a key market, accounting for a significant share of the global baby food market value. Good and balanced nutrition is a growing trend among parents across the USA. Clean-label baby food offerings continue to be a top priority for parents, who seek all-natural and preservative-free claims. Foods low in sugar content are also of crucial importance among parents to help manage their child’s weight. The rising demand from new parents for more plant-based foods is compelling regional players to invest in research and development to produce dairy and plant-based blends to provide babies with more plant nutrition, including plant proteins, fats, and fibres. This is expected to further contribute to the growing United States baby food market value.

 

Further, the rising eco-consciousness is also compelling manufacturers to produce organic baby food made with ingredients grown using regenerative farming that helps in reversing climate change. Consumers in California, Texas, Missouri, Arkansas, and Kansas increasingly demand easy-to-blend purees, bowls, and entrees for babies.

 

Competitive Landscape

Danone S.A. was founded in 1929 and is headquartered in France. In 1942, the company started operating in the USA, with its first subsidiary Dannon Milk Products, Inc. Over the years, DANONE S.A. has grown its business in the USA to include various brands, including Activia, DanActive, Danimals, Dannon, Danonino, Light & Fit, and Oikos.

 

Beech-Nut Nutrition Company headquartered in the USA, has been producing baby food since 1931. Its range of food includes a complete line of natural and organic real food for babies and toddlers, such as puree jars, pouches, snacks, and cereals. All ingredients in its baby foods, such as purees are tested for up to 255 pesticides, heavy metals, toxins, and other environmental elements to make it safe for the baby.

 

Abbott Laboratories is a United States-based company founded in 1894.  Its Similac  brand of baby food produces a wide portfolio of foods, including formulas for routine feeding, specialised nutrition, and formulas with 5 HMOs, the most relative prebiotic blend to breast milk. It is the number one brand fed in hospitals.

 

Other major players in the US baby food market include Nestlé SA, Mead Johnson & Company, LLC, Royal FrieslandCampina N.V., The Kraft Heinz Company, Plum Organics, PBC, Symrise AG (Diana Food), and Little Spoon, Inc.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Type
  • Distribution Channel
  • Region
Breakup by Product
  • Dried Baby Food
  • Milk Formula
  • Prepared Baby Food
  • Others
Breakup by Type
  • Organic
  • Conventional
Breakup by Distribution Channel
  • Hypermarkets and Supermarkets
  • Small Grocery Retailers
  • Health and Beauty Retailers
  • Online
  • Others
Breakup by Region
  • New England
  • Mideast
  • Great Lakes
  • Plains
  • Southeast
  • Southwest
  • Rocky Mountain
  • Far West
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Nestlé SA 
  • Danone S.A.
  • Abbott Laboratories
  • Mead Johnson & Company, LLC 
  • Royal FrieslandCampina N.V. 
  • The Kraft Heinz Company
  • Beech-Nut Nutrition Company 
  • Plum Organics, PBC 
  • Symrise AG (Diana Food) 
  • Little Spoon, Inc 
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    Global Baby Food Market Overview

