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Titanium Dioxide (TiO₂) Pricing, Demand and Supply Overview
2025
Base Year
2023-2025
Historical Period
2026-2027
Forecast Period
Market Overview
Titanium dioxide softened through 2025. Europe, the dearest market, eased from USD 3.143/KG in Q1 to USD 3.172/KG by Q4 after a mid-year peak, while North America fell steadily on weak coatings demand. The global average slipped from USD 2.577/KG to USD 2.485/KG, weighed down by vast Chinese capacity and a soft paint sector. The market firmed a little into 2026.
Titanium dioxide, or TiO2, is the world’s dominant white pigment, made from titanium ore by the chloride or sulphate process. Paints and coatings are by far the largest outlet, the source of its whiteness and opacity, ahead of plastics, paper, and inks and specialty uses. Prices run on titanium ore costs, the health of the coatings and construction sectors, energy-intensive processing, and the vast Chinese capacity that sets the global floor.
Titanium Dioxide (TiO2) Price Forecast for 2026
The rest of 2026 looks quite soft to steady. Ample of the Chinese capacity caps prices, while a firmer start to the year of 2026 and the steady coatings demand lend some support, and the forecast bands sit close to current levels. A construction-led coatings recovery or a titanium ore squeeze would lift prices. More Chinese capacity or weak paint demand would keep them soft, most clearly in North America and India.
| Region | 2026 Price Range (USD/KG) | Outlook |
| Global Average | 2.360 - 2.557 | Soft; oversupply weighs against steady coatings demand |
| Europe | 3.070 - 3.443 | Highest; energy costs and firm demand hold a premium |
| India | 2.567 - 2.793 | Easing; ample supply pulls prices down |
| North America | 2.242 - 2.436 | Falling; weak coatings demand and imports press prices lower |
| Southeast Asia | 2.170 - 2.225 | Steady; balanced regional supply holds prices |
| Northeast Asia | 1.753 - 1.887 | Lowest; vast Chinese capacity anchors the floor |
For the Quarter Ending March 2026
Titanium Dioxide (TiO2) Prices Q1 2026:
- Europe: USD 3.293/KG
- India: USD 2.839/KG
- North America: USD 2.442/KG
- Southeast Asia: USD 2.186/KG
- Northeast Asia: USD 1.870/KG
Titanium Dioxide (TiO2) Prices in Europe
The region of Europe had firmed from a percentage of 3.8% to USD 3.293/KG in Q1 2026, the high of the period and the dearest market. Energy-linked production costs and firm coatings demand drove the gain. The region kept its premium over the rest.
Why did the price of Titanium Dioxide (TiO2) change in Q1 2026 in Europe?
The energy-linked costs and the firm coatings demand lifted the prices 3.8% to USD 3.293/KG.
Titanium Dioxide (TiO2) Prices in India
India had eased inton 0.5% to a value of USD 2.839/KG which was broadly steady after a year-long slide. Ample supply kept the market soft, while steady demand limited the fall. Prices held near their year-end level.
Why did the price of Titanium Dioxide (TiO2) change in Q1 2026 in India?
Ample supply and steady demand held prices near flat at USD 2.839/KG, down 0.5%.
Titanium Dioxide (TiO2) Prices in North America
North America fell 4.3% to USD 2.442/KG, extending a steady decline. Weak coatings demand and competitive imports pressed prices down. The region reached its low for the period.
Why did the price of Titanium Dioxide (TiO2) change in Q1 2026 in North America?
The weak coatings demand and the competitive imports drove a 4.3% fall to USD 2.442/KG.
Titanium Dioxide (TiO2) Prices in Southeast Asia
Southeast Asia firmed 5.9% to USD 2.186/KG, recovering from a soft 2025. Restocking and steady regional demand drove the gain. The market held in the lower-middle of the table.
Why did the price of Titanium Dioxide (TiO2) change in Q1 2026 in Southeast Asia?
