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Global Software as a Service Market Size, Share, Trends, Forecast: By Deployment: Public Cloud, Private Cloud, Hybrid; By Solution: Customer Relationship Management (CRM), Operations and Manufacturing, Enterprise Resource Planning (ERP), Others; By Organisation Size; By End Use; Regional Analysis; Competitive Landscape; 2024-2032
Global Software as a Service Market Outlook
The global software as a service market size reached approximately USD 294.20 billion in 2023. The market is projected to grow at a CAGR of 17.9% between 2024 and 2032, reaching a value of around USD 1292.33 billion by 2032.
Key Trends in the Market
Software as a service (SaaS) is a cloud-based software service that allows the end-user to access software applications over the internet, usually on a subscription basis. In the SaaS model, the service provider hosts and manages the software on a remote server and then provides access to users via web browsers or dedicated applications.
- Organisations around the world are increasingly adopting IoT and cloud services to digitise their operations and adapt to changing market conditions, which is likely to boost the adoption of SaaS. The software as a service market growth has further accelerated with the rising adoption of remote work, pushing organisations to invest in cloud-based SaaS solutions for collaboration, communication, and productivity.
- Enterprises across diverse sectors are harnessing the power of autonomous innovations to elevate their services and products. The integration of advanced technologies such as artificial intelligence and machine learning is one of the key global software as a service market trends as it has enabled SaaS solutions to evolve rapidly while enhancing operational efficiency and intelligence across various business domains.
- There has been a noticeable increase in the adoption of hybrid cloud-based solutions within organisations, aiding the software as a service market demand. Moreover, an increasing number of enterprises are opting for hybrid cloud setups, which involve a combination of on-premises solutions and public cloud services to increase data security.
Market Analysis
Based on deployment, the market is segmented into public cloud, private cloud, and hybrid. The global software as a service market segmentation, on the basis of solution, includes customer relationship management (CRM), operations and manufacturing, enterprise resource planning (ERP), content management systems, human capital management (HCM), and supply chain management, among others.
The market, based on organisation size, is categorised into small and medium-sized enterprises and large enterprises. Based on end-use, the market is divided into IT and telecom, manufacturing, BFSI, healthcare, retail, education, and government, among others. The major regional markets for software as a service are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The comprehensive EMR report provides an in-depth assessment of the market based on Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global software as a service market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments and expansion plans.
- Microsoft Corporation
- Oracle Corporation
- Salesforce, Inc.
- Google LLC
- SAP SE
- Adobe Inc.
- Cisco Systems, Inc.
- IBM Corporation
- Accenture plc
- Infosys Limited
- Others
Market Share by Deployment
Private cloud is likely to represent a significant global software as a service market share in the coming years. This type of cloud deployment offers a substantial advantage as it combines the use of SaaS applications at the network's edge with a private cloud infrastructure. Furthermore, by adopting a private cloud infrastructure, organisations gain the ability to maintain a higher level of control over their data. Companies are increasingly investing in private cloud systems as it is vital to adhere to regulatory requirements and mitigate the risk of data breaches.
Market Share by Organisation Size
According to the global software as a service market analysis, large enterprises are expected to contribute significantly to the expansion of the market. The development can be attributed to the numerous advantages provided by SaaS solutions to large enterprises. These include cost-effectiveness, scalability, and flexibility, which are crucial for carrying out operations efficiently in large organisations.
Competitive Landscape
Infosys Limited is a major Indian multinational corporation that specialises in delivering a range of services related to information technology (IT). Their offerings encompass IT consulting, software development, and business process outsourcing. This company holds a prominent position in India's IT services sector and has its headquarters situated in Bengaluru, Karnataka, India.
Accenture plc is a prominent multinational professional services company. It offers a broad spectrum of services spanning management consulting, technology solutions, digital services, and outsourcing. The company is recognised for its global presence and serves clients across various sectors. Its headquarters is located in Dublin, Ireland. Over the operational years, Accenture has grown into one of the largest and most influential consulting and technology firms around the world.
IBM Corporation is a renowned American multinational technology and IT services company. Established in 1911, IBM has a rich history of innovation and has played a pivotal role in shaping the modern technology landscape. The company offers a diverse range of products and services, including hardware, software, cloud computing solutions, artificial intelligence, data analytics, and consulting services.