    8.1    Key Industry Highlights
    8.2    Global Baby Food Historical Market (2018-2023) 
    8.3    Global Baby Food Market Forecast (2024-2032)
    8.4    Global Baby Food Market Share by Region
        8.4.1    North America
        8.4.2    Europe
        8.4.3    Asia Pacific
        8.4.4    Latin America
        8.4.5    Middle East and Africa
9    United States Baby Food Market Overview
    9.1    Key Industry Highlights
    9.2    United States Baby Food Historical Market (2018-2023) 
    9.3    United States Baby Food Market Forecast (2024-2032)
10    United States Baby Food Market by Product
    10.1    Dried Baby Food
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Milk Formula
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    Prepared Baby Food
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Others
11    United States Baby Food Market by Type
    11.1    Organic
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    Conventional
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    United States Baby Food Market by Distribution Channel
    12.1    Hypermarkets and Supermarkets
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Small Grocery Retailers
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
    12.3    Health and Beauty Retailers
        12.3.1    Historical Trend (2018-2023)
        12.3.2    Forecast Trend (2024-2032)
    12.4    Online
        12.4.1    Historical Trend (2018-2023)
        12.4.2    Forecast Trend (2024-2032)
    12.5    Others
13    United States Baby Food Market by Region
    13.1    New England
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Mideast
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Great Lakes
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    Plains
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Southeast
        13.5.1    Historical Trend (2018-2023)
        13.5.2    Forecast Trend (2024-2032)
    13.6    Southwest
        13.6.1    Historical Trend (2018-2023)
        13.6.2    Forecast Trend (2024-2032)
    13.7    Rocky Mountain
        13.7.1    Historical Trend (2018-2023)
        13.7.2    Forecast Trend (2024-2032)
    13.8    Far West
        13.8.1    Historical Trend (2018-2023)
        13.8.2    Forecast Trend (2024-2032)
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Competitive Landscape
    15.1    Market Structure
    15.2    Company Profiles
        15.2.1    Nestlé SA 
            15.2.1.1    Company Overview
            15.2.1.2    Product Portfolio
            15.2.1.3    Demographic Reach and Achievements
            15.2.1.4    Certifications
        15.2.2     Danone S.A.
            15.2.2.1    Company Overview
            15.2.2.2    Product Portfolio
            15.2.2.3    Demographic Reach and Achievements
            15.2.2.4    Certifications
        15.2.3    Abbott Laboratories 
            15.2.3.1    Company Overview
            15.2.3.2    Product Portfolio
            15.2.3.3    Demographic Reach and Achievements
            15.2.3.4    Certifications
        15.2.4    Mead Johnson & Company, LLC 
            15.2.4.1    Company Overview
            15.2.4.2    Product Portfolio
            15.2.4.3    Demographic Reach and Achievements
            15.2.4.4    Certifications
        15.2.5    Royal FrieslandCampina N.V. 
            15.2.5.1    Company Overview
            15.2.5.2    Product Portfolio
            15.2.5.3    Demographic Reach and Achievements
            15.2.5.4    Certifications
        15.2.6    The Kraft Heinz Company 
            15.2.6.1    Company Overview
            15.2.6.2    Product Portfolio
            15.2.6.3    Demographic Reach and Achievements
            15.2.6.4    Certifications
        15.2.7    Beech-Nut Nutrition Company 
            15.2.7.1    Company Overview
            15.2.7.2    Product Portfolio
            15.2.7.3    Demographic Reach and Achievements
            15.2.7.4    Certifications
        15.2.8    Plum Organics, PBC 
            15.2.8.1    Company Overview
            15.2.8.2    Product Portfolio
            15.2.8.3    Demographic Reach and Achievements
            15.2.8.4    Certifications
        15.2.9    Symrise AG (Diana Food) 
            15.2.9.1    Company Overview
            15.2.9.2    Product Portfolio
            15.2.9.3    Demographic Reach and Achievements
            15.2.9.4    Certifications
        15.2.10    Little Spoon, Inc 
            15.2.10.1    Company Overview
            15.2.10.2    Product Portfolio
            15.2.10.3    Demographic Reach and Achievements
            15.2.10.4    Certifications
        15.2.11    Others
16    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    Global Baby Food Market: Key Industry Highlights, 2018 and 2032
2.    United States Baby Food Market: Key Industry Highlights, 2018 and 2032
3.    United States Baby Food Historical Market: Breakup by Product (USD Million), 2018-2023
4.    United States Baby Food Market Forecast: Breakup by Product (USD Million), 2024-2032
5.    United States Baby Food Historical Market: Breakup by Type (USD Million), 2018-2023
6.    United States Baby Food Market Forecast: Breakup by Type (USD Million), 2024-2032
7.    United States Baby Food Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
8.    United States Baby Food Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
9.    United States Baby Food Historical Market: Breakup by Region (USD Million), 2018-2023
10.    United States Baby Food Market Forecast: Breakup by Region (USD Million), 2024-2032
11.    United States Baby Food Market Structure

Key Questions Answered in the Report

The market is estimated to witness a healthy growth in the forecast period, expanding at a CAGR of 4.1% between 2024 and 2032.

The major market drivers include the increasing preference for convenient and nutritious baby foods among working parents, changing lifestyles of mothers which prevent them from breastfeeding and aid the demand for milk formulas, an increase in research and development to produce baby foods that are plant-based, and the wide availability of baby foods at supermarkets and online channels.

The key trends aiding the market expansion include a growing working female population who find baby foods convenient, the wide availability of nutritious baby foods, a rising trend for clean-label food products, and the availability of freeze-dried baby foods in convenient no-mess packaging.

The major regional markets include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

The key distribution channels for baby food are hypermarkets and supermarkets, small grocery retailers, health and beauty retailers, online, and others.

The key players in the market are Nestlé SA, Danone S.A., Abbott Laboratories, Mead Johnson & Company, LLC, Royal FrieslandCampina N.V., The Kraft Heinz Company, Beech-Nut Nutrition Company, Plum Organics, PBC, Symrise AG (Diana Food), and Little Spoon, Inc, among others.

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