The Saudi Arabia dietary supplements market was valued at USD 348.11 Million in 2025, driven by increasing health consciousness among consumers across the region. The market is anticipated to grow at a CAGR of 9.60% during the forecast period of 2026-2035 to achieve a value of USD 870.61 Million by 2035.
The market growth is drive by rising disposable incomes, an increasing middle-class population, and greater access to a wide range of supplements. Additionally, the increasing demand for products like vitamins, minerals, herbal supplements, and protein-based products is fueling the expansion of the market. As consumers become more educated about the benefits of supplements and seek ways to support their health, such as improving immunity, managing weight, and enhancing energy levels—the demand for dietary supplements is expected to rise further.
Base Year
Historical Period
Forecast Period
The rising local protein production is expected to enhance supplement availability and reduce dependence on imported nutritional products.
Major market trends include the introduction of science-backed weight management supplements, to meet growing demand driven by rising obesity rates.
Sustainable protein innovation is anticipated to diversify supplement ingredients and align with increasing consumer interest in eco-conscious health solutions, aiding market growth in the forecast period.
Compound Annual Growth Rate
9.6%
Value in USD Million
2026-2035
*this image is indicative*
Dietary supplements play a vital role in Saudi Arabia by addressing nutritional deficiencies, supporting preventive healthcare, and promoting overall wellness in a region with rising chronic health concerns. With high rates of obesity, vitamin D deficiency, and lifestyle-related disorders, supplements such as vitamins, minerals, and protein products are increasingly necessary. The region’s changing dietary patterns, urban lifestyles, and growing health consciousness further amplify the critical need for supplementation. As healthcare shifts towards wellness and prevention, dietary supplements are becoming essential in improving population health and reducing the long-term burden on the medical system. The market is anticipated to grow at a CAGR of 9.60% during the forecast period of 2026-2035.
Protein Manufacturing Advancements Accelerating Market Growth
The increasing demand for high-protein nutrition and growing investments in food innovation are key drivers shaping Saudi Arabia’s dietary supplements market. For instance, in February 2024, Agthia Group announced the launch of a state-of-the-art protein manufacturing facility in the Kingdom, aiming to support regional nutritional needs and drive self-sufficiency. This expansion is poised to strengthen the local supply of high-quality protein supplements, reduce import reliance, and significantly contribute to the market's growth throughout the forecast period.
Some of the notable trends include rising awareness and intake of protein supplements, focus of managing weight effectively and growth in nutrient uptake, among others.
"Saudi Arabia Dietary Supplements Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
Market Breakup by Form
Market Breakup by Application
Market Breakup by Distribution Channel
Energy and Weight Management Leading the Segment by Application
The energy and weight management segment is poised to lead market by application, supported by alarming obesity trends. A 2023 national study revealed that 9.4% of children aged 2-19 were obese, and 11.2% were overweight, with obesity rates highest among preschoolers (12.3%) and adolescents. Additionally, recent estimates show that 40.6% of Saudi adults are obese, and over 71% are overweight. This growing health burden is driving strong demand for supplements supporting metabolism, fat loss, and sustained energy, reinforcing the segment’s market leadership.
The key features of the market report comprise funding and investment analysis, and strategic initiatives by the leading players. The major companies in the market are as follows:
Established in 1863 and headquartered in Leverkusen, Germany, Bayer is a global life sciences leader with a strong presence in Saudi Arabia through Bayer Saudi Arabia, LLC. The company focuses on pharmaceuticals, consumer health, and crop science. In the Saudi dietary supplements market, Bayer offers well-known brands such as Redoxon and Berocca, supporting immunity and energy. The company’s commitment to preventive health and innovation drives its regional expansion, catering to increasing demand for wellness and nutritional support.
Founded in 1837 and headquartered in Cincinnati, Ohio, Procter & Gamble (P&G) operates in Saudi Arabia in partnership with the Abudawood Group. The company offers a diverse portfolio, including personal health care, nutrition, and wellness products. In the dietary supplements segment, P&G’s brands like Metamucil support digestive health. The company’s strong regional distribution and marketing capabilities through Abudawood enable it to meet the rising consumer demand for trusted health and wellness solutions in Saudi Arabia.
Abbott, founded in 1888 and headquartered in Illinois, USA, operates in Saudi Arabia through Abbott Saudi Arabia Trading LLC. The company specializes in diagnostics, medical devices, nutrition, and branded generic pharmaceuticals. In the Saudi dietary supplements space, Abbott offers well-established products such as Pediasure and Ensure, addressing pediatric and adult nutritional needs. With a focus on science-based innovation and local health trends, Abbott continues to expand its footprint by catering to Saudi Arabia’s growing focus on wellness and preventive care.
Established in 1849 and headquartered in New York, USA, Pfizer operates in the Kingdom through Pfizer Saudi Limited. While primarily known for its pharmaceutical innovations, Pfizer also offers nutritional and wellness products targeting immunity, general health, and chronic condition management. The company’s presence in Saudi Arabia is supported by strong clinical research, local collaborations, and an emphasis on quality and patient safety. Its health-focused product offerings align with rising public interest in disease prevention and nutrition-based healthcare in the region.
*Please note that this is only a partial list; the complete list of key players is available in the full report. Additionally, the list of key players can be customized to better suit your needs.*
Other key players in the market include Nestle S.A. (Al Muhaidib Group), Applied Nutrition Ltd. (AmCan International Group, Inc), ARKOPHARMA Laboratories Co. Ltd. (Bashir Skakib Al–Jabri & Co. Ltd.), Glanbia Performance Nutrition, Inc. (Amcan International Group), Vitabalans Oy, Vytaloy wellness, Glaxo Saudi Arabia Limited, Bionova Lifesciences Pvt. Ltd., and The Archer-Daniels-Midland Company, among others.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Form |
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| Breakup by Application |
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| Breakup by Distribution Channel |
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| Market Dynamics |
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| Supplier Landscape |
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| Companies Covered |
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