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United States Mobile Sales Force Automation Market

United States Mobile Sales Force Automation Market Size: By Application: Lead Management, Sales Forecasting, Order and Invoices Management, Opportunity Management, Others; By Deployment Mode: Cloud, On-premises; By Enterprise Size; By End User; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032

United States Mobile Sales Force Automation Market Outlook

The United States mobile sales force automation market size was approximately USD 9.61 billion in 2023. The market is projected to grow at a CAGR of 8.9% between 2024 and 2032, reaching a value of around USD 22.02 billion by 2032.

 

Key Trends in the Market

Mobile sales force automation (SFA) represents a strategic commercial methodology that streamlines and automates various processes, eliminating the need for human intervention. This sophisticated software operates seamlessly in response to predefined inputs, offering a myriad of distinctive functionalities. These include efficient order processing, seamless information exchange among sales professionals, meticulous client contact information management, robust control and recording mechanisms, adept inventory management, insightful sales forecasting, meticulous order tracking, and comprehensive employee evaluations.

 

The multifaceted capabilities of SFA underscore its pivotal role in enhancing operational efficiency and facilitating dynamic business processes.

 

  • The United States mobile sales force automation market growth can be attributed to continuous technological advancements, evolving consumer behaviour, and the compelling need for businesses to fine-tune and optimise their sales processes. This growth underscores the growing focus by companies to leverage cutting-edge solutions for enhanced sales efficiency.
  • The widespread adoption of smartphones and tablets has armed sales teams with formidable tools for accessing crucial information and efficiently managing their tasks. This mobile accessibility empowers sales representatives to operate with heightened responsiveness, efficiency, and customer-centricity, thereby elevating their overall productivity levels.
  • The United States mobile sales force automation market demand is being fuelled by technological advancements and innovations. Technologies like artificial intelligence (AI) and predictive analytics are increasingly deployed to replace repetition, predict damages, offer maintenance services for their products, and personalise customer interaction.

 

United States Mobile Sales Force Automation Market Segmentation

Based on application, the market is segmented into lead management, sales forecasting, order and invoices management, and opportunity management, among others. The market, on the basis of deployment mode, is bifurcated into cloud and on-premises. On the basis of enterprise size, the market can be bifurcated into small and medium enterprises, and large enterprises.

 

Based on end user, the market division includes BFSI, retail, healthcare, automotive, food and beverages, and telecommunication, among others. The major regional markets for mobile sales force automation in the United States are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

 

The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the United States mobile sales force automation market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans.

 

  • Microsoft Corporation 
  • SAP SE 
  • Salesforce, Inc. 
  • Aptean Group of Companies 
  • Zoho Corporation Pvt. Ltd. 
  • SugarCRM Inc. 
  • Oracle Corporation 
  • Nimble, Inc. 
  • Insightly, Inc. 
  • Pipedrive Inc. 
  • Others

 

Market Share by Application

Lead management represents a significant portion of the United States mobile sales force automation market share as it promotes collaboration between marketing and sales teams by providing them with shared access to lead data, facilitating efficient cooperation in converting leads. Sales force automation also empowers businesses to track the source of each lead, aiding in the identification of the most fruitful marketing efforts or channels generating valuable leads.

 

Integrating lead management within sales force automation mitigates the risk of leads slipping through the cracks or getting misplaced, guaranteeing that every lead receives effective follow-up. These functionalities contribute to the increasing demand for the application, thereby propelling the market growth throughout the forecast period.

 

Market Share by Enterprise Size

Large enterprises are anticipated to hold a significant portion of the United States mobile sales force automation market share in the forecast period. Robust onboarding and training procedures are crucial for sales teams of large enterprises. Sales force automation software aids these enterprises by orchestrating standardised training sessions, ensuring that each team member acquires proficiency in efficiently utilising the platform.

 

Large enterprises are progressively embracing sales force automation solutions, driven by economic expansion and digital transformation. The varied business landscape in the United States has resulted in diverse adoption rates across different sectors.

 

Competitive Landscape

Aptean Group of Companies, founded in 2012, specialises in enterprise software, consulting, cloud, and managed IT services. Operating in over 80 countries, the company boasts a robust workforce exceeding 3,500 employees. Aptean delivers a wide array of solutions to diverse industries such as food and beverage, fashion and apparel, industrial manufacturing, process manufacturing, and more.

 

Zoho Corporation Pvt Ltd., with its history dating back to 1995, stands as a leading information technology company. It provides an extensive range of products across various business segments, encompassing sales, marketing, service, finance, human resources, and others.

 

SugarCRM Inc., established in 2004, is a prominent IT company that specialises in providing diverse CRM solutions. Its offerings include marketing automation, sales automation, customer service, artificial intelligence, enhanced forecasting, generative AI, and others.

