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Global Location Analytics Market: By Component: Solution, Services; By Deployment Type: On-Premise, On-Demand; By Location: Indoor, Outdoor; By Services; By Application; Regional Analysis; Historical Market and Forecast (2017-2027); Market Dynamics: SWOT Analysis; Competitive Landscape; Industry Events and Developments
Global Location Analytics Market Outlook
In 2020 the global location analytics market achieved a value of USD 9.8 billion. In the forecast period of 2022-2027, the industry is also anticipated to expand at a CAGR of 15.4 % to attain USD 23.3 billion by 2026.
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The industry is being driven by the adoption of the technology by major companies. Leading organisations use techniques such as price optimization and assortment, location analytics, and customer-driven marketing to attain a significant edge over their competitors in their industry. Multiple organisations use geographic information to analyse, visualize, and understand location-based data when making organisation-related choices, thus, driving the industry growth of location analytics. Location analytics utilizes previous client profile information and their preferences worldwide to comprehend different trends and patterns.
Properties and Applications
Location analytics is the method or capacity to obtain the flow of data from the geographic aspect of a company’s data. The EMR report looks in-depth into the industry by covering its overall development, key companies, types, applications, solutions, and components.
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The technology can be broadly categorised, based on its application into:
- Risk Management
- Emergency Response Management
- Customer Experience Management
- Remote Monitoring
- Supply Chain Planning and Optimization
- Sales and Marketing Optimization
Indoor location and outdoor location are the major types of the technology. Location analytics can be classified on the basis of its components as solution and services. Based on its solutions, it can be divided into geocoding and reverse geocoding, data integration and ETL, reporting and visualization, and thematic mapping and spatial analysis.
The EMR report investigates the regional markets for location analytics like North America, Latin America, Europe, the Middle East and Africa, and the Asia Pacific.
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Market Analysis
The global location analytics industry is growing rapidly due to the growing demand for location-based services and market intelligence among business organizations. The rising demand for the technology from the growing retail sector is expected to drive the industry forward. The increasing adoption of the technology by industries like healthcare is further propelling the industry growth. The major constraints for the industry include privacy issues, connectivity problems, and data integration, which must be handled diligently to ensure the security of data.
Competitive Landscape
The report presents a detailed analysis of the following key players in the global market for location analytics, looking into their capacity, competitive landscape, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- SAS Institute Inc.
- Environmental Systems Research Institute
- Oracle Corporation
- Pitney Bowes Inc.
- Microsoft Corporation
- Galigeo SAS
- Cisco Systems Inc.
- IBM
- Alteryx, Inc.
- CleverAnalytics
- IndoorAtlas Ltd.
- Others
The EMR report gives an in-depth insight into the market by providing a SWOT analysis as well as an analysis of Porter’s five forces.
| REPORT FEATURES | DETAILS |
|---|---|
| Base Year | 2020 |
| Historical Period | 2017-2021 |
| Forecast Period | 2022-2027 |
| Scope of the Report | Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Component, Deployment Type, Location, Services, Application, Region |
| Breakup by Component | Solution, Services |
| Breakup by Deployment Type | On-Premise, On-Demand |
| Breakup by Location | Indoor, Outdoor |
| Breakup by Services | Risk Management, Emergency Response Management, Customer Experience Management, Remote Monitoring, Supply Chain Planning and Optimization, Sales and Marketing Optimization, Others |
| Breakup by Application | Retail, Banking, Financial Services and Insurance, Government and Defense, Media and Entertainment, Transportation and Logistics, Energy and Utilities, Others |
| Breakup by Region | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
| Market Dynamics | SWOT, Porter's Five Forces, EMR’s Key Indicators for Price and Demand |
| Competitive Landscape | Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications |
| Companies Covered | SAS Institute Inc., Environmental Systems Research Institute, Oracle Corporation (NYSE: ORCL), Pitney Bowes Inc. (NYSE: PBI), Microsoft Corporation (NASDAQ: MSFT), Galigeo SAS, Cisco Systems Inc. (NASDAQ: CSCO), IBM (NYSE: IBM), Alteryx, Inc. (NYSE: AYX), CleverAnalytics, IndoorAtlas Ltd., Others |
| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
Key Questions Answered in the Market Report
- How has the global location analytics industry performed in the previous years (2017-2021)?
