Global Ammonium Lauryl Sulphate Market to Grow at a CAGR of 5% During 2024-2032, Driven by the Increasing Disposable Incomes of the Middle Class

The ammonium lauryl sulphate industry is being aided by the increasing disposable incomes and the emerging middle class. The growing grooming and personal care industry, which requires ammonium lauryl sulphate for scalp treatment, foot treatment, anti-ageing, and facial cleansing and soap, is one of the major consumers of this chemical. The market is also being aided by the product’s approval by regulatory authorities across the globe. The U.S. Food and Drug Administration has this on its list of multipurpose additives and has considered this safe.

As it is widely found in items of daily use like shampoos, body wash products, shower gels, cosmetics, and even packaging, the rising retail sector has also significantly aided the market growth. Thus, the growth of retail giants like Amazon (NASDAQ: AMZN) and Walmart (NYSE: WMT), among others, have played a vital role in the distribution of ammonium lauryl sulphate end products leading to a growth of the ammonium lauryl sulphate industry.

While the Asia Pacific is the key market for ammonium lauryl sulphate, the market in Latin America is expected to expand significantly due to the rising demand for personal care products in emerging economies. Brazil, Venezuela, and Argentina are expected to be the key markets for growth due to the presence of a robust personal care industry in the countries, along with a rising middle-class population.

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Market Analysis by Application and Region:

• The market on the basis of application can be divided into institutional and industrial cleaning, cosmetics and personal care, automotive care, and others.
• The regional markets for ammonium lauryl sulphate include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

• The growing consumerism in the emerging economies has led to the increased spending on non-essential items, which is aiding the market growth.
• The emerging middle class in developing countries is expected to boost the sales of ammonium lauryl sulphate products.
• The increasing disposable incomes among the millennial population have led to the increased consumer spending on ammonium sulphate products, further driving the market growth.
• Improved awareness of personal hygiene and care is also catalysing the market growth.

Key Offerings of the Report:

• The EMR report gives an overview of the global market for ammonium lauryl sulphate for the periods (2018-2023) and (2024-2032).
• The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the applications and major regions of ammonium lauryl sulphate.
• It assesses the regional price trends for the (2018-2023) and (2024-2032) periods.
• The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.

The major players in the global ammonium lauryl sulphate market are BASF SE, Kao Corporation, Taiwan NJC Corporation, Stepan Company, and Henan Surface Chemical Industry Co Ltd, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.

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