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Global Snack Bars Market Size, Share, Analysis, Forecast: By Product Type: Cereal Bars, Energy Bars, Others; By Distribution Channel: Supermarkets/Hypermarkets, Convenience Stores, Speciality Stores, Online, Others; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis; Competitive Landscape; 2024-2032
Global Snack Bars Market Outlook
The global snack bars market is expected to grow in the forecast period of 2024-2032 at a CAGR of 4.6%.
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The Trend of Healthy Snacking Bolstering the Market Growth of Snack Bars
The rising demand for whole-grain snack bars that can offer essential nutritional benefits is propelling the market growth. As healthy snack bars may lack flavour owing to the low amount of sugar, manufacturers are increasingly incorporating healthy sweeteners such as honey, sugar alcohol, and xylitol, among others, to enhance their flavour and nutritional component, which is consequently augmenting the market growth. Furthermore, the use of dried fruits such as almonds and walnuts owing to their nutritional benefits while providing distinct texture, flavour, and mouthfeel to snack bars is significantly contributing to the industry growth. As the demand for convenience food is significantly surging, the demand for snack bars as a substitute for traditional meals is growing, which is propelling the market growth. Moreover, the rising health consciousness, especially among the millennial and Gen-Z population, is surging the demand for protein bars as a substitute for high protein meals. The growing popularity of various food-related trends due to the immense prevalence of social media is increasing the inclination towards protein-rich snacks such as protein bars, therefore invigorating the industry growth. In addition, the trend of healthy snacking owing to the prevalence of various health-related issues is increasing the demand for cereal bars, therefore bolstering the growth of the snack bars industry.
Snack Bars: Market Segmentation
Snack bars are bars that can be consumed as a snack. They contain various nutritional elements and offer a substitute for traditional meals. Snack bars are increasingly preferred by the working population with hectic lifestyles as they can be consumed conveniently. Snack bars such as protein bars are extensively consumed among the health-conscious population.
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The major product types of snack bars are:
- Cereal Bars
- Granola/Muesli Bars
- Others
- Energy Bars
- Others
The market can be broadly categorised on the basis of its distribution channels into:
- Supermarkets/Hypermarkets
- Convenience Stores
- Speciality Stores
- Online
- Others
The EMR report looks into the regional markets of snack bars like North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Rising Demand for Snack Bars with Diverse and Innovative Flavours to Boost the Growth of the Snack Bars Industry
The amalgamation of diverse flavours in snack bars to appeal to the evolving consumer preferences is augmenting the growth of the snack bars industry. The trend of clean label food products owing to increasing environmental and health consciousness, is escalating the demand for transparent snack bars, which is anticipated to propel the market growth. In addition, increasing research and development (R&D) activities by the leading companies to incorporate emerging ingredients and flavours in snack bars is projected to invigorate the growth of the snack bars industry. The growing demand for vegetable-based snack bars that can provide flavour and texture of animal-based products owing to the rising vegan population is estimated to aid the industry growth in the forecast period.
The easy availability of diverse snack bars owing to the expansion of distribution channels is aiding the market growth. The expansion of retail outlets such as speciality and convenience stores in emerging economies such as India, Brazil, and Mexico, is increasing the accessibility to snack bars. As the trend of snacking accelerated during the onset of the COVID-19 pandemic, the demand for healthier products owing to the rising prevalence of conscious indulgent movement is leading to the shift towards healthy snacking options. Moreover, the growing interest in snack bars offering energy-boosting and calming ingredients owing to the rising focus on holistic wellbeing is expected to boost the market growth of snack bars.
Key Industry Players in the Global Snack Bars Market
The report presents a detailed analysis of the following key players in the global snack bars market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:
- Kellogg Company
- Nestlé S.A.
- PepsiCo, Inc.
- Associated British Foods PLC
- General Mills Inc.
