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The nose mask industry is being driven by the growing awareness regarding health and favourable government policies. The growing prevalence of respiratory diseases like asthma, lung cancer, and others, particularly in emerging nations like India and China, is supporting the market growth. According to WHO, China and India witnessed 1.1 million deaths on account of air pollution in 2016, which was almost 50% of the global deaths caused by air pollution in the same year. Moreover, with the outbreak of COVID-19, the product has been witnessing a sharp increase in demand. To fulfill the widening supply demand gap amidst the pandemic, several manufacturers have entered the market while the existing ones are focusing on enhancing their capacity and improving their product range.
Meanwhile, the increasing investments by the key industry players to enhance their global reach and create brand awareness has further boosted the market growth. In March 2016, Reckitt Benckiser’s (OTCMKTS: RBGLY) brand Dettol partnered with Amazon India to launch its air protect mask on the e-commerce site. The product comes with two replaceable filters and provides four-in-one protection, ensuring protection against PM 2.5, bacteria, dust, and pollen. Moreover, the rapid technological advancements are expected to aid the market growth in the forecast period. In December 2017, Clean Air Store, an e-commerce platform providing protection solutions for indoor and outdoor pollution, introduced RespoKare mask, which comes with a pollution indicator that can detect the level of NO2 gas in the surrounding. Thus, such developments are expected to significantly aid the global market for nose mask in the forecast period.
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The major players in the global nose mask market are 3M Co., Honeywell International Inc., Reckitt Benckiser Group plc, Kimberly-Clark Worldwide, Inc., and Moldex-Metric, Inc., among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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