 

Other market players operating in the United States mobile sales force automation market are Microsoft Corporation, SAP SE, Salesforce, Inc., Oracle Corporation, Nimble, Inc., Insightly, Inc., and Pipedrive Inc., among others.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Application
  • Deployment Mode
  • Enterprise Size
  • End User
  • Region
Breakup by Application
  • Lead Management
  • Sales Forecasting
  • Order and Invoices Management
  • Opportunity Management
  • Others
Breakup by Deployment Mode
  • Cloud
  • On-premises
Breakup by Enterprise Size
  • Small and Medium Enterprises
  • Large Enterprises
Breakup by End User
  • BFSI
  • Retail
  • Healthcare
  • Automotive
  • Food and Beverages
  • Telecommunication
  • Others
Breakup by Region
  • New England
  • Mideast
  • Great Lakes
  • Plains
  • Southeast
  • Southwest
  • Rocky Mountain
  • Far West
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Microsoft Corporation
  • SAP SE
  • Salesforce, Inc.
  • Aptean Group of Companies
  • Zoho Corporation Pvt. Ltd.
  • SugarCRM Inc.
  • Oracle Corporation
  • Nimble, Inc.
  • Insightly, Inc.
  • Pipedrive Inc.
  • Others

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface  
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers    
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Market Snapshot
7    Opportunities and Challenges in the Market
8    North America Mobile Sales Force Automation Market Overview

    8.1    Key Industry Highlights
    8.2    North America Mobile Sales Force Automation Historical Market (2018-2023) 
    8.3    North America Mobile Sales Force Automation Market Forecast (2024-2032)
    8.4    North America Mobile Sales Force Automation Market Share by Country
        8.4.1    United States
        8.4.2    Canada
9    United States Mobile Sales Force Automation Market Overview
    9.1    Key Industry Highlights
    9.2    United States Mobile Sales Force Automation Historical Market (2018-2023) 
    9.3    United States Mobile Sales Force Automation Market Forecast (2024-2032)
10    United States Mobile Sales Force Automation Market by Application
    10.1    Lead Management
        10.1.1    Historical Trend (2018-2023)
        10.1.2    Forecast Trend (2024-2032)
    10.2    Sales Forecasting
        10.2.1    Historical Trend (2018-2023)
        10.2.2    Forecast Trend (2024-2032)
    10.3    Order and Invoices Management
        10.3.1    Historical Trend (2018-2023)
        10.3.2    Forecast Trend (2024-2032)
    10.4    Opportunity Management
        10.4.1    Historical Trend (2018-2023)
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    United States Mobile Sales Force Automation Market by Deployment Mode
    11.1    Cloud 
        11.1.1    Historical Trend (2018-2023)
        11.1.2    Forecast Trend (2024-2032)
    11.2    On-premises
        11.2.1    Historical Trend (2018-2023)
        11.2.2    Forecast Trend (2024-2032)
12    United States Mobile Sales Force Automation Market by Enterprise Size
    12.1    Small and Medium Enterprises
        12.1.1    Historical Trend (2018-2023)
        12.1.2    Forecast Trend (2024-2032)
    12.2    Large Enterprises
        12.2.1    Historical Trend (2018-2023)
        12.2.2    Forecast Trend (2024-2032)
13    United States Mobile Sales Force Automation Market by End User
    13.1    BFSI
        13.1.1    Historical Trend (2018-2023)
        13.1.2    Forecast Trend (2024-2032)
    13.2    Retail
        13.2.1    Historical Trend (2018-2023)
        13.2.2    Forecast Trend (2024-2032)
    13.3    Healthcare
        13.3.1    Historical Trend (2018-2023)
        13.3.2    Forecast Trend (2024-2032)
    13.4    Automotive
        13.4.1    Historical Trend (2018-2023)
        13.4.2    Forecast Trend (2024-2032)
    13.5    Food and Beverages
        13.5.1    Historical Trend (2018-2023)
        13.5.2    Forecast Trend (2024-2032)
    13.6    Telecommunication
        13.6.1    Historical Trend (2018-2023)
        13.6.2    Forecast Trend (2024-2032)
    13.7    Others
14    United States Mobile Sales Force Automation Market by Region
    14.1    New England
        14.1.1    Historical Trend (2018-2023)
        14.1.2    Forecast Trend (2024-2032)
    14.2    Mideast
        14.2.1    Historical Trend (2018-2023)
        14.2.2    Forecast Trend (2024-2032)
    14.3    Great Lakes
        14.3.1    Historical Trend (2018-2023)
        14.3.2    Forecast Trend (2024-2032)
    14.4    Plains
        14.4.1    Historical Trend (2018-2023)
        14.4.2    Forecast Trend (2024-2032)
    14.5    Southeast
        14.5.1    Historical Trend (2018-2023)
        14.5.2    Forecast Trend (2024-2032)
    14.6    Southwest
        14.6.1    Historical Trend (2018-2023)
        14.6.2    Forecast Trend (2024-2032)
    14.7    Rocky Mountain
        14.7.1    Historical Trend (2018-2023)
        14.7.2    Forecast Trend (2024-2032)
    14.8    Far West
        14.8.1    Historical Trend (2018-2023)
        14.8.2    Forecast Trend (2024-2032)
15    Market Dynamics
    15.1    SWOT Analysis
        15.1.1    Strengths
        15.1.2    Weaknesses
        15.1.3    Opportunities
        15.1.4    Threats
    15.2    Porter’s Five Forces Analysis
        15.2.1    Supplier’s Power
        15.2.2    Buyer’s Power
        15.2.3    Threat of New Entrants
        15.2.4    Degree of Rivalry
        15.2.5    Threat of Substitutes
    15.3    Key Indicators for Demand
    15.4    Key Indicators for Price
16    Competitive Landscape
    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Microsoft Corporation 
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    SAP SE 
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    Salesforce, Inc. 
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Aptean Group of Companies 
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Zoho Corporation Pvt. Ltd. 
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6    SugarCRM Inc. 
            16.2.6.1    Company Overview
            16.2.6.2    Product Portfolio
            16.2.6.3    Demographic Reach and Achievements
            16.2.6.4    Certifications
        16.2.7    Oracle Corporation 
            16.2.7.1    Company Overview
            16.2.7.2    Product Portfolio
            16.2.7.3    Demographic Reach and Achievements
            16.2.7.4    Certifications
        16.2.8    Nimble, Inc. 
            16.2.8.1    Company Overview
            16.2.8.2    Product Portfolio
            16.2.8.3    Demographic Reach and Achievements
            16.2.8.4    Certifications
        16.2.9    Insightly, Inc. 
            16.2.9.1    Company Overview
            16.2.9.2    Product Portfolio
            16.2.9.3    Demographic Reach and Achievements
            16.2.9.4    Certifications
        16.2.10    Pipedrive Inc. 
            16.2.10.1    Company Overview
            16.2.10.2    Product Portfolio
            16.2.10.3    Demographic Reach and Achievements
            16.2.10.4    Certifications
        16.2.11    Others
17    Key Trends and Developments in the Market


