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United States Home Services Market Size, Share, Analysis: By Mode of Operation: Online, Offline; By Offerings: Home Cleaning, Repair and Maintenance, Others; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Porter’s Five Forces Analysis, Key Indicators for Price; Competitive Landscape; 2024-2032
United States Home Services Market Outlook
The United States home services market size was valued at USD 90.63 billion in 2023. The market is further projected to grow at a CAGR of 7.2% between 2024 and 2032, reaching a value of USD 170.87 billion by 2032.
Key Takeaways
- The percentage of Americans who own a home increased to roughly 65.9% in 2022 from 63.7% in 2016. The demand for home services is directly correlated with this rise in homeownership.
- The U.S. also has a significant number of older homes, with nearly 40% of homes being over 50 years old, which increases the demand for home services related to plumbing, electrical work, roofing, and structural repairs.
- As per industry reports, online bookings for home services have seen a substantial increase, with approximately 70% of customers preferring to book services online and a 52% growth in online bookings from 2019 to 2022.
On-demand home service providers are expanding their offerings to include specialised and niche services like home cleaning, pet care, and home security. This trend caters to the diverse needs of consumers, enhancing customer satisfaction and loyalty. By offering a wider range of services, providers can attract a larger customer base and increase revenue streams. Handy offers a wide range of on-demand home services including cleaning, furniture assembly, and plumbing.
The increasing adoption of mobile apps for booking home services is driving United States home services market growth, with a significant percentage of consumers preferring app-based service bookings. This trend boosts market accessibility and customer engagement. TaskRabbit allows users to book a variety of home services through their mobile app.
Pest control services are essential for preventing and managing infestations of insects, rodents, and other pests that can cause damage to residential properties and pose health risks to occupants. The demand for these services is driven by factors such as the growing popularity of eco-friendly pest control methods and the rising awareness of the importance of maintaining a pest-free living environment.
As per United States home services market analysis, the repair and maintenance segment includes services such as electricity, plumbing and drainage, and gas. These services are essential for maintaining the functionality and safety of residential properties, and the demand for these services is influenced by factors such as the age and condition of the housing stock, the increasing complexity of home systems and appliances, and the growing trend towards home renovation and remodelling.
Market Segmentation
United States Home Services Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Mode of Operation
- Online
- Offline
Market Breakup by Offerings
- Home Cleaning
- Garden and Lawn Mowing
- Pest Control
- Others
- Repair and Maintenance
- Electricity
- Plumbing and Drainage
- Gas
- Others
- Others
Market Breakup by Region
- New England
- Mideast
- Great Lakes
- Plains
- Southeast
- Southwest
- Rocky Mountain
- Far West
Competitive Landscape
Market players are focused on expanding their services by branching out into multiple home services within a single brand, such as plumbers acquiring electrical or HVAC businesses.
- Chemed Corporation
- Rentokil Initial plc
- Rollins, Inc.
- Angie’s List, Inc.
- The Maids International, Inc.
- Frontdoor Home Services, Inc.
- Neighborly Assetco LLC
- Orkin LLC
- Elite Cleaning Services Group LLC
- TruGreen Limited
- One Hour Air Conditioning Franchising SPE LLC
- Others
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
|
| Breakup by Mode of Operation |
|
| Breakup by Offerings |
|
| Breakup by Region |
|
| Market Dynamics |
|
| Competitive Landscape |
|
| Companies Covered |
|
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Home Services Market Overview
8.1 Key Industry Highlights
8.2 North America Home Services Historical Market (2018-2023)
8.3 North America Home Services Market Forecast (2024-2032)
9 United States Home Services Market Overview
9.1 Key Industry Highlights
9.2 United States Home Services Historical Market (2018-2023)
9.3 United States Home Services Market Forecast (2024-2032)
10 United States Home Services Market by Mode of Operation
10.1 Online
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Offline
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
11 United States Home Services Market by Offerings
11.1 Home Cleaning
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.1.3 Breakup by Type
11.1.3.1 Garden and Lawn Mowing
11.1.3.2 Pest Control
11.1.3.3 Others
11.2 Repair and Maintenance
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.2.3 Breakup by Type
11.2.3.1 Electricity
11.2.3.2 Plumbing and Drainage
11.2.3.3 Gas
11.2.3.4 Others
11.3 Others
12 United States Home Services Market by Region
12.1 New England
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Mideast
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Great Lakes
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Plains
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Southeast
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Southwest
12.6.1 Historical Trend (2018-2023)
12.6.2 Forecast Trend (2024-2032)
12.7 Rocky Mountain
12.7.1 Historical Trend (2018-2023)
12.7.2 Forecast Trend (2024-2032)
12.8 Far West
12.8.1 Historical Trend (2018-2023)
12.8.2 Forecast Trend (2024-2032)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter’s Five Forces Analysis
13.2.1 Supplier’s Power
13.2.2 Buyer’s Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 Chemed Corporation
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 Rentokil Initial plc
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Rollins, Inc.
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 Angie’s List, Inc.
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 The Maids International, Inc.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Frontdoor Home Services, Inc.
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Neighborly Assetco LLC
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 Orkin LLC
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Elite Cleaning Services Group LLC
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 TruGreen Limited
14.2.10.1 Company Overview
14.2.10.2 Product Portfolio
14.2.10.3 Demographic Reach and Achievements
14.2.10.4 Certifications
14.2.11 One Hour Air Conditioning Franchising SPE LLC
14.2.11.1 Company Overview
14.2.11.2 Product Portfolio
14.2.11.3 Demographic Reach and Achievements
14.2.11.4 Certifications
14.2.12 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America Home Services Market: Key Industry Highlights, 2018 and 2032
2. United States Home Services Market: Key Industry Highlights, 2018 and 2032
3. United States Home Services Historical Market: Breakup by Mode of Operation (USD Billion), 2018-2023
4. United States Home Services Market Forecast: Breakup by Mode of Operation (USD Billion), 2024-2032
5. United States Home Services Historical Market: Breakup by Offerings (USD Billion), 2018-2023
6. United States Home Services Market Forecast: Breakup by Offerings (USD Billion), 2024-2032
7. United States Home Services Historical Market: Breakup by Region (USD Billion), 2018-2023
8. United States Home Services Market Forecast: Breakup by Region (USD Billion), 2024-2032
9. United States Home Services Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 90.63 billion.
The market is expected to grow at a CAGR of 7.2% between 2024 and 2032.
The home services market is estimated to witness a healthy growth in the forecast period of 2024-2032 to reach USD 170.87 billion by 2032.
The market is driven by factors such as increasing disposable income, government initiatives for green buildings, and the rise in e-commerce sector.
Key trends aiding the market expansion include rising homeownership rates, ageing housing stock, and technological advancements.
Regions considered in the market are New England, Mideast, Great Lakes, Plains, Southeast, Southwest, Rocky Mountain, and Far West.
Based on offering, the market segmentations include home cleaning (garden and lawn mowing, pest control, among others) and repair and maintenance (electricity, plumbing and drainage, gas, among others).
Online and offline modes are considered in the report.
Key players in the market are Chemed Corporation, Rentokil Initial plc, Rollins, Inc., Angie's List, Inc., The Maids International, Inc., Frontdoor Home Services, Inc., Neighborly Assetco LLC, Orkin LLC, Elite Cleaning Services Group LLC, TruGreen Limited, and One Hour Air Conditioning Franchising SPE LLC, among others.
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