- What is the forecasted assessment of the market for 2022-2027?
- What are the major drivers in the historical (2017-2021) and forecast (2022-2027) periods?
- What are the major constraints in the historical (2017-2021) and forecast (2022-2027) periods?
- What are the major demand indicators of the global location analytics industry?
- What are the key manufacturers of indoor and outdoor location analytics in the global industry?
- What is the degree of competition in the global market?
- What are the major events and developments taking place within the global industry?
*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Location Analytics Market Analysis
8.1 Key Industry Highlights
8.2 Global Location Analytics Historical Market (2017-2021)
8.3 Global Location Analytics Market Forecast (2022-2027)
8.4 Global Location Analytics Market by Component
8.4.1 Solution
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2017-2021)
8.4.1.3 Forecast Trend (2022-2027)
8.4.1.4 Solution by Type
8.4.1.4.1 Geocoding and Reverse Geocoding
8.4.1.4.2 Data Integration and ETL
8.4.1.4.3 Reporting and Visualization
8.4.1.4.4 Thematic Mapping and Spatial Analysis
8.4.1.4.5 Others
8.4.2 Services
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2017-2021)
8.4.2.3 Forecast Trend (2022-2027)
8.4.2.4 Service by Type
8.4.2.4.1 Consulting
8.4.2.4.2 Integration and Deployment
8.4.2.4.3 Support and Maintenance
8.5 Global Location Analytics Market by Deployment Type
8.5.1 On-Premise
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2017-2021)
8.5.1.3 Forecast Trend (2022-2027)
8.5.2 On-Demand
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2017-2021)
8.5.2.3 Forecast Trend (2022-2027)
8.6 Global Location Analytics Market by Location
8.6.1 Indoor
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2017-2021)
8.6.1.3 Forecast Trend (2022-2027)
8.6.2 Outdoor
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2017-2021)
8.6.2.3 Forecast Trend (2022-2027)
8.7 Global Location Analytics Market by Services
8.7.1 Risk Management
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2017-2021)
8.7.1.3 Forecast Trend (2022-2027)
8.7.2 Emergency Response Management
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2017-2021)
8.7.2.3 Forecast Trend (2022-2027)
8.7.3 Customer Experience Management
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2017-2021)
8.7.3.3 Forecast Trend (2022-2027)
8.7.4 Remote Monitoring
8.7.4.1 Market Share
8.7.4.2 Historical Trend (2017-2021)
8.7.4.3 Forecast Trend (2022-2027)
8.7.5 Supply Chain Planning and Optimization
8.7.5.1 Market Share
8.7.5.2 Historical Trend (2017-2021)
8.7.5.3 Forecast Trend (2022-2027)
8.7.6 Sales and Marketing Optimization
8.7.6.1 Market Share
8.7.6.2 Historical Trend (2017-2021)
8.7.6.3 Forecast Trend (2022-2027)
8.7.7 Others
8.8 Global Location Analytics Market by Application
8.8.1 Retail
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2017-2021)
8.8.1.3 Forecast Trend (2022-2027)
8.8.2 Banking, Financial Services and Insurance
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2017-2021)
8.8.2.3 Forecast Trend (2022-2027)
8.8.3 Government and Defense
8.8.3.1 Market Share
8.8.3.2 Historical Trend (2017-2021)
8.8.3.3 Forecast Trend (2022-2027)
8.8.4 Media and Entertainment
8.8.4.1 Market Share
8.8.4.2 Historical Trend (2017-2021)
8.8.4.3 Forecast Trend (2022-2027)
8.8.5 Transportation and Logistics
8.8.5.1 Market Share
8.8.5.2 Historical Trend (2017-2021)
8.8.5.3 Forecast Trend (2022-2027)
8.8.6 Energy and Utilities
8.8.6.1 Market Share
8.8.6.2 Historical Trend (2017-2021)
8.8.6.3 Forecast Trend (2022-2027)
8.8.7 Others
8.9 Global Location Analytics Market by Region
8.9.1 Market Share
8.9.1.1 North America
8.9.1.2 Europe
8.9.1.3 Asia Pacific
8.9.1.4 Latin America
8.9.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2017-2021)
