The India flavoured milk market attained a value of INR 76.40 Billion in 2025 and is expected to grow at a CAGR of 20.70% during the forecast period of 2026-2035 to reach a value of INR 501.38 Billion by 2035. Rising health consciousness and demand for nutritious on-the-go beverages are driving the demand of flavoured milk in India.
Base Year
Historical Period
Forecast Period
Compound Annual Growth Rate
20.7%
Value in INR Billion
2026-2035
*this image is indicative*
Based on distribution channel, the retail segment has witnessed a significant growth in the past few years in India. This can be attributed to the steady increase in disposable income, decent growth of the country’s economy, robust growth of supermarkets/hypermarkets, and rising standards of living. Over the forecast period, the retail segment is anticipated to account for a considerable share in the market owing to the rising purchasing power of the population. The easy availability and quick access to the product will further bolster the market growth. Meanwhile, the institutional segment is likely to witness a steady growth in the forecast period as flavoured milk is gaining immense popularity among children as well as adults. The sales of the product is expected to increase in various institutions, including college, school, and hospital canteens owing to its high nutritional value and great taste, which, in turn, is expected to aid the overall market growth.
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The milk market in Gujarat and Maharashtra has been flourishing due to the regions’ high milk production capacity. This is expected to accelerate the flavoured milk industry growth in both regions. Meanwhile, the rising standards of living, growing health consciousness, increasing demand for dairy products, and the growing trend of e-commerce are some of the factors which are likely to propel the market growth in regions like Delhi-NCR, and Tamil Nadu.
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Flavoured milk is the milk in which flavours are added to enhance the taste of the product. It is a sweetened dairy drink made with milk, sugar, flavourings, and food colourings. It is usually sold as pasteurised and refrigerated product.
By flavour, the market can be divided into:
On the basis of distribution channel, the market can be segmented into:
Breakup by Region
The increasing health consciousness among consumers and the growing preference for nutritional products are the major factors driving the growth of the flavoured milk industry in India. A significant portion of the Indian population is focusing on balancing their diet by taking care of their nutritional intake. Therefore, this factor is leading to an increased demand for flavoured milk, which has great taste and further contains calcium, vitamin A, and phosphorus. In addition, the increasing demand for convenient and on-the-go food products is further supporting the industry across the country. Over the forecast period, the increasing penetration of the key players and the launch of innovative flavours, with benefits like low sugar content, are expected to significantly contribute to the market growth.
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The report gives a detailed analysis of the following key players in the India flavoured milk market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
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The major market drivers include the expansion of the retail sector, the robust economic growth, and the rising demand for flavoured milk in various institutions.
The key trends aiding the market growth include the rising milk production capacity in the country, the surging health consciousness, and the increasing demand for convenient and on-the-go food products.
The major regions in the market are Maharashtra, Delhi-NCR, Karnataka, Gujarat, and Tamil Nadu.
The major flavours considered in the market are chocolate, fruit based, and vanilla, among others.
The significant distribution channels in the market are retail and institutional.
The major players in the market are Mother Dairy Fruit & Vegetable Pvt. Ltd., Heritage Foods Limited, Gujarat Cooperative Milk Marketing Federation Ltd., Parag Milk Foods Ltd, and Nestlé S.A., among others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Flavour |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
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