The restocking and the steady demand drove a 5.9% rise to USD 2.186/KG.
Titanium Dioxide (TiO2) Prices in Northeast Asia
Northeast Asia firmed an approximate value of 4.7% to USD 1.870/KG, still the cheapest market. A post-holiday demand recovery and firmer ore costs lifted prices off their low. Vast Chinese capacity keeps the region the global floor.
Why did the price of Titanium Dioxide (TiO2) change in Q1 2026 in Northeast Asia?
A post-holiday demand recovery and firmer ore costs lifted the floor 4.7% to USD 1.870/KG.
For the Quarter Ending December 2025
Titanium Dioxide (TiO2) Prices Q4 2025:
- Europe: USD 3.172/KG
- India: USD 2.852/KG
- North America: USD 2.551/KG
- Southeast Asia: USD 2.065/KG
- Northeast Asia: USD 1.786/KG
Titanium Dioxide (TiO2) Prices in Europe
Europe eased 3.0% to USD 3.172/KG in Q4 2025, off its mid-year peak. Softer seasonal coatings demand trimmed prices, though energy costs held the floor. The region kept its premium into winter.
Why did the price of Titanium Dioxide (TiO2) change in Q4 2025 in Europe?
Softer seasonal coatings demand eased prices 3.0% to USD 3.172/KG.
Titanium Dioxide (TiO2) Prices in India
India fell 5.5% to USD 2.852/KG in Q4 2025, its steepest quarterly drop. Ample supply and softer demand pressed prices down. The market extended its year-long slide.
Why did the price of Titanium Dioxide (TiO2) change in Q4 2025 in India?
Ample supply and softer demand drove a 5.5% fall to USD 2.852/KG.
Titanium Dioxide (TiO2) Prices in North America
North America eased 0.4% to USD 2.551/KG in Q4 2025, drifting lower. Weak coatings demand and imports kept the market soft. Prices held near their year-end level.
Why did the price of Titanium Dioxide (TiO2) change in Q4 2025 in North America?
Weak demand and imports eased prices 0.4% to USD 2.551/KG.
Titanium Dioxide (TiO2) Prices in Southeast Asia
Southeast Asia firmed 0.5% to USD 2.065/KG in Q4 2025, holding steady. Balanced regional supply and demand kept the market flat. Prices stayed in their band.
Why did the price of Titanium Dioxide (TiO2) change in Q4 2025 in Southeast Asia?
Balanced supply and demand held prices near flat at USD 2.065/KG, up 0.5%.
Titanium Dioxide (TiO2) Prices in Northeast Asia
Northeast Asia firmed 1.8% to USD 1.786/KG in Q4 2025, off its Q3 low. Modest restocking lent support, though vast capacity kept the gain small. The region stayed the global floor.
Why did the price of Titanium Dioxide (TiO2) change in Q4 2025 in Northeast Asia?
Modest restocking lifted the floor 1.8% to USD 1.786/KG.
Quarterly Titanium Dioxide (TiO2) Price Trends
Titanium dioxide eased across the six quarters, the global average slipping from USD 2.577/KG in Q1 2025 to USD 2.526/KG by Q1 2026, a net decline of about 2.0%. Vast Chinese capacity and a soft coatings sector weighed on the market, with a firm patch early and late. Oversupply set the backdrop throughout.
| Quarter | Price (USD/KG) | QoQ Change | Direction |
| Q1 2026 | 2.526 | +1.6% | ↑ Rising |
| Q4 2025 | 2.485 | -1.9% | ↓ Falling |
| Q3 2025 | 2.532 | -4.2% | ↓ Falling |
| Q2 2025 | 2.642 | +2.5% | ↑ Rising |
| Q1 2025 | 2.577 | - | - |
| Q2 2026 | In Progress | - | - In Progress |
What was Titanium Dioxide (TiO2) Price in 2025?
