The Brazil fintech market was valued at USD 5.75 Billion in 2025. The industry is expected to grow at a CAGR of 19.30% during the forecast period of 2026-2035 to attain a valuation of USD 33.58 Billion by 2035.
Base Year
Historical Period
Forecast Period
In 2023, Brazil was the most active fintech country in Latin America, boasting 111 deals.
The country has established its position as a pioneer of Open Finance. In 2021, the Brazilian Central Bank introduced Open Banking Regulations.
PagSeguro, Mercado Pago, and PayPal were among the favoured payment platforms utilised by 80% of Brazilians from 2022 to 2023.
Compound Annual Growth Rate
19.3%
Value in USD Billion
2026-2035
*this image is indicative*
| Brazil Fintech Market Report Summary | Description | Value |
| Base Year | USD Billion | 2025 |
| Historical Period | USD Billion | 2019-2025 |
| Forecast Period | USD Billion | 2026-2035 |
| Market Size 2025 | USD Billion | 5.75 |
| Market Size 2035 | USD Billion | 33.58 |
| CAGR 2019-2025 | Percentage | XX% |
| CAGR 2026-2035 | Percentage | 19.30% |
| CAGR 2026-2035 - Market by Region | Minas Gerais | 8.5% |
| CAGR 2026-2035 - Market by Region | Bahia | 7.8% |
| CAGR 2026-2035 - Market by Deployment Mode | Cloud | 21.3% |
| CAGR 2026-2035 - Market by Service | Banking | 21.8% |
| Market Share by Region | Rio de Janeiro | XX% |
With the population on the rise, there is a growing demand for banking and financial services in Brazil. As of January 2024, 84% of adults in Brazil possessed a financial account. Approximately 80% of adults actively utilise their accounts, a percentage that ranks among the highest globally. This increase in customer demand provides a larger market for fintech solutions.
Brazil, with a population of 203 million and a real GDP per capita of US$8,802 in 2022, is a vast federal country consisting of the union (federal government), 26 states (plus the Federal District), and over 5,500 municipalities. As the population grows, so do the diverse financial needs, ranging from basic banking services to more complex financial products such as loans, investments, and insurance. Fintech companies have the opportunity to meet these varied demands with customised solutions.
The rise of digital banking has led to a significant increase in bank account ownership, with 88% of Brazilians having a digital account in 2021. In 2023, PagBank, the digital bank of PagSeguro, reported a deposit volume of US$4 billion.
Furthermore, Brazil currently boasts over 22 digital banks, with the top five neobanks being Nubank, PicPay, C6 Bank, Banco Inter, and Mercado Pago. Due to their agile structure, these institutions have rapidly increased in value and can compete effectively with traditional players.
“Brazil Fintech Market Report and Forecast 2026-2035” offers a detailed analysis of the market based on the following segments:
Market Breakup by Technology
Market Breakup by Service
Market Breakup by Deployment Mode
Market Breakup by Region
| CAGR 2026-2035 - Market by | Service |
| Banking | 21.8% |
| Trading | 19.7% |
| Taxation | XX% |
| Insurance | XX% |
| Others | XX% |
| CAGR 2026-2035 - Market by | Deployment Mode |
| Cloud | 21.3% |
| On-premises | XX% |
| CAGR 2026-2035 - Market by | Region |
| Minas Gerais | 8.5% |
| Bahia | 7.8% |
| São Paulo | 7.0% |
| Rio de Janeiro | XX% |
| Rio Grande do Sul | XX% |
| Others | XX% |
Based on the services, the market is segmented into banking, trading, taxation, and insurance, among others. The banking sector is projected to grow at a CAGR of 21.8% during the forecast period of 2026-2035. The merging of banking and financial technology (fintech) has transformed the financial services sector. Conventional banks and fintech firms are progressively working together to provide creative solutions that improve customer satisfaction, simplify processes, and promote financial accessibility.
| Market Share by | Region |
| Rio de Janeiro | XX% |
| São Paulo | 32.1% |
| Minas Gerais | XX% |
Major players are focusing on technological advancements and product and service innovation to gain a competitive edge in the market.
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*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market is estimated to grow at a CAGR of 19.30% between 2026 and 2035.
The market is being driven by rising disposable income, rapid urbanisation, and rising financial inclusion.
The key trends aiding the market expansion include the integration of cutting-edge technologies and the rising demand for personalised banking.
The major regions considered in the market are São Paulo, Minas Gerais, Rio de Janeiro, Bahia, and Rio Grande do Sul.
The different modes of fintech include cloud and on-premises.
The major players in the market are Mastercard International Incorporated, Nu Payments SA, Ebanx SA, Creditas Soluções Financeiras Ltda., FITBANK Instituição de Pagamentos Eletrônicos S/A, RecargaPay Instituição de Paço Ltda, Fiserv, Inc., STARK BANK S.A., and CloudWalk, Inc., among others.
In 2025, the market attained a value of nearly USD 5.75 Billion.
The market is estimated to witness a healthy growth in the forecast period of 2026-2035 to reach about USD 33.58 Billion by 2035.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| REPORT FEATURES | DETAILS |
| Base Year | 2025 |
| Historical Period | 2019-2025 |
| Forecast Period | 2026-2035 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Technology |
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| Breakup by Service |
|
| Breakup by Deployment Mode |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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