Press Release

Global Rhum Agricole Market to Grow at a CAGR of 4% During 2024-2032, Aided by Growing E-Commerce

Global Rhum Agricole Market

According to a new report by EMR titled, ‘Global Rhum Agricole Market Report and Forecast 2024-2032’, the global rhum agricole industry is expected to grow at a CAGR of about 4% in the forecast period of 2024-2032.

Rhum agricole has been considered a novel taste amongst connoisseurs because of its different ingredients, thus pushing its demands across different regions outside its region of traditional culinary origin: Europe, specifically France, and the Caribbean. The market is strong in Europe, especially France, where the demand for spirits has always been high. There is however, potential for expansion of this industry to Asia Pacific and North America, where there are large populations with high spending capacity as well as conducive conditions for the raw materials to be cultivated.


With many corporations like Rhum Saint James and Rumes Damoiseau making their mark in the market, the market is expected to further grow across the world in the forecast period 2024-2032. Most of the sales occur in hotels, restaurants, and cafes, but it is expected that with the rise of e-commerce due to digitalisation, the demand for rhum agricole is further expected to rise in other sectors too.


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Market Analysis by Variant, Distribution Channel, End-Use and Region:

  • The market on the basis of variant can be divided into vieux, amber and blanc.
  • Based on distribution channel, the industry can be divided into supermarkets and hypermarkets, convenience stores, speciality stores and online, amongst others. 
  • The end-use for rhum agricole include food services and households, amongst others.
  • The regional markets for rhum agricole include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.


Key Findings of the Report:

  • Greater spending capability of the consumers can accelerate the demand for rhum agricole. 
  • Potential markets for rhum agricole can be tapped through e-commerce routes.
  • Rising population in North America and Asia Pacific can increase the market for rhum agricole.
  • With greater cultural exchange through social media and the internet, along with heavy digital marketing, the demand for rhum agricole is expected to rise further.


Key Offerings of the Report:

  • The EMR report gives an overview of the global rhum agricole market for the periods (2018-2023) and (2024-2032).
  • The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the variant, distribution channel, end-use and region of rhum agricole.
  • The report analyses the market dynamics, covering the key demand and price indicators in the market, along with an assessment of the SWOT and Porter’s Five Forces models.


The major players in the global rhum agricole industry are Rhum Saint James, Rums Damoiseau, Rhum Clément, Distillerie J.M., and La Rhumerie de Chamarel, among others. The comprehensive report by EMR looks into the market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions of the major players.


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