9.1.2 Forecast Trend (2022-2027)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2017-2021)
9.2.2 Forecast Trend (2022-2027)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2017-2021)
9.3.2 Forecast Trend (2022-2027)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2017-2021)
9.4.2 Forecast Trend (2022-2027)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2017-2021)
9.5.2 Forecast Trend (2022-2027)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 EMR’s Key Indicators for Demand
10.4 EMR’s Key Indicators for Price
11 Competitive Landscape
11.1 Market Structure
11.2 Company Profiles
11.2.1 SAS Institute Inc.
11.2.1.1 Company Overview
11.2.1.2 Product Portfolio
11.2.1.3 Demographic Reach and Achievements
11.2.1.4 Certifications
11.2.2 Oracle Corporation
11.2.2.1 Company Overview
11.2.2.2 Product Portfolio
11.2.2.3 Demographic Reach and Achievements
11.2.2.4 Certifications
11.2.3 Microsoft Corporation
11.2.3.1 Company Overview
11.2.3.2 Product Portfolio
11.2.3.3 Demographic Reach and Achievements
11.2.3.4 Certifications
11.2.4 IBM Corporation
11.2.4.1 Company Overview
11.2.4.2 Product Portfolio
11.2.4.3 Demographic Reach and Achievements
11.2.4.4 Certifications
11.2.5 Cisco Systems Inc.
11.2.5.1 Company Overview
11.2.5.2 Product Portfolio
11.2.5.3 Demographic Reach and Achievements
11.2.5.4 Certifications
11.2.6 Environmental Systems Research Institute Inc.
11.2.6.1 Company Overview
11.2.6.2 Product Portfolio
11.2.6.3 Demographic Reach and Achievements
11.2.6.4 Certifications
11.2.7 Others
12 Industry Events and Developments
List of Figures and Tables
1. Global Location Analytics Market: Key Industry Highlights, 2016 and 2026
2. Global Location Analytics Historical Market: Breakup by Component (USD Million), 2017-2021
3. Global Location Analytics Market Forecast: Breakup by Component (USD Million), 2022-2027
4. Global Location Analytics Historical Market: Breakup by Deployment Type (USD Million), 2017-2021
5. Global Location Analytics Market Forecast: Breakup by Deployment Type (USD Million), 2022-2027
6. Global Location Analytics Historical Market: Breakup by Location (USD Million), 2017-2021
7. Global Location Analytics Market Forecast: Breakup by Location (USD Million), 2022-2027
8. Global Location Analytics Historical Market: Breakup by Services (USD Million), 2017-2021
9. Global Location Analytics Market Forecast: Breakup by Services (USD Million), 2022-2027
10. Global Location Analytics Historical Market: Breakup by Application (USD Million), 2017-2021
11. Global Location Analytics Market Forecast: Breakup by Application (USD Million), 2022-2027
12. Global Location Analytics Historical Market: Breakup by Region (USD Million), 2017-2021
13. Global Location Analytics Market Forecast: Breakup by Region (USD Million), 2022-2027
14. North America Location Analytics Historical Market: Breakup by Country (USD Million), 2017-2021
15. North America Location Analytics Market Forecast: Breakup by Country (USD Million), 2022-2027
16. Europe Location Analytics Historical Market: Breakup by Country (USD Million), 2017-2021
17. Europe Location Analytics Market Forecast: Breakup by Country (USD Million), 2022-2027
18. Asia Pacific Location Analytics Historical Market: Breakup by Country (USD Million), 2017-2021
19. Asia Pacific Location Analytics Market Forecast: Breakup by Country (USD Million), 2022-2027
20. Latin America Location Analytics Historical Market: Breakup by Country (USD Million), 2017-2021
21. Latin America Location Analytics Market Forecast: Breakup by Country (USD Million), 2022-2027
22. Middle East and Africa Location Analytics Historical Market: Breakup by Country (USD Million), 2017-2021
23. Middle East and Africa Location Analytics Market Forecast: Breakup by Country (USD Million), 2022-2027
24. Global Location Analytics Market Structure
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