Convenience And Easy Search Results Are The Top Reasons To Use Chat GPT

As per a survey conducted by Expert Market Research, a collective share of 65% of the respondents prefer to use ChatGPT to generate ideas and create content because of the efficiency, diversity and innovation offered in minimum time.

ChatGPT through constant developments is no more limited to generating normal responses to the questions asked. Via well-structed prompts, ChatGPT is now capable to generate and maintain consistent quality and quantity output, which includes creative images, statistical analysis, coding, facilitating job applications and much more.

Gen Z Use ChatGPT for Various Purposes with Top Preference Being to Generate New Ideas

As per a comprehensive survey conducted by Expert Market Research, across top-tier 1 and 2 cities, covering over 50,000 respondents, the outcomes delve deep into the various reasons preferred by respondents for using ChatGPT.

According to the results derived from the survey, most of the respondents (45%) prefer to use ChatGPT for generating new and creative ideas followed by 20%, who use ChatGPT to create interactive and engaging content on various social media platforms. This study aims to analyze different purposes for which individuals use ChatGPT and identifying the most prominent one. It’s evident that a significant share of the users which account for 45% of the share, are more dependent and find it relevant to use ChatGPT for generating new ideas because of a wide range of options available on a single platform in no time. Though 20% of the users rely on ChatGPT for content creation to incorporate new ideas and fresh perspectives to ensure maximum engagement. Other than Chat GPT, consumers also prefer to use other prompt-based AI tools such as Google Gemini, Microsoft CoPilot, among others.

The Use of ChatGPT is More Prominent Among Gen Z and Millennials, Especially Amongst Students and Young Working Professionals

ChatGPT with pre-installed data tries to generate new and creative ideas based on its existing databases. Gen Z and AI users prefer it mainly as a way to save time doing research as GPT provides fast results with text-based prompts and provides numerous perspectives that can inspire innovation. The Expert market research survey looks at how AI has slowly become an integral part of Gen Z lifestyle and how it has the potential to become the new Google for searching various information on the internet. The study further sheds light on how AI and tools like GPT has increased the number of content creators in the Indian content creation market. It also shines light on the insurge of several new niche domains such as prompt engineering.

The study looks at how consumers are perceiving GPT as a tool for marketing and advertising, and how different consumers are using it to keep their social media platforms up to date with regular content. It further reiterates integration of AI, not just GPT and how new AI tools are emerging and in-demand, especially in company growth domains, which includes SEO and Digital Marketing. The study also looks at what are the consumers perception towards AI and GPT in everyday use, role of AI in improving the work efficiency and the alternatives to ChatGPT in the market.