The global market for annatto is driven by the rising application of the product in the food industry, which is being supported by factors like the rising global population, increasing disposable income, and growing popularity of clean-labelled food products. Annatto enhances the colour of various food products including cheese, butter, and margarines, among others, making them more appealing. The increasing inclination of people towards dairy products is likely to favour the market growth in the forecast period. In addition to this, the rising demand for natural condiments to enhance the flavour of the food is likely to propel the demand for the product.
In December 2021, Sensient Technologies Corporation (NYSE: SXT) announced the collaboration with Yatsen Holding Limited (NYSE: YSG) to jointly establish innovative colour laboratories with operations in Shanghai, Guangzhou, and Singapore. With this collaboration, both companies will plan on creating new formulated solutions which will match cosmetics trends in China as well as major developing continents across the world.
In terms of region, North America is likely to account for a significant share of the market and is anticipated to witness a considerable growth in the forecast period. The market in the region is expected to benefit from the growing research activities around the health benefits of annatto to expand its use in the pharmaceutical sector. Furthermore, the thriving cosmetics sector in the region is likely to boost the demand for annatto in the forecast period.
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Market Breakup by Nature, Form, Product Type, End Use, Distribution Channel, and Region:
- The market is segmented based on nature into organic and conventional.
- The major forms considered in the market include raw and processed. Among these, the processed segment is further divided into liquid, powder, and extract.
- Based on product type, the market is divided into annatto-bixin and annatto-norbixin.
- The different end users of the product include food industry, cosmetic, and retail.
- The segmentation of the market on the basis of distribution channel include direct and indirect. Among these, the indirect distribution channel can further be divided based on type into supermarket/hypermarket, convenience store, speciality store, and e-retailers.
- Region-wise, the global market for annatto can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
Key Findings of the Report:
- The global market for annatto is being driven by the rising applications of the product in the food industry.
- The growth of the cosmetics sector in emerging economies is likely to bolster the market growth.
- The increasing research and development activities to explore the potential applications of annatto in the pharmaceutical sector are likely to boost the market growth in the forecast period.
- The market is further expected to be aided by the growing popularity of products made from organic ingredients.
Key Offerings of the Report:
- The EMR report gives an overview of the global market for annatto for the periods (2018-2023) and (2024-2032).
- The report also offers historical (2018-2023) and forecast (2024-2032) market information for the nature, forms, product types, end uses, distribution channels, and major regions of annatto.
- The report analyses the market dynamics, covering the key demand and price indicators in the market, along with providing an assessment of the SWOT and Porter’s Five Forces models.
The major players in the global annatto market are Aarkay Food Products Ltd., Aicacolor S.A.C., Amerilure, Inc., Biocon Del Peru S.A., DDW, Inc., Frutarom Natural Solutions Ltd., Kalsec, Inc., Wild Flavors, Inc., Chr. Hansen Holding A/S, and Sensient Technologies Corporation, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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