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Emata Rice Prices, Demand and Supply Overview
Kenya paid the most for Emata rice in Q3 2026: USD 1,425/MT, up 1.9% from USD 1,399/MT in Q2. Prices there carry import parity and handling costs on top of mill prices. Worldwide, the average rose 1.8% to USD 1,175/MT from USD 1,154/MT, mostly because import and transport costs stayed high while buyers kept restocking. What about Q4 2026? We expect a global average somewhere in the USD 1,138-1,258/MT range, with paddy harvests, import parity and transport costs doing most of the work.
Emata is a long-grain milled white rice sold in the open markets of East Africa. It is bought by households, caterers and institutional kitchens, and it is traded in bags of 25 and 50 kilograms. This report tracks the wholesale price of milled Emata rice, quoted in US dollars per tonne, in the main consuming markets of the region. Prices follow the size of the local paddy crop, import parity with Asian rice, transport and milling costs, and the pace of retail demand.
Tanzania and Uganda grow most of the paddy behind the rice sold in the region, while Kenya and Rwanda rely on a mix of local mills and imports. In June 2026 wholesale quotes stood near USD 1,399 per tonne in Kenya, USD 1,368 in Rwanda, USD 1,021 in Uganda and USD 828 in Tanzania. The gap between Tanzania and Kenya shows how much freight, handling charges and import margins add as rice moves toward the largest consuming centres.
Emata Rice Price Forecast for 2026
Prices should rise through the rest of 2026. Firm import parity and steady demand support quotes. Year on year, the global average has moved from USD 1,060/MT to USD 1,175/MT, an increase of 10.8%.
For Q4, the risks are weighted toward higher prices. What could push prices higher? A weaker paddy crop, higher import costs or faster restocking would lift prices. What could pull them lower? A larger harvest, cheaper imports or weak household demand would lower prices.
| Region | 2026 Price Range (USD/MT) | Outlook |
| Global Average | 1,138 - 1,258 | Costs keep quotes firm |
| Kenya | 1,381 - 1,527 | Import costs keep prices high |
| Rwanda | 1,347 - 1,489 | Inland freight supports prices |
| Uganda | 1,003 - 1,109 | Regional demand supports prices |
| Tanzania | 819 - 905 | Local output keeps prices lowest |
For the Quarter Ending September 2026
Emata Rice Prices Q3 2026:
- Kenya: USD 1,425/MT
- Rwanda: USD 1,390/MT
- Uganda: USD 1,040/MT
- Tanzania: USD 845/MT
Emata Rice Prices in Kenya
In Q3 2026, the average price in Kenya firmed 1.9% to USD 1,425/MT, compared with USD 1,399/MT in Q2. Prices edged up as import parity stayed high and millers kept offers firm. Compared with Q3 2025, when Kenya averaged USD 1,270/MT, the current price is 12.2% higher. The gap to the four-market average of USD 1,175/MT was 21.3% above for Kenya.
Why did the price of Emata Rice change in Q3 2026 in Kenya?
Kenya edged higher. Import parity stayed high and millers kept offers firm. Buyers kept orders close to immediate needs. At USD 1,425/MT, Kenya is 9.6% higher than in Q4 2025, when the average was USD 1,300/MT, and the global average is 7.8% higher over the same period.
Emata Rice Prices in Rwanda
Rwanda's average gained 1.6% in Q3 2026, to USD 1,390/MT from USD 1,368/MT in Q2. Prices edged up as inland freight and a thin local crop lifted delivered prices. The current level is 10.3% above the Q3 2025 average of USD 1,260/MT. Against the four-market average of USD 1,175/MT, Rwanda stood 18.3% above in the quarter.
Why did the price of Emata Rice change in Q3 2026 in Rwanda?
Rwanda edged higher. Inland freight and a thin local crop lifted delivered prices. Traders checked stock levels before committing to larger volumes. Since Q4 2025 the price in Rwanda has gone up 7.8%, from USD 1,290/MT to USD 1,390/MT, while the global average has gone up 7.8%.
Emata Rice Prices in Uganda
Prices in Uganda rose 1.9% in Q3 2026 to USD 1,040/MT, against USD 1,021/MT in Q2. Prices edged up as regional buyers kept bidding for local milled rice. Compared with Q3 2025, when Uganda averaged USD 940/MT, the current price is 10.6% higher. The gap to the four-market average of USD 1,175/MT was 11.5% below for Uganda.
