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Global Professional Beauty Services Market Size, Analysis: By Type: Skin Service, Hair Service, Nail Service, Others; By Gender: Male, Female; By Age Group: Below 20 Years, 20 To 45 Years, Above 45 Years; By Service Platform: Salons, Spas, Beauty Clinics, Others; Regional Analysis; Market Dynamics; Competitive Landscape; 2024-2032
Global Professional Beauty Services Market Outlook
The global professional beauty services market size was valued at USD 287.41 billion in 2023. The market is further projected to grow at a CAGR of 5.90% between 2024 and 2032, reaching a value of USD 485.57 billion by 2032.
Key Takeaways
- Within the global market for beauty services, India accounted for the fourth-largest share in 2022.
- Unilever, Procter & Gamble, and L'Oréal are some of the major professional beauty services market leaders.
- In 2022, the beauty and personal care online market in India was valued at USD 91 billion.
- Market value for natural and organic cosmetics was USD 41.1 billion in 2022.
Professional beauty services include a range of specialised services provided by trained and certified professionals in the beauty sector, including skincare, hair care, nail care, and other treatments. These services are offered in salons, spas, and other dedicated beauty establishments. The professional beauty services market expansion is driven by evolving beauty standards, rising disposable incomes, and the increasing demand for personalised beauty experiences.
Increasing disposable incomes contribute to the demand for professional beauty services as consumers allocate higher budget to personal grooming and beauty enhancement. Evolving beauty standards such as clear and glowing skin and healthy hair have driven the demand for professional beauty services as consumers are now seeking personalised and trend-driven beauty solutions. Moreover, the continuous innovation in service offerings, including new beauty treatments, such as chemical peels and advanced skincare technologies, like hydra facials attracts consumers and stimulates the professional beauty services market growth.
Key Trends and Developments
Availability of wellness treatments, growing integration of digital technology, and the rising demand for organic skincare products are propelling the market growth
| Date | Company | Event |
| October 2023 | OLIVIAUMMA LLC | Launched a new product line, Glass Skin Tanghulu, in the US market |
| July 2023 | XpresSpa | Partnered with Clockwork to introduce robotic manicures at Miami International Airport |
| June 2023 | Estée Lauder Companies | Launched Responsible Store Design Program aimed at water and energy conservation, waste reduction, and responsible material sourcing in company’s retail stores |
| January 2020 | L’Oreal | Introduced SkinConsult AI Vichy, a digital skin diagnostic that focuses on personalising anti-ageing skincare |
| Trends | Impact |
| Growing integration of digital technology | Technologies like virtual beauty consultations, augmented reality-based try-on experiences, beauty and hair filters, and skincare analysis creates a more personalised and interactive beauty experience for consumers, thereby driving professional beauty services market growth. |
| Rising demand for organic skincare | Growing use of natural, organic, and non-toxic ingredients in beauty products and services is accelerating the professional beauty services market value. 100% Pure is a USD certified California-based beauty company, which uses natural ingredients that are free of synthetic chemicals, artificial fragrances, and other toxins. |
| Growth in merchandise sold at spas and salons | Expands the professional beauty services market size as professional beauty service centres collaborate to offer a broader range of products and services. For instance, after providing facial services, they recommend products that will maintain the client’s skin glow. |
| Increasing availability of wellness treatments | Drives the professional beauty services market development due to the popularity of wellness-centric beauty services and a growing demand for holistic skincare routines, stress-relief treatments, and mindfulness practices. |
Global Professional Beauty Services Market Trends
The professional beauty services market is undergoing significant changes to meet evolving consumer demands. The emphasis on sustainability is driving the demand for eco-friendly products and services. This change has resulted in an increase in demand for organic cosmetics, and many beauty brands are establishing environmental objectives, like phasing out single-use plastics and offering recyclable, reusable, and refillable packaging, as well as increased ingredient transparency.
Furthermore, the integration of wellness practices into beauty services is becoming increasingly popular, as consumers seek holistic approaches to self-care and well-being. This is evident in the introduction of a wide range of spa therapies, such as aromatherapy, by salons like Toni&Guy and Regis Corp., which use essential aromas to alter customers' emotional states and alleviate symptoms associated with stress-induced anxiety. These factors are indicative of a promising professional beauty services market outlook.
