Press Release

Global Disposable Toothbrush Market to Grow at a CAGR of 5.8% During 2024-2032, Driven by the Rising Concerns for Oral Hygiene

Global Disposable Toothbrush Market

According to a new report by EMR titled, ‘Global Disposable Toothbrush Market Report and Forecast 2024-2032’, the global market for disposable toothbrush attained a value of about USD 9.47 billion in 2023. The industry is further expected to grow at a CAGR of 5.8% in the forecast period of 2024-2032.

The rising awareness about oral health and increasing disposable incomes of people, especially in the developing economies, has propelled the global market growth of disposable toothbrush. Nowadays, people are growing more concerned about their oral hygiene, which is expected to aid the market growth in the coming years. The manufacturers of toothbrush are focusing on providing quality and specialised products which take care of oral problems like sensitivity, gum problems, and overall health of teeth, which is expected to further catalyse the market growth in the coming years.


The market has witnessed a significant penetration in regions like the United States and the United Kingdom, making them the mature markets for disposable toothbrush. The United Kingdom witnessed one of the highest demand for toothbrush, owing to the increasing inclination of people towards hygiene, which is also expected to support the market growth of disposable toothbrush in the coming years. The Asia Pacific is also likely to witness a significant growth in the disposable toothbrush industry in the forecast period due to the rising number of people undertaking hiking and camping trips and a robustly growing tourism sector.


A large number of companies operate on a global scale and are continuously expanding their presence into the emerging market. Colgate-Palmolive Company (NYSE: CL), a major player in the market, reduced the prices of its toothbrush range in India in 2017 to give its consumers a GST advantage. Such developments are expected to increase the popularity of the product among consumers. The expanding distribution channels in the market is also projected to catalyse the market growth in the coming years.


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Market Breakup by Type, Bristle Type, Category, Distribution Channel, and Region:

  • By type, the market is segmented into electric and manual.
  • On the basis of bristle type, the market is segmented into ultra-soft, soft, medium, and others.
  • Based on category, the market is divided into kids and adult.
  • By distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, online, and others.
  • Region-wise, the market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.


Key Findings of the Report:

  • The global market for disposable toothbrush is driven by the rising awareness among the people about oral hygiene.
  • The quality products manufactured by leading toothbrush brands is another driving factor bolstering the market.
  • The market is further aided by the fierce promotional campaigns by the manufacturers which create awareness about the products and hygiene.
  • Increasing disposable incomes and affordability of products in developing economies are further aiding the market.


Key Offerings of the Report:

  • The EMR report gives an overview of the global market for disposable toothbrush for the periods (2018-2023) and (2024-2032).
  • The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the types, bristle types, categories, distribution channels, and major regions of disposable toothbrush.
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.


The major players in the global disposable toothbrush market are Colgate-Palmolive Company, Dispotech Srl, BrushPak Inc., Hager Worldwide, and Maxill Inc., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.


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