Why did the price of Emata Rice change in Q3 2026 in Uganda?
Uganda edged higher. Regional buyers kept bidding for local milled rice. Offers were reviewed weekly as contract talks went on. Compared with the Q4 2025 average of USD 970/MT, the price in Uganda has changed by +7.2%, against +7.8% for the global average.
Emata Rice Prices in Tanzania
Tanzania recorded a 2.1% gain in Q3 2026, with the average rising to USD 845/MT from USD 828/MT in Q2. Prices rose as traders passed on higher transport and milling costs. The current level is 9.7% above the Q3 2025 average of USD 770/MT. Against the four-market average of USD 1,175/MT, Tanzania stood 28.1% below in the quarter.
Why did the price of Emata Rice change in Q3 2026 in Tanzania?
Tanzania rose. Traders passed on higher transport and milling costs. Most deals were settled on short notice. At USD 845/MT, Tanzania is 5.6% higher than in Q4 2025, when the average was USD 800/MT, and the global average is 7.8% higher over the same period.
For the Quarter Ending June 2026
Emata Rice Prices Q2 2026:
- Kenya: USD 1,399/MT
- Rwanda: USD 1,368/MT
- Uganda: USD 1,021/MT
- Tanzania: USD 828/MT
Emata Rice Prices in Kenya
Prices in Kenya climbed 2.9% in Q2 2026 to USD 1,399/MT, against USD 1,360/MT in Q1. Prices rose as buyers restocked ahead of the lean season. Compared with Q2 2025, when Kenya averaged USD 1,290/MT, the current price is 8.4% higher. The gap to the four-market average of USD 1,154/MT was 21.2% above for Kenya.
Why did the price of Emata Rice change in Q2 2026 in Kenya?
Kenya rose. Buyers restocked ahead of the lean season. Order sizes stayed modest through the quarter. Q1 had brought a 4.6% gain, and by the end of Q2 the price was 8.4% above the Q2 2025 average of USD 1,290/MT. Q3 then extended the move, taking the price to USD 1,425/MT.
Emata Rice Prices in Rwanda
Rwanda recorded a 2.1% gain in Q2 2026, with the average rising to USD 1,368/MT from USD 1,340/MT in Q1. Prices rose as paddy deliveries to mills were thin. The current level is 6.9% above the Q2 2025 average of USD 1,280/MT. Against the four-market average of USD 1,154/MT, Rwanda stood 18.5% above in the quarter.
Why did the price of Emata Rice change in Q2 2026 in Rwanda?
Rwanda rose. Paddy deliveries to mills were thin. Contract talks were mostly settled before the quarter began. After +3.9% in Q1, the quarter closed 6.9% above its year-earlier level of USD 1,280/MT, and in Q3 the move was extended, to USD 1,390/MT.
Emata Rice Prices in Uganda
In Q2 2026, the average price in Uganda gained 2.1% to USD 1,021/MT, compared with USD 1,000/MT in Q1. Prices rose as buyers restocked ahead of the lean season. Compared with Q2 2025, when Uganda averaged USD 960/MT, the current price is 6.4% higher. The gap to the four-market average of USD 1,154/MT was 11.5% below for Uganda.
Why did the price of Emata Rice change in Q2 2026 in Uganda?
Uganda rose. Buyers restocked ahead of the lean season. Sellers adjusted offers in small steps. Year on year the price is 6.4% higher than the USD 960/MT of Q2 2025, following +3.1% in Q1. Q3 extended the move, with the price at USD 1,040/MT.
Emata Rice Prices in Tanzania
Tanzania's average rose 1.6% in Q2 2026, to USD 828/MT from USD 815/MT in Q1. Prices edged up as paddy deliveries to mills were thin. The current level is 6.2% above the Q2 2025 average of USD 780/MT. Against the four-market average of USD 1,154/MT, Tanzania stood 28.2% below in the quarter.
Why did the price of Emata Rice change in Q2 2026 in Tanzania?
Tanzania edged higher. Paddy deliveries to mills were thin. Buyers worked through existing stock before placing new orders. Q1 had brought a 1.9% gain, and by the end of Q2 the price was 6.2% above the Q2 2025 average of USD 780/MT. Q3 then extended the move, taking the price to USD 845/MT.