Market Segmentation
Global Professional Beauty Services Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
| Market Breakup | Categories |
| Type | Skin Service, Hair Service, Nail Service, Others |
| Gender | Male, Female |
| Age Group | Below 20 Years, 20 To 45 Years, Above 45 Years |
| Service Platform | Salons, Spas, Beauty Clinics, Others |
| Region | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
Hair care services contribute highly to market growth due to increasing demand for healthy and stylish hairstyles
As per professional beauty services market analysis, hair care services, which includes styling, colouring, and hair treatments, dominate the market share due to the high demand for hair-related beauty services. Salons like Toni&Guy offer an array of hair services, such as signature haircuts, balayage hair colouring, and changing of hair texture. These services enable customers to enhance their appearance, resulting in better confidence.
Even though hair care services dominate with the highest revenue generation, skincare services such as facials, chemical peels, and non-invasive cosmetic procedures, exhibit the second-largest professional beauty services market share. The segment is driven by the wide availability of skincare products and increasing focus on anti-ageing solutions by both men and women.
Women dominate the market share due to the high influence of social media on females
The women's segment holds a significant professional beauty services market share due to a wide range of beauty services tailored to their preferences, such as hair styling, skincare, and spa treatments. The influence of social media due to the presence of beauty influencers has led to a surge in number of women engaging for beauty products and professional beauty services. Through social media platforms, such as, Instagram and YouTube, influencers showcase the latest beauty trends, product reviews, and product applications. This exposure encourages women to experiment with different treatments and services to achieve the desired skin and hair. In response, it leads to higher demand for professionals who can help women achieving their set goals.
However, the men's grooming segment is experiencing rapid growth as well, driven by changing perceptions of male grooming and an expanding array of specialised services catering to men's beauty and wellness needs. Men in North American region spent USD 6.9 billion on grooming products in 2022. Additionally, a man's skincare regimen these days includes makeup, sunscreen, and anti-ageing skincare products. According to professional beauty services market report, in 2022, men in the North American region spent USD 6.9 billion on grooming products. 70% of men, according to industry data, include sun protection in their skincare regimens, which is driving the growth of the market for professional beauty services.
Competitive Landscape
Market players are focused on sustainable production of beauty products, new product launches, and brand expansion by entering international markets
| Company | Year Founded | Headquarters | Products/Services |
| L'Oréal S.A. | 1909 | France, United Kingdom | Hair colour, skin care, personal care products |
| Unilever Plc | 1929 | London, England | Nutrition, hygiene, personal care |
| TONI&GUY USA, LLC | 1963 | London, England | Hair salons, cosmetology schools, hair stylist tools, education, collections |
| Regis Corp. | 1922 | Minnesota, United States | Haircuts, styling, colouring, professional haircare products |
Other key players in the global professional beauty services market include Fantastic Sams Franchise Corporation, Kao Corporation, DL Franchising, LLC (Deka Lash), Seva Beauty, Maison de Joelle, and Great Clips, Inc., among others.
Global Professional Beauty Services Market Analysis by Region
North America holds a significant market share due to a well-established beauty sector
North American professional beauty services market holds the leading share because of the region's robust consumer base, high level of disposable income, and well-established beauty sector. The largest market in the region is the United States, where there is a strong demand for professional beauty services due to a culture that places a strong emphasis on personal grooming and beauty trends.
Europe holds a significant share in the market with countries like the Germany, France, United Kingdom, Italy, and Spain contributing majorly to the professional beauty services market development. The demand is driven by the affluent and fashion-conscious population of Europe, and the abundance of prestigious beauty brands, salons, and spas in the region.
