Navigating Sustainable, Profitable Growth in a Rapidly Changing World

Consumer Goods and Services

Global Baby Wipes Market Size and S...

Historical and Forecast Market Trends

2018-34

www.expertmarketresearch.com

North America is the leading region in the global baby wipes market. The high penetration of leading manufacturers, along with a well-developed supply chain in countries such as the United States and Canada, is propelling the growth of the market in North America. The Asia Pacific region, meanwhile, is projected to grow at a robust growth rate in the coming years owing to the increasing social media marketing by the major players in the industry and rapid urbanisation in countries such as India and China, along with the high birth rate in the two countries. The rising awareness about hygiene and trusted baby care products and increasingly affordable baby care range have aided the growth of the global baby wipes market in the developing countries.

In the coming years, market trends like the rising demand for environmentally friendly products by the growing eco-conscious consumer base are expected to inform the development and growth of the market. In 2020, Kimberly-Clark Corp. (NYSE: KMB) announced that all plastic content from the ‘Huggies’ baby wipes range is expected to be eliminated in the United Kingdom within five years.

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Market Analysis by Type, Technology, Distribution Channel, and Region:

  • The global baby wipes market is segmented based on product type into wet wipes and dry wipes.
  • On the basis of technology, the market is divided into Spunlace, Airlaid, Coform, Needlepunch, Composite, and others.
  • By distribution channels, the market is segmented into supermarkets and hypermarkets, pharmacies, convenience stores, online stores, and others.
  • The regional markets of the product are North America, Europe, the Middle East, and Africa, the Asia Pacific, and Latin America.

Key Findings of the Report:

  • Many families have begun choosing organic and natural baby care products, including diapers and wipes, which acts as a driver for the baby wipes market.
  • Manufacturers have recently started resorting to natural ingredients, such as plant fibre and water instead of alcohol, to produce wipes, further aiding the market growth.
  • The market is also being aided by the rising number of working women.
  • The growing awareness about hygiene, expanding e-commerce channels, the ease of use of the product, and rapid urbanisation are boosting the market for baby wipes.
  • The rising demand for disposable baby care products due to their convenience while maintaining sustainability is also driving the market growth.

Key Offerings of the Report:

  • The EMR report gives an overview of the global baby wipes market for the periods (2016-2021) and (2024-2032).
  • The report also offers the historical (2016-2021) and forecast (2024-2032) markets for types, technologies, distribution channels, and major regions of baby diapers.
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global baby wipes market are Johnson & Johnson Services, Inc., Proctor & Gamble Company, Kimberly-Clark Corporation, Unicharm Corporation, Rockline Industries, and Unilever plc, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

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Report Summary

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Technology
  • Product Type
  • Distributional Channel
  • Region
Breakup by Technology
  • Spunlace
  • Airlaid
  • Coform
  • Needlepunch
  • Composite
  • Others
Breakup by Product Type
  • Dry Wipes
  • Wet Wipes
Breakup by Distributional Channel
  • Supermarket & Hypermarket
  • Pharmacies
  • Convenience Stores
  • Online Stores
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Johnson & Johnson Services, Inc.
  • Proctor & Gamble Company
  • Kimberly-Clark Corporation
  • Unicharm Corporation
  • Unilever plc
  • Rockline Industries
  • Others
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