Press Release

Global Betaines Market to Grow at CAGR of 5.4% between 2024-2032

Global Betaines Market

According to a new report by EMR titled, ‘Global Betaine Market Report and Forecast 2024-2032’, the global betaine market reached approximately USD 4.12 billion in 2023. The market is further expected to grow at a CAGR of about 5.4% between 2024 and 2032, reaching a value of around USD 6.61 billion by 2032.

North America represented the largest market for betaines in the past. The growth of this market was driven by an increased demand in the home and personal care, and pharmaceutical industries, specifically in the US. The North American market is expected to grow at a CAGR of only 1.5% between 2024-2032, which is low as compared to China’s projected CAGR of 6% in the same period. Asia Pacific is projected to overtake North America as the major market for betaines as it is expected to see a steady growth in the coming years. The growing demand for betaines in the region, especially in China, is a result of growing population and urbanization.


Betaine finds its major application in the personal care industry where it is popular as an alternative to sulphur-based surfactants and accounts for over 50% of the global betaine application. Due to its water retention and moisturizing properties, betaine finds extensive usage in the cosmetics industry.  It is widely used as a surfactant, emollient and emulsifier in personal care products such as shampoos, lotion, etc. It is also used a detergent. The focus of the cosmetics market has been shifting towards the introduction of new products containing safe and sulphur-free natural ingredients. This development has been favourable to the betaines market as betaine is a mild surfactant which causes minimal eye and skin irritation.


Key players in the global betaine industry are looking to expand and improve their betaines products portfolio by researching and investing in bio-based personal and home care products. Evonik, one of the major players in the betaine market, have introduced a cost-effective, concentrated cocamidopropyl betaine (CAPB), which is a major ingredient in various personal care products such as shower gels, shaving gels and baby shampoo, among others.


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Market Analysis by Type, Applications and Regions:

  • On the basis of type, the betaines market has been bifurcated into synthetic and natural betaines.
  • Home and personal care, and food and beverage industries are the major application sectors of betaine globally.
  • Region-wise, the global betaine market has been divided into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.


Key Findings of the Report:

  • Betaines contribute to the improvement of muscle strength, metabolism and endurance.
  • Its ability to be a methyl donor as well as surfactant drives the global betaine demand in the home and personal care, and pharmaceutical sectors.
  • The demand for natural betaines is projected to cross synthetic betaine demand due to their lower energy need, and better heat stress endurance and lean growth.
  • Dimethylaminopropylamine (DMAPA) and monochloroacetic acid (MCA) along with fatty acids are the major feedstock for betaines.


Key Offerings of the Report:

  • The EMR report provides the global as well as region-wise historical (2018-2023) and forecasted (2024-2032) consumption and production of betaines.
  • The report also analyses the historical and forecasted production and consumption of betaines as surfactants for the periods 2018-2023 and 2024-2032.
  • A comprehensive analysis of the trade data for betaine and its feedstocks has been carried out to identify the major exporting and importing countries.
  • It provides the region-wise historical (2018-2023) and future (2024-2032) price trends of coconut oil, fatty acid and high pH betaines, as well as its feedstocks.

Inolex Inc., Kao Corporation, Evonik Industries AG, Solvay S.A., Clariant Corporation, Lubrizol Corporation, Stepan Company, and Colonial Chemical Inc. are the major players in the global betaine market analysed in the report.  The EMR report explores the latest developments among the key players in betaine market including plant turnovers, capacity expansions and merger and acquisitions. 


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