- Clif Bar & Company
- Others
The comprehensive report looks into the macro and micro aspects of the industry. The EMR report gives an in-depth insight into the market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Product Type |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Snack Bars Market Analysis
8.1 Key Industry Highlights
8.2 Global Snack Bars Historical Market (2018-2023)
8.3 Global Snack Bars Market Forecast (2024-2032)
8.4 Global Snack Bars Market by Product Type
8.4.1 Cereal Bars
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.1.3 Breakup by Type
8.4.1.3.1 Granola/Muesli Bars
8.4.1.3.1.1 Historical Trend (2018-2023)
8.4.1.3.1.2 Forecast Trend (2024-2032)
8.4.1.3.2 Others
8.4.2 Energy Bars
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Others
8.5 Global Snack Bars Market by Distribution Channel
8.5.1 Supermarkets/Hypermarkets
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Convenience Stores
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Speciality Stores
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Online
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Others
8.6 Global Snack Bars Market by Region
8.6.1 North America
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Europe
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Asia Pacific
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Latin America
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.6.5 Middle East and Africa
8.6.5.1 Historical Trend (2018-2023)
8.6.5.2 Forecast Trend (2024-2032)
9 North America Snack Bars Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Snack Bars Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Snack Bars Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Snack Bars Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Snack Bars Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Value Chain Analysis
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 Kellogg Company
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 Nestlé S.A.
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 Associated British Foods PLC
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 General Mills Inc.
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Clif Bar & Company
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Others
18 Key Trends and Developments in the Market
Additional Customisations Available
1 Manufacturing Process
1.1 Overview
1.2 Detailed Process Flow
1.3 Operation Involved
2 Project Requirement and Cost Analysis
2.1 Land, Location and Site Development
2.2 Construction
2.3 Plant Machinery
2.4 Cost of Raw Material
2.5 Packaging
2.6 Transportation
2.7 Utilities
2.8 Manpower
2.9 Other Capital Investment
List of Key Figures and Tables
1. Global Snack Bars Market: Key Industry Highlights, 2018 and 2032
2. Global Snack Bars Historical Market: Breakup by Product Type (USD Million), 2018-2023
3. Global Snack Bars Market Forecast: Breakup by Product Type (USD Million), 2024-2032
4. Global Snack Bars Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
5. Global Snack Bars Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
6. Global Snack Bars Historical Market: Breakup by Region (USD Million), 2018-2023
7. Global Snack Bars Market Forecast: Breakup by Region (USD Million), 2024-2032
8. North America Snack Bars Historical Market: Breakup by Country (USD Million), 2018-2023
9. North America Snack Bars Market Forecast: Breakup by Country (USD Million), 2024-2032
10. Europe Snack Bars Historical Market: Breakup by Country (USD Million), 2018-2023
11. Europe Snack Bars Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Asia Pacific Snack Bars Historical Market: Breakup by Country (USD Million), 2018-2023
13. Asia Pacific Snack Bars Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Latin America Snack Bars Historical Market: Breakup by Country (USD Million), 2018-2023
15. Latin America Snack Bars Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Middle East and Africa Snack Bars Historical Market: Breakup by Country (USD Million), 2018-2023
17. Middle East and Africa Snack Bars Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Global Snack Bars Market Structure
Key Questions Answered in the Report
The global snack bars market is projected to grow at a CAGR of 4.6% between 2024 and 2032.
The market is being driven by the rising demand for healthy snack bars and the incorporation of dried fruits and healthy sweeteners in snack bars to enhance their nutritional components and functionality.
The key trends of the market include the rising demand for clean and well-labelled products, easy availability of diverse snack bars, and the increasing research and development (R&D) activities by the leading companies for improved snack bar products.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The leading product types of snack bars in the market are cereal bars and energy bars, among others.
The significant distribution channels in the market are supermarkets/hypermarkets, convenience stores, speciality stores, and online, among others.
The key players in the global snack bars market are Kellogg Company, Nestlé S.A., PepsiCo, Inc., Associated British Foods PLC, General Mills Inc., and Clif Bar & Company, among others.
Analyst Review
The global snack bars market is driven by the rising demand for healthy snack bars. Aided by the trend of clean label products and the expansion of distribution channel, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 4.6%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its product types, the snack bars industry can be segmented into cereal bars and energy bars, among others. On the basis of distribution channels, the industry is divided into supermarkets/hypermarkets, convenience stores, speciality stores, and online, among others. The major regional markets for snack bars are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Kellogg Company, Nestlé S.A., PepsiCo, Inc., Associated British Foods PLC, General Mills Inc., and Clif Bar & Company, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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