The Asia Pacific region is projected to witness rapid growth in the professional beauty services market, driven by the increasing number of working women, rising middle-class population, and a growing focus on luxury beauty services. China, India, and Japan are major contributors to the growth of the market in the region.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Gender |
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| Breakup by Age Group |
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| Breakup by Service Platform |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Professional Beauty Services Market Analysis
8.1 Key Industry Highlights
8.2 Global Professional Beauty Services Historical Market (2018-2023)
8.3 Global Professional Beauty Services Market Forecast (2024-2032)
8.4 Global Professional Beauty Services Market by Type
8.4.1 Skin Service
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.1.3 Breakup by Type
8.4.1.3.1 Skincare
8.4.1.3.2 Makeup
8.4.1.3.3 Injectable
8.4.1.3.4 Others
8.4.2 Hair Service
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.2.3 Breakup by Type
8.4.2.3.1 Hair Cutting
8.4.2.3.2 Hair Coloring
8.4.2.3.3 Others
8.4.3 Nail Service
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.3.3 Breakup by Type
8.4.3.3.1 Manicure and Pedicure
8.4.3.3.2 Nail Extension
8.4.3.3.3 Others
8.4.4 Others
8.5 Global Professional Beauty Services Market by Gender
8.5.1 Male
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Female
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Professional Beauty Services Market by Age Group
8.6.1 Below 20 Years
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 20 To 45 Years
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Above 45 Years
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.7 Global Professional Beauty Services Market by Service Platform
8.7.1 Salons
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Spas
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Beauty Clinics
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Others
8.8 Global Professional Beauty Services Market by Region
8.8.1 North America
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Europe
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Asia Pacific
8.8.3.1 Historical Trend (2018-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Latin America
8.8.4.1 Historical Trend (2018-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Middle East and Africa
8.8.5.1 Historical Trend (2018-2023)
8.8.5.2 Forecast Trend (2024-2032)
9 North America Professional Beauty Services Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Professional Beauty Services Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Professional Beauty Services Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Professional Beauty Services Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Professional Beauty Services Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 L’Oréal S.A.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Unilever Plc
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Regis Corp.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Fantastic Sams Franchise Corporation
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Kao Corporation
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 TONI&GUY USA, LLC
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 DL Franchising, LLC (Deka Lash)
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Seva Beauty
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Maison de Joelle
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Great Clips, Inc.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Professional Beauty Services Market: Key Industry Highlights, 2018 and 2032
2. Global Professional Beauty Services Historical Market: Breakup by Type (USD Billion), 2018-2023
3. Global Professional Beauty Services Market Forecast: Breakup by Type (USD Billion), 2024-2032
4. Global Professional Beauty Services Historical Market: Breakup by Gender (USD Billion), 2018-2023
5. Global Professional Beauty Services Market Forecast: Breakup by Gender (USD Billion), 2024-2032
6. Global Professional Beauty Services Historical Market: Breakup by Age Group (USD Billion), 2018-2023
7. Global Professional Beauty Services Market Forecast: Breakup by Age Group (USD Billion), 2024-2032
8. Global Professional Beauty Services Historical Market: Breakup by Service Platform (USD Billion), 2018-2023
9. Global Professional Beauty Services Market Forecast: Breakup by Service Platform (USD Billion), 2024-2032
10. Global Professional Beauty Services Historical Market: Breakup by Region (USD Billion), 2018-2023
11. Global Professional Beauty Services Market Forecast: Breakup by Region (USD Billion), 2024-2032
12. North America Professional Beauty Services Historical Market: Breakup by Country (USD Billion), 2018-2023
13. North America Professional Beauty Services Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Europe Professional Beauty Services Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Europe Professional Beauty Services Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Asia Pacific Professional Beauty Services Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Asia Pacific Professional Beauty Services Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Latin America Professional Beauty Services Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Latin America Professional Beauty Services Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Middle East and Africa Professional Beauty Services Historical Market: Breakup by Country (USD Billion), 2018-2023
21. Middle East and Africa Professional Beauty Services Market Forecast: Breakup by Country (USD Billion), 2024-2032
22. Global Professional Beauty Services Market Structure
Key Questions Answered in the Report
In 2023, the global professional beauty services market reached an approximate value of USD 287.41 billion.
The market is expected to grow at a CAGR of 5.90% between 2024 and 2032.
The market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 485.57 billion by 2032.
The market for professional beauty services provides men and women with skincare, haircare, and nail services.
Rising demand for professional beauty services, advancement in skincare technologies, and increasing innovation in beauty offerings, such as hydra facial for fighting skin dullness are some of the major factors propelling the growth of the global professional beauty services market.
Key trends aiding the market are the increasing availability of wellness treatments, high integration of digital technology for virtual beauty consultations, and the rising demand for organic skincare.
Over-the-counter products are mass produced, whereas professional products are made in small batches.
The major regions covered in the market include North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.
Different age groups considered in the market are below 20 years, 20 to 45 years, and above 45 years.
Key players in the market are L’Oréal S.A., Unilever Plc, Regis Corp., Fantastic Sams Franchise Corporation, Kao Corporation, TONI&GUY USA, LLC, DL Franchising, LLC (Deka Lash), Seva Beauty, Maison de Joelle, and Great Clips, Inc., among others.
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