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Bakery and café operators across Korea are adjusting their equipment strategies as labor shortages, rising utility costs, and tighter food safety requirements put pressure on store operations. Many chains say they cannot expand unless their equipment footprint gets smaller and more reliable. This shift started becoming more visible, when Korea’s café density reached one of the highest levels globally and stores began competing on workflow rather than menu alone. For example, South Korea's Mega Coffee reached 4,000 stores in its home market with a new outlet at Ilsan Lake Park in Goyang City in December 2025. Equipment suppliers responded by redesigning ovens, proofers, espresso systems, and refrigeration sets to fit into smaller backrooms without compromising speed or consistency. Operators now ask for systems that reduce training time and cut maintenance calls, two issues that repeatedly surfaced during internal audits at several mid-size brands.
Check out the extended equipment outlook to review technology upgrades, automation trends, and service models in the South Korea Food Service Market Report.
Large café chains have been testing semi-automated brewing stations to stabilize output across their franchise networks. For example, in October 2025, Nescafé Dolce Gusto introduced NEO, its next-generation coffee system, to Asia for the first time. Japan and Korea are the first markets in the region to launch this innovative coffee system, which combines cutting-edge technology with a new range of home-compostable paper capsules, ensuring uncompromising taste and quality. A few years ago, beverage quality depended heavily on barista skill, but franchise operators realized this approach limited scalability. Chains like Starbucks Korea are upgrading part of their automated espresso module fleet to support tighter temperature control, reducing beverage variability during peak hours. Domestic chains followed similar steps because they noticed that drink consistency influences online ratings more than seasonal menu drops. Even independent cafés recognize the value, although they usually adopt smaller modular systems instead of full automation.
In bakery operations, convection ovens and proofers are moving toward multi-step programming. Manufacturers such as Daeyoung and Shinil are seeing a rise in demand for programmable ovens capable of handling Korean-style pastries like sweet red-bean buns and dense brioche variants. These products require precise humidity control, and older equipment struggled to maintain stable baking requirements. New models include data-logging features that allow store managers to review performance remotely. This helps companies track downtime and identify mechanical issues before they escalate.
Energy management is becoming a major consideration, as café chains face rising electricity costs, and many stores run multiple refrigeration units and high-wattage ovens in compact spaces. Manufacturers are introducing inverter-driven compressors in undercounter fridges that reduce energy spikes during peak operations. Moreover, as sustainability disclosures gained traction locally, suppliers highlight these improvements during negotiation cycles with large franchise groups.
Service reliability is another key growth factor because many Korean operators work with tight operating windows and cannot afford prolonged equipment downtime. This explains why suppliers are extending service guarantees and stocking more local spare parts. Equipment makers now run predictive maintenance programs using sensor data from their installed base. These service models help equipment companies lock in long-term contracts, making them harder for competitors to displace.
Export-driven café chains also influence domestic equipment design. Korean brands expanding into Japan and Southeast Asia seek equipment that replicate their local workflow while meeting foreign energy and safety codes. Suppliers now build product lines with customizable voltage, ventilation, and cleaning protocols. This flexibility allows franchise groups to maintain consistent menus abroad without entirely redesigning their kitchens.
Suppliers expect continued demand for compact, durable, and automation-friendly systems. As chains expand into residential districts, they must fit full production capabilities into smaller layouts. Equipment innovation will likely stay focused on precision controls, faster heating cycles, quieter compressors, and remote diagnostics. The sector appears positioned for steady upgrades because bakery and café chains rely on equipment consistency to protect their brand experience in a crowded landscape.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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