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Germany Dairy Market Driven by the 0.7% Growth in European Milk Output in 2019

According to a new report by EMR titled, ‘Germany Dairy Market Report and Forecast 2020-2025’, the Germany dairy market is being aided by its healthy dairy production, especially that of milk. In 2017, the total cow’s milk produced in Germany was 31.9 billion litres. The Germany market is driven by the growth in the Europe milk market as a whole which witnessed a 0.7% increase in milk output in 2019, as compared to 2018. The Germany dairy market is expected to grow further in the forecast period of 2020-2025.

Germany is a leading milk producer among the EU dairy markets, and in 2017, Germany accounted for over 20% of the total EU milk deliveries. Within Germany, Bavaria, Lower Saxony, and North Rhine-Westphalia are the significant regional dairy markets which accounted for more than 50% of Germany’s total milk supply in 2017, delivering nearly 17.8 million tonnes of milk to dairy firms that year.

Germany, along with France, the United Kingdom, Italy, and Spain, are some the most thriving economies in Western Europe and represent the maximum consumer expenditure. Although the region accounts for the majority of the region’s population, they are also witnessing a rising ageing population. This growing elderly population has opened up newer avenues for the dairy companies with the launch of products targeted towards the elderly. With the elderly holding a higher spending power, they form an attractive consumer base for dairy products like functional dairy foods and drinks. In general, nearly 60% of consumers in Germany are inclined to spend more on dairy products which contain healthier ingredients.

The demand for cheese has been growing extensively in Germany from both the retailers and large consumers. Unprocessed cheese is witnessing a higher demand in the country than processed cheese with consumers demanding healthier food. German consumers are also seeking cheeses like soft cheese and other protein-rich dairy foods as an alternative to meat products. The Germany dairy market is also being propelled forward by the large number of product launches in dairy segments like yoghurt and flavoured milk, aided by the growing distribution sectors like supermarkets and hypermarkets.

Market Analysis by Type and Region:

  • Fluid/UHT/flavoured milk, whey protein (powder and concentrate), cream, butter, anhydrous milk fat (AMF), skimmed milk powder, whole milk powder, lactose, casein, cheese, yoghurt, ice-cream, and probiotic dairy products are the dairy products commonly found in Germany.
  • While the report analyses the dairy market in Germany, it also provides an overview of global regional dairy markets like North America, Latin America, Europe, Asia Pacific, and Middle East and Africa. 

Key Findings of the Report:

  • The Germany dairy market is being driven by the rising demand for yoghurt which is witnessing a higher consumption per capita.
  • The Germany dairy industry is the second largest segment in the country’s food and beverage sector, falling just behind meat and meat products. 
  • Over 66.6% of German shoppers prefer real dairy over dairy alternatives, seeing dairy products as essential parts of the daily balanced diet.
  • Flavoured milk is witnessing a growing popularity as a healthier alternative to soft drinks.
  • Organic yoghurts, which are low on sugar, are expected to see a healthy growth in the forecast period amidst growing concerns about health.
  • Sour milk products, as well as chilled dairy desserts and snacks, saw robust growth in 2019.

Key Offerings of the Report:

  • The EMR report gives the historical (2015-2019) and forecasted (2020-2025) market for the global as well as Germany dairy market.
  • The report provides the market for the dairy products available in the Germany market, analysing their market for the periods (2015-2019) and (2020-2025).
  • It examines the global trade data for dairy for the year 2019, looking into the value and volume of the major importing and exporting countries. 
  • It also offers an in-depth insight into the dairy price trends for the Germany market for the historical (2015-2019) and forecasted (2020-2025) periods.

Danone SA, Royal FrieslandCampina N.V., Arla Foods amba, DMK Deutsches Milchkontor GmbH., Molkerei Ammerland eG, Hochwald Foods GmbH, Müller Group, Bayernland eG, and Zott GmbH & Co. KG are the key players in the Germany dairy market as identified by the EMR report. The EMR report looks into their market share, capacity, and latest developments like mergers and acquisitions, capacity expansions, and plant turnarounds.

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Expert Market Research (EMR) is a leading market research and business intelligence company, ensuring its clients remain at the vanguard of their industries by providing them with exhaustive and actionable market data through its syndicated and custom market reports, covering over 15 major industry domains. The company's expansive and ever-growing database of reports, which are constantly updated, includes reports from industry verticals like chemicals and materials, food and beverages, energy and mining, technology and media, consumer goods, pharmaceuticals, agriculture, and packaging.

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