List of Key Figures and Tables

1.    North America Mobile Sales Force Automation Market: Key Industry Highlights, 2018 and 2032
2.    United States Mobile Sales Force Automation Market: Key Industry Highlights, 2018 and 2032
3.    United States Mobile Sales Force Automation Historical Market: Breakup by Application (USD Billion), 2018-2023
4.    United States Mobile Sales Force Automation Market Forecast: Breakup by Application (USD Billion), 2024-2032
5.    United States Mobile Sales Force Automation Historical Market: Breakup by Deployment Mode (USD Billion), 2018-2023
6.    United States Mobile Sales Force Automation Market Forecast: Breakup by Deployment Mode (USD Billion), 2024-2032
7.    United States Mobile Sales Force Automation Historical Market: Breakup by Enterprise Size (USD Billion), 2018-2023
8.    United States Mobile Sales Force Automation Market Forecast: Breakup by Enterprise Size (USD Billion), 2024-2032
9.    United States Mobile Sales Force Automation Historical Market: Breakup by End User (USD Billion), 2018-2023
10.    United States Mobile Sales Force Automation Market Forecast: Breakup by End User (USD Billion), 2024-2032
11.    United States Mobile Sales Force Automation Historical Market: Breakup by Region (USD Billion), 2018-2023
12.    United States Mobile Sales Force Automation Market Forecast: Breakup by Region (USD Billion), 2024-2032
13.    United States Mobile Sales Force Automation Market Structure

Key Questions Answered in the Report

In 2023, the market reached an approximate value of USD 9.61 billion.

The market is projected to grow at a CAGR of 8.9% between 2024 and 2032.

The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach around USD 22.02 billion by 2032.

Continuous technological advancements, changing consumer behaviour, and the imperative for businesses to refine and optimise their sales processes are the major drivers aiding the market expansion.

The key trends aiding the market include the widespread adoption of smartphones and tablets, the implementation of robust control and recording mechanisms, and the increasing collaboration in converting leads.

The major regional markets in the market include New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.

The different end users of mobile sales force automation are BFSI, retail, healthcare, automotive, food and beverages, and telecommunication, among others.

The key players in the market are Microsoft Corporation, SAP SE, Salesforce, Inc., Aptean Group of Companies, Zoho Corporation Pvt. Ltd., SugarCRM Inc., Oracle Corporation, Nimble, Inc., Insightly, Inc., and Pipedrive Inc., among others.

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