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The rising awareness about oral health and increasing disposable incomes of people, especially in the developing economies, has propelled the global market growth of disposable toothbrush. Nowadays, people are growing more concerned about their oral hygiene, which is expected to aid the market growth in the coming years. The manufacturers of toothbrush are focusing on providing quality and specialised products which take care of oral problems like sensitivity, gum problems, and overall health of teeth, which is expected to further catalyse the market growth in the coming years.
The market has witnessed a significant penetration in regions like the United States and the United Kingdom, making them the mature markets for disposable toothbrush. The United Kingdom witnessed one of the highest demand for toothbrush, owing to the increasing inclination of people towards hygiene, which is also expected to support the market growth of disposable toothbrush in the coming years. The Asia Pacific is also likely to witness a significant growth in the disposable toothbrush industry in the forecast period due to the rising number of people undertaking hiking and camping trips and a robustly growing tourism sector.
A large number of companies operate on a global scale and are continuously expanding their presence into the emerging market. Colgate-Palmolive Company (NYSE: CL), a major player in the market, reduced the prices of its toothbrush range in India in 2017 to give its consumers a GST advantage. Such developments are expected to increase the popularity of the product among consumers. The expanding distribution channels in the market is also projected to catalyse the market growth in the coming years.
Market Breakup by Type, Bristle Type, Category, Distribution Channel, and Region:
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The major players in the global disposable toothbrush market are Colgate-Palmolive Company, Dispotech Srl, BrushPak Inc., Hager Worldwide, and Maxill Inc., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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