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Mammography is a form of medical imaging that uses a low-dose X-ray procedure to identify and diagnose breast disorders in women. The mammography industry is projected to expand due to factors such as an increase in breast cancer cases, increased awareness among women, technical advances, and an increase in government initiatives. However, business expansion is likely to be hampered by social stigma, the possibility of higher radiation exposure, and reimbursement scenarios.
Because of the rising prevalence of breast cancer and the increasing per capita healthcare expenditure in the region, the mammography industry in the Americas is projected to lead the global industry. Breast cancer is the leading cause of death in women, according to the World Health Organization (WHO), with around two million new cases diagnosed each year. The European economy is seeing significant expansion. This is due to the existence of a well-established healthcare infrastructure and the government programmes for the advancement of new treatment alternatives in the region. As a result, the industry in Europe is expected to witness a healthy growth. The introduction of next generation 3D mammography technology, for example, has increased the efficacy of breast cancer surgery and therapies. Because of the rising patient consciousness about breast cancer and a growing number of government measures for healthcare reforms, the demand in the Asia Pacific is expected to rise at a steady pace over the forecast period. Due to the region's low disposable income, the Middle East and Africa is expected to account for a nominal share in the global market.
General Electric Company (NYSE: GE) is an American multinational corporation that specialises in multiple segments like aviation, healthcare, electronics, energy, finance, and others. The company’s healthcare segment has been innovating its ultrasound technology and products. The company introduced a pocket-sized wireless ultrasound system in early 2021, which is expected to improve the standing of GE. Such innovations are expected to further propel the mammography industry forward in the forecast period.
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The major players in the global mammography market are General Electric Company, FUJIFILM Corporation, Hologic, Inc., General Medical Merate SpA, Koninklijke Philips N.V., and Metaltronica S.p.A., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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