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North America Household Appliances Market Size, Analysis: By Product: Major Appliances, Small Appliances; By Price Range: Economy, Mid-Economy, Premium; By Distribution Channel: Supermarkets and Hypermarkets, Specialty Stores, Online, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032
North America Household Appliances Market Outlook
The North America household appliances market size was valued at USD 72.31 billion in 2023. The market is further projected to grow at a CAGR of 3.8% between 2024 and 2032, reaching a value of USD 101.58 billion by 2032.
Key Takeaways
- According to the U.S. Census Bureau and U.S. Department of Housing and Urban Development, in Q3 2023, sales of new single-family homes increased by 12.3% to an annually adjusted rate of 759,000.
- Market players in North America are focusing on launching innovative premium household appliances and strengthening their distribution networks.
According to the North America household appliances market analysis, the market for household appliances is a mature, homogenous market with high product penetration. The market is characterized by a rising demand for replacement products. Large homes in North America have the space to install large and several household appliances. The market is made up of several domestic and international producers of household appliances, including Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, and Electrolux AB.
The market is also characterised by rising demand for smart household appliances. Improvements in appliances and kitchen technology are helping consumers to efficiently prepare meals, store groceries and keep their homes clean. Consumers can effortlessly save time and energy with smart refrigerators, wall ovens, microwaves, washing machines, and dishwashers.
As per the North America household appliances market report, a rise in residential construction is a crucial market driver for household appliances demand. In the United States, single-family housing starts, which account for a majority of homebuilding, expanded by 3.2% to a seasonally adjusted annual rate of 963,000 units in September 2023. The rise in the construction of new single-family homes is attributed to new construction affordability and decreasing existing home sales. A rise in construction boosts the demand for new household appliances.
Market Segmentation
North America Household Appliances Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments.
Market Breakup by Product:
- Major Appliances
- Air Conditioners
- Refrigerators
- Washing Machines
- Dishwashing Machines
- Ovens
- Others
- Small Appliances
- Vacuum Cleaners
- Grills and Roasters
- Food Processors
- Air Purifier
- Coffee/Tea Makers
- Water Purifier
- Others
Market Breakup by Price Range:
- Economy
- Mid-Economy
- Premium
Market Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Online
- Others
Market Breakup by Country:
- United States of America
- Canada
Competitive Landscape
The key players in the household appliances market in North America are producing high-quality household appliances to provide consumers with time and energy efficiency.
- Samsung Electronics Co. Ltd.
- LG Electronics Inc.
- Whirlpool Corporation
- Electrolux AB
- Panasonic Holdings Corporation
- Haier Group Corporation
- Robert Bosch GmbH
- Koninklijke Philips N.V.
- Conair LLC
- Hisense Corporation
- De’Longhi S.p.A.
- Midea Group Co. Ltd.
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product |
|
| Breakup by Price Range |
|
| Breakup by Distribution Channel |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Household Appliances Market Overview
8.1 Key Industry Highlights
8.2 Global Household Appliances Historical Market (2018-2023)
8.3 Global Household Appliances Market Forecast (2024-2032)
8.4 Global Household Appliances Market Share by Region
8.4.1 North America
8.4.2 Europe
8.4.3 Asia Pacific
8.4.4 Latin America
8.4.5 Middle East and Africa
9 North America Household Appliances Market Overview
9.1 Key Industry Highlights
9.2 North America Household Appliances Historical Market (2018-2023)
9.3 North America Household Appliances Market Forecast (2024-2032)
10 North America Household Appliances Market by Product
10.1 Major Appliances
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.1.3 Market by Type
10.1.3.1 Air Conditioners
10.1.3.2 Refrigerators
10.1.3.3 Washing Machines
10.1.3.4 Dishwashing Machines
10.1.3.5 Ovens
10.1.3.6 Others
10.2 Small Appliances
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.2.3 Market by Type
10.2.3.1 Vacuum Cleaners
10.2.3.2 Grills and Roasters
10.2.3.3 Food Processors
10.2.3.4 Air Purifier
10.2.3.5 Coffee/Tea Makers
10.2.3.6 Water Purifier
10.2.3.7 Others
11 North America Household Appliances Market by Price Range
11.1 Economy
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Mid-Economy
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 Premium
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
12 North America Household Appliances Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Specialty Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Online
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 North America Household Appliances Market by Country
