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The ostomy care and accessories industry has been witnessing a considerable growth. The market is driven by the availability of trained nurses and healthcare professionals, a growing preference for home care settings both in developed and emerging countries, and the rising incidences of colorectal cancer, bladder cancer, and inflammatory bowel diseases. Additionally, the introduction of suitable and efficient pouching systems and associated accessories that serve to improve the quality of life of patients is likely to augment the market growth in the coming years. The efficient reimbursement system in developed countries is further propelling the growth of the market. Moreover, the increasing government efforts to organise awareness programmes to educate patients regarding the application of ostomy products are expected to further propel the market growth Geographically, Europe is expected to be one of the significant regions in the forecast period owing to factors such as the increased adoption of technologically advanced products and the growing prevalence of inflammatory bowel disorders in the region.
Accessories are predicted to be the fastest growing segment based on type as they aid in preventing odour, skin rashes, and leakage while providing customised solutions for specific needs or body shapes. Apart from this, the growth of the e-commerce industry and the easy availability of ostomy bags through online platforms like Amazon.com, Inc. (NASDAQ: AMZN) are expected to significantly contribute to the market growth over the forecast period.
Market Analysis by Type, Bag Type, Accessories, Procedure, End Use, Distribution Channel, and Region:
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The major players in the global ostomy care and accessories market are ConvaTec Inc., Coloplast Corp., Hollister Incorporated, B. Braun Melsungen AG, and CYMED, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.
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