Top 6 Companies in the Global Earl Grey Tea Market in 2026

The global earl grey tea market reached a volume of 7.45 MMT in 2025, fueled by increasing health awareness. With the rising demand for organic products, the market is expected to continue growing during the forecast period of 2026-2035, at a CAGR of 3.50%, reaching a volume of 10.51 MMT by 2035. As per the analysis of Expert Market Research, the market is expected to be driven by the rising demand for detox and de-stressing beverages.

With the growing demand for beverages with stress-relieving properties, especially among the young working population, the consumption of earl grey tea is increasing. The rising health and environmental consciousness are surging the demand for organic earl grey tea. Various health benefits associated with earl grey tea are boosting its consumption for improving digestion, enhancing immunity-boosting properties, and reducing cholesterol levels.

The increasing launches of earl grey tea with diverse flavours and fragrances across green, black, and herbal tea categories is expected to aid the market. Moreover, the rising availability of earl grey tea on e-commerce platforms is boosting its accessibility in both developed and developing markets. With the inclination towards healthy lifestyles, the demand for earl grey tea with varied fresh flavours and herbal and fruit infusions is anticipated to rise in the forecast period.

The growing incorporation of earl grey tea in desserts, ice creams, and cocktails is positively influencing the market growth. As the popularity of flavoured teas is considerably growing across the globe, especially after the COVID-19 pandemic owing to their immunity-boosting properties, the market for earl grey tea is flourishing.

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Latest Updates on Top Earl Grey Tea Companies Worldwide (2025-2026)

January 2026: Unilever announced its exit from the Indonesian tea business by divesting the SariWangi brand as part of its ongoing strategy to focus on higher-growth FMCG categories. This follows the earlier 2022 divestment of its global tea portfolio (Lipton, PG Tips, TAZO, Pukka, T2) to CVC Capital Partners, now operating as Lipton Teas and Infusions.

November 2025: Lipton expanded its product line to include tea concentrates and herbal blends, targeting the growing demand for functional and customizable beverages in North America. The move reflects shifting consumer preferences toward health-focused, convenient drink options.

September 2025: Twinings launched its Earl Grey Discovery Collection, a curated variety pack featuring Classic Earl Grey, Vanilla Earl Grey, Lavender Earl Grey, Strong Earl Grey, and Lady Grey blends, priced at GBP 3.79 (now discounted to GBP 2.75). The launch targets consumers seeking premium tea experiences and gift-worthy variety boxes.

May 2024: Lipton Teas and Infusions announced an agreement to sell its tea estates in Kenya, Tanzania, and Rwanda to Browns Investments, with proceeds reinvested into East Africa’s tea industry and sustainable farming partnerships.

February 2024: Lipton Teas and Infusions, in partnership with the Government of Kenya and the University of Kabianga, launched the Lipton Tea Innovation & Technology Academy to offer training across tea growing, harvesting, and agronomy from vocational courses up to advanced degree programmes.

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Top Earl Grey Tea Companies in the World

1. Unilever Plc

Unilever plc is a British multinational consumer goods company that produces beauty and personal care products, foods and refreshments, and home care goods. The company has over 400 well-known brands with its products sold and marketed in more than 190 countries. In 2022, Unilever divested its global tea business (ekaterra) to CVC Capital Partners for EUR 4.5 billion, which included iconic brands like Lipton, PG Tips, TAZO, Pukka and T2. The business now operates independently as Lipton Teas and Infusions. Unilever retains its tea operations only in India and Nepal through brands such as Brooke Bond and Taj Mahal, and in January 2026, the company also exited its Indonesian tea business (SariWangi) as part of its broader portfolio optimisation strategy toward higher-growth FMCG categories.

2. Numi, Inc.

Numi is a company that offers various organic and Fair Trade certified teas and herbal “teasans”. Its product range includes tea bags, tea latte concentrates, bottled tea, loose tea, iced tea, and drinking chocolates. All its teas are USDA Certified Organic, and the company is a Certified B Corporation committed to sustainability and human rights. Numi’s flagship Organic Aged Earl Grey is made by ageing organic Assam tea with real Italian bergamot for several weeks to produce a bright, balanced citrus flavour. In 2025, Numi expanded its product line with a new range of Organic Latte Powders, and continues to advance environmental initiatives through compostable tea bags and ethical sourcing partnerships.

3. Stash Tea Company

Stash Tea Company is a private speciality tea and herbal tea company. Its products are available through grocery stores, club stores, natural food stores, tea and coffee shops, mail orders, and the internet. It sells tea-ware along with many types of teas including black, decaf, green, herbal, iced tea, organic, oolong, speciality, and wellness teas. Its signature Double Bergamot Earl Grey is known for an extra-bold citrus profile, while the traditional Earl Grey blend remains a category bestseller. In 2017, the company became a Certified B Corporation, reflecting its commitment to social and environmental performance across sourcing, packaging, and community initiatives.

4. R. Twining and Company Limited

R. Twining and Company Limited manufactures and markets vibrant and aromatic tea blends. The company’s product range includes black teas, green teas, herbal and fruit infusions, and premium loose leaves. It also provides tailored solutions to adapt to specific consumer and business requirements while enhancing tea sales. Twinings is historically linked to the origin of Earl Grey tea itself, with the classic blend created by Richard Twining in 1831 at the request of Prime Minister Charles Grey, the 2nd Earl Grey. In September 2025, the company launched the Earl Grey Discovery Collection featuring Classic, Vanilla, Lavender, Strong, and Lady Grey variants in one box. With over 300 years of tea blending behind it, Twinings continues to lead the global premium Earl Grey segment.

5. The Tea Makers of London

The Tea Makers of London is a company specialising in authentically produced speciality teas with exceptional flavours. The company offers a diverse range of meticulously sourced and authentic teas from the leading revered tea gardens of the world. It also markets and designs speciality tea accessories, double-walled insulated glasses, glass teapots, and tea infusers. The brand’s Supreme Earl Grey and Blue Flower Earl Grey have won multiple Great Taste Awards, positioning the company as a premium boutique player in the global Earl Grey segment with a strong focus on single-origin sourcing and ethically produced blends.

6. Kusmi Tea

Kusmi Tea offers more than 80 varieties of teas and infusions, grouped into six categories: wellness blends, black tea, white tea, green tea, historic blends, and infusions and decaffeinates. With over 600 employees, its products are distributed across 100 boutiques globally. The company’s base ingredients for its black and herbal teas are 100% organic and environmentally friendly. Its iconic Earl Grey Polka and Earl Grey Bio blends are among the best-selling premium Earl Grey variants in Europe, known for their bergamot-forward aroma and signature decorative packaging. Kusmi Tea continues to expand internationally as part of the Orientis Group, focusing on sustainability, fair trade sourcing, and boutique retail experiences.