Press Release
Press Release
The Europe hot sauce industry is being driven by rising expenditure by the leading market players in the development of innovative flavour options of hot sauces. In addition, the growing consumer awareness pertaining to the benefits of consuming hot sauce is also expected to add to its popularity in the forecast years. In this regard, the intake of hot sauce has been associated with weight loss, improved heart health, and reduced risk of diabetes, among others. This can be attributed to the presence of antioxidants and vitamins in chilli peppers, which are the primary ingredients of hot sauce, along with capsaicin, which is believed to help improve the metabolism and decrease inflammation.
The rapid internet penetration across the region is driving consumers to engage in online shopping. This can be attributed to the availability of a wide variety of food products as well as the ability to compare their prices and avail discounts across online grocery stores. In this regard, the growing availability of wide range of hot sauces is expected to augment the market growth in the forecast period. For instance, Amazon (NASDAQ: AMZN) offers a variety of hot sauces, including international flavour variants. In addition, these hot sauces can be served as condiments to accompany dishes, such as burgers, fries, and sandwiches, among others or can also be used in the cooking process, thereby positively impacting the hot sauce industry growth in the forecast period.
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