Titanium dioxide softened over 2025, the global average easing from USD 2.577/KG in Q1 to USD 2.485/KG by Q4, down about 3.6%. Three forces shaped the year. Vast Chinese capacity kept the floor down and pressed the traded market. A soft paint and coatings sector sapped demand. And energy-linked European costs held that region’s premium even as others fell. North America and India weakened most.
Titanium Dioxide (TiO2) Prices in Europe in 2025
Europe held the top of the table, easing only from USD 3.143/KG in Q1 2025 to USD 3.172/KG by Q4, up 0.9%, after a mid-year peak. Energy-linked production costs and firm coatings demand sustained the premium. Energy costs were the dominant driver, keeping Europe well above the rest.
Titanium Dioxide (TiO2) Prices in India in 2025
India fell from USD 3.002/KG in Q1 2025 to USD 2.852/KG by Q4, down 5.0%, then kept easing. Ample supply and softer demand pressed prices lower through the second half. Oversupply was the dominant driver.
Titanium Dioxide (TiO2) Prices in North America in 2025
North America eased steadily, from USD 2.723/KG in Q1 2025 to USD 2.551/KG by Q4, down 6.3%, the weakest path. Weak coatings demand and competitive imports pressed prices down all year. Soft demand was the dominant driver.
Titanium Dioxide (TiO2) Prices in Southeast Asia in 2025
Southeast Asia eased from USD 2.119/KG in Q1 2025 to USD 2.065/KG by Q4, down 2.5%, then firmed in early 2026. Balanced regional supply and demand kept the market range-bound. Balanced fundamentals were the dominant driver.
Titanium Dioxide (TiO2) Prices in Northeast Asia in 2025
Northeast Asia held the global floor, easing from USD 1.900/KG in Q1 2025 to USD 1.786/KG by Q4, down 6.0%. Vast Chinese capacity capped the market while soft demand pressed it lower. Structural overcapacity was the dominant driver, keeping the region the cheapest source.
How We Can Help
Expert Market Research: Your Source for Real-Time Titanium Dioxide (TiO2) Price Intelligence
Expert Market Research tracks titanium dioxide prices continuously across every major producing and consuming region, always working out why a price moved, from titanium ore costs to coatings and construction demand, energy-intensive processing, capacity and trade flows. The forecasts bring together feedstock economics, coatings-sector demand, capacity use and trade data so procurement teams can plan ahead. Contact Expert Market Research today for titanium dioxide pricing data, bespoke market analysis, and strategic procurement advisory.
Key Questions Answered in the Report
It is the world’s dominant white pigment. Paints and coatings are by far the largest outlet, the source of its whiteness and opacity, ahead of plastics, paper, and inks and specialty uses.
The Q1 2026 global average was USD 2.526/KG. Europe was the highest at USD 3.293/KG, while Northeast Asia was the lowest at USD 1.870/KG, on a delivered basis.
The global average eased from USD 2.577/KG in Q1 2025 to USD 2.485/KG by Q4, down about 3.6%, on vast Chinese capacity and a soft coatings sector.
Three factors weighed: vast Chinese capacity pressing the traded market, a soft paint and coatings sector, and competitive imports, partly offset by energy-linked European costs that held that region’s premium.
The global average is projected at USD 2.360 - 2.557/KG for the remainder of 2026, with ample Chinese capacity capping prices against steady coatings demand and a firmer start to the year.
Europe trades at a premium on energy costs and firm demand, India and North America sit mid-table but eased on oversupply, and Northeast Asia anchors the floor on vast Chinese capacity.
This report is updated monthly. For real-time pricing intelligence, contact the Expert Market Research team directly.
Titanium ore costs, coatings and construction demand, energy-intensive processing, Chinese capacity, and trade flows are the primary 2026 pricing factors.
Europe averaged USD 3.293/KG in Q1 2026, the highest, on energy-linked production costs and firm coatings demand.
Paints and coatings dominate demand, with plastics, paper, and inks and specialty applications forming the next most significant consuming sectors.
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