13.1 United States of America
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Canada
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators of Demand
14.4 Key Indicators of Price
15 Trade Data Analysis (HS Code – 8509, 8450, 84182)
15.1 Major Importing Countries
15.1.1 By Volume
15.1.2 By Value
15.2 Major Exporting Countries
15.2.1 By Volume
15.2.2 By Value
16 Competitive Landscape
16.1 Market Structure
16.2 Company Profiles
16.2.1 Samsung Electronics Co. Ltd.
16.2.1.1 Company Overview
16.2.1.2 Product Portfolio
16.2.1.3 Demographic Reach and Achievements
16.2.1.4 Certifications
16.2.2 LG Electronics Inc.
16.2.2.1 Company Overview
16.2.2.2 Product Portfolio
16.2.2.3 Demographic Reach and Achievements
16.2.2.4 Certifications
16.2.3 Whirlpool Corporation
16.2.3.1 Company Overview
16.2.3.2 Product Portfolio
16.2.3.3 Demographic Reach and Achievements
16.2.3.4 Certifications
16.2.4 Electrolux AB
16.2.4.1 Company Overview
16.2.4.2 Product Portfolio
16.2.4.3 Demographic Reach and Achievements
16.2.4.4 Certifications
16.2.5 Panasonic Holdings Corporation
16.2.5.1 Company Overview
16.2.5.2 Product Portfolio
16.2.5.3 Demographic Reach and Achievements
16.2.5.4 Certifications
16.2.6 Haier Group Corporation
16.2.6.1 Company Overview
16.2.6.2 Product Portfolio
16.2.6.3 Demographic Reach and Achievements
16.2.6.4 Certifications
16.2.7 Robert Bosch GmbH
16.2.7.1 Company Overview
16.2.7.2 Product Portfolio
16.2.7.3 Demographic Reach and Achievements
16.2.7.4 Certifications
16.2.8 Koninklijke Philips N.V.
16.2.8.1 Company Overview
16.2.8.2 Product Portfolio
16.2.8.3 Demographic Reach and Achievements
16.2.8.4 Certifications
16.2.9 Conair LLC
16.2.9.1 Company Overview
16.2.9.2 Product Portfolio
16.2.9.3 Demographic Reach and Achievements
16.2.9.4 Certifications
16.2.10 Hisense Corporation
16.2.10.1 Company Overview
16.2.10.2 Product Portfolio
16.2.10.3 Demographic Reach and Achievements
16.2.10.4 Certifications
16.2.11 De’Longhi S.p.A.
16.2.11.1 Company Overview
16.2.11.2 Product Portfolio
16.2.11.3 Demographic Reach and Achievements
16.2.11.4 Certifications
16.2.12 Midea Group Co. Ltd.
16.2.12.1 Company Overview
16.2.12.2 Product Portfolio
16.2.12.3 Demographic Reach and Achievements
16.2.12.4 Certifications
16.2.13 Others
17 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Household Appliances Market: Key Industry Highlights, 2018 and 2032
2. North America Household Appliances Market: Key Industry Highlights, 2018 and 2032
3. North America Household Appliances Historical Market: Breakup by Product (USD Billion), 2018-2023
4. North America Household Appliances Market Forecast: Breakup by Product (USD Billion), 2024-2032
5. North America Household Appliances Historical Market: Breakup by Price Range (USD Billion), 2018-2023
6. North America Household Appliances Market Forecast: Breakup by Price Range (USD Billion), 2024-2032
7. North America Household Appliances Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
8. North America Household Appliances Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
9. North America Household Appliances Historical Market: Breakup by Country (USD Billion), 2018-2023
10. North America Household Appliances Market Forecast: Breakup by Country (USD Billion), 2024-2032
11. Major Importing Countries by Volume
12. Major Exporting Countries by Volume
13. Major Importing Countries by Value
14. Major Exporting Countries by Value
15. North America Household Appliances Market Structure
Key Questions Answered in the Report
In 2023, the household appliances market reached an approximate value of USD 72.31 billion.
The market is expected to grow at a CAGR of 3.8% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach USD 101.58 billion by 2032.
A household appliance is a domestically used electric appliance or machine that assists in household functions such as cleaning, cooking, cleaning, and food preservation. Household appliances are widely deployed to save labour and time.
Major household appliances or white goods include air conditioners, dishwashers, clothes dryers, drying cabinets, refrigerators, water heaters, and washing machines, among others.
The major drivers of the market include evolving lifestyles of the global population, rising middle-class population, and the development of smart appliances.
Key trends aiding market expansion include advancements in appliance design, and a rising demand for energy-efficient products.
Major countries in the market are the United States of America and Canada.
The price range of household appliances is economy, mid-economy, and premium.
Key players in the market are Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, Electrolux AB, Panasonic Holdings Corporation, Haier Group Corporation, Robert Bosch GmbH, Koninklijke Philips N.V., Conair LLC, Hisense Corporation, De’Longhi S.p.A., Midea Group Co. Ltd., and others.
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