Quarterly Emata Rice Price Trends
Emata rice prices moved sideways through 2025 and rose in 2026. The global average moved from USD 1,092/MT in Q1 2025 to 1,078 in Q2, 1,060 in Q3, 1,090 in Q4, then 1,129 in Q1 2026, 1,154 in Q2 and 1,175 in Q3, a net gain of roughly 7.6% across the window. Paddy harvests, import parity and transport costs set the direction.
| Quarter | Price (USD/MT) | QoQ Change | Direction |
| Q3 2026 | 1,175 | +1.8% | ↑ Rising |
| Q2 2026 | 1,154 | +2.2% | ↑ Rising |
| Q1 2026 | 1,129 | +3.6% | ↑ Rising |
| Q4 2025 | 1,090 | +2.8% | ↑ Rising |
| Q3 2025 | 1,060 | -1.7% | ↓ Falling |
| Q4 2026 | In Progress | - | - In Progress |
What was Emata Rice Price in 2025?
2025 was a year of small moves for Emata rice. Starting near USD 1,092/MT in Q1, the global average finished the year at 1,090 in Q4, a drop of about 0.2%. Paddy harvests, import parity and transport costs set the direction.
Emata Rice Prices in Kenya in 2025
In Kenya, prices moved from about USD 1,310/MT in Q1 2025 to USD 1,300/MT by Q4, down roughly 0.8%. Prices fell in Q2 and Q3, then rose in Q4 as paddy supplies and import costs moved with the seasons. Relative to the end of 2025, the price in Kenya is 9.6% higher at USD 1,425/MT.
Emata Rice Prices in Rwanda in 2025
In Rwanda, prices moved from about USD 1,290/MT in Q1 2025 to USD 1,290/MT by Q4, down roughly 0.0%. Prices fell in Q2 and Q3, then rose in Q4 as mills adjusted offers as harvest deliveries changed. Since the 2025 close of USD 1,290/MT, the price in Rwanda has moved up 7.8%, reaching USD 1,390/MT in Q3 2026.
Emata Rice Prices in Uganda in 2025
In Uganda, prices moved from about USD 980/MT in Q1 2025 to USD 970/MT by Q4, down roughly 1.0%. Prices fell in Q2 and Q3, then rose in Q4 as paddy supplies and import costs moved with the seasons. Relative to the end of 2025, the price in Uganda is 7.2% higher at USD 1,040/MT.
Emata Rice Prices in Tanzania in 2025
In Tanzania, prices moved from about USD 790/MT in Q1 2025 to USD 800/MT by Q4, up roughly 1.3%. Prices fell in Q2 and Q3, then rose in Q4 as mills adjusted offers as harvest deliveries changed. Since the 2025 close of USD 800/MT, the price in Tanzania has moved up 5.6%, reaching USD 845/MT in Q3 2026.
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Expert Market Research: Your Source for Real-Time Emata Rice Price Intelligence
We follow Emata rice prices in the main producing and consuming countries, and trace each move back to paddy harvests, import parity, transport costs and demand. Our forecasts draw on paddy harvests, import parity and transport costs across all reporting regions, so subscribers see why a price moved and not just that it did. Need pricing data, bespoke market analysis, or procurement advisory? Reach out to our team.
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Frequently Asked Questions About This Report
Cooked as a staple food at home, and bought by caterers, schools and institutional kitchens.
In Q3 2026, it averaged USD 1,425/MT in Kenya, USD 1,390/MT in Rwanda, USD 1,040/MT in Uganda and USD 845/MT in Tanzania. Kenya was the priciest market.
The global average went from USD 1,090/MT in Q4 2025 to 1,129 in Q1, 1,154 in Q2 and 1,175 in Q3, up 7.8% overall. Prices rose in Q1, rose in Q2 and edged up in Q3.
Higher transport and import costs and steady restocking lifted wholesale quotes.
We expect a global average somewhere in the USD 1,138-1,258/MT range. Paddy harvests and import parity point to a higher range.
Kenya sits at the top and Tanzania at the bottom. Kenya is dearest because of import parity and handling costs, while Tanzania is cheapest on local paddy supply.
Monthly. Need something more current? The Expert Market Research team is available directly.
Paddy harvests, import parity, transport costs and freight drive the volatility.
Tanzania and Uganda grow the most paddy, while Kenya and Rwanda depend more on imports.
Contract for the lean season early and compare local mills with import offers.
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