Other software as a service market players include Microsoft Corporation, Oracle Corporation, Salesforce, Inc., Google LLC, SAP SE, Adobe Inc., and Cisco Systems, Inc., among others.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Deployment |
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| Breakup by Solution |
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| Breakup by Organisation Size |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Software as a Service Market Analysis
8.1 Key Industry Highlights
8.2 Global Software as a Service Historical Market (2018-2023)
8.3 Global Software as a Service Market Forecast (2024-2032)
8.4 Global Software as a Service Market by Deployment
8.4.1 Public Cloud
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Private Cloud
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Hybrid
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.5 Global Software as a Service Market by Solution
8.5.1 Customer Relationship Management (CRM)
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Operations and Manufacturing
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Enterprise Resource Planning (ERP)
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.5.4 Content Management Systems
8.5.4.1 Historical Trend (2018-2023)
8.5.4.2 Forecast Trend (2024-2032)
8.5.5 Human Capital Management (HCM)
8.5.5.1 Historical Trend (2018-2023)
8.5.5.2 Forecast Trend (2024-2032)
8.5.6 Supply Chain Management
8.5.6.1 Historical Trend (2018-2023)
8.5.6.2 Forecast Trend (2024-2032)
8.5.7 Others
8.6 Global Software as a Service Market by Organisation Size
8.6.1 Small and Medium Sized Enterprises
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Large Enterprises
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.7 Global Software as a Service Market by End Use
8.7.1 IT and Telecom
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Manufacturing
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 BFSI
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Healthcare
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Retail
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
8.7.6 Education
8.7.6.1 Historical Trend (2018-2023)
8.7.6.2 Forecast Trend (2024-2032)
8.7.7 Government
8.7.7.1 Historical Trend (2018-2023)
8.7.7.2 Forecast Trend (2024-2032)
8.7.8 Others
8.8 Global Software as a Service Market by Region
8.8.1 North America
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Europe
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.8.3 Asia Pacific
8.8.3.1 Historical Trend (2018-2023)
8.8.3.2 Forecast Trend (2024-2032)
8.8.4 Latin America
8.8.4.1 Historical Trend (2018-2023)
8.8.4.2 Forecast Trend (2024-2032)
8.8.5 Middle East and Africa
8.8.5.1 Historical Trend (2018-2023)
8.8.5.2 Forecast Trend (2024-2032)
9 North America Software as a Service Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Software as a Service Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Software as a Service Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Software as a Service Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Software as a Service Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Microsoft Corporation
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Oracle Corporation
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Salesforce, Inc.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Google LLC
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 SAP SE
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Adobe Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Cisco Systems, Inc.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 IBM Corporation
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Accenture plc
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Infosys Limited
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Software as a Service Market: Key Industry Highlights, 2018 and 2032
2. Global Software as a Service Historical Market: Breakup by Deployment (USD Billion), 2018-2023
3. Global Software as a Service Market Forecast: Breakup by Deployment (USD Billion), 2024-2032
4. Global Software as a Service Historical Market: Breakup by Solution (USD Billion), 2018-2023
5. Global Software as a Service Market Forecast: Breakup by Solution (USD Billion), 2024-2032
6. Global Software as a Service Historical Market: Breakup by Organisation Size (USD Billion), 2018-2023
7. Global Software as a Service Market Forecast: Breakup by Organisation Size (USD Billion), 2024-2032
8. Global Software as a Service Historical Market: Breakup by End Use (USD Billion), 2018-2023
9. Global Software as a Service Market Forecast: Breakup by End Use (USD Billion), 2024-2032
10. Global Software as a Service Historical Market: Breakup by Region (USD Billion), 2018-2023
11. Global Software as a Service Market Forecast: Breakup by Region (USD Billion), 2024-2032
12. North America Software as a Service Historical Market: Breakup by Country (USD Billion), 2018-2023
13. North America Software as a Service Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Europe Software as a Service Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Europe Software as a Service Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Asia Pacific Software as a Service Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Asia Pacific Software as a Service Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Latin America Software as a Service Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Latin America Software as a Service Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Middle East and Africa Software as a Service Historical Market: Breakup by Country (USD Billion), 2018-2023
21. Middle East and Africa Software as a Service Market Forecast: Breakup by Country (USD Billion), 2024-2032
22. Global Software as a Service Market Structure
Key Questions Answered in the Report
In 2023, the market reached an approximate value of USD 294.20 billion.
The market is projected to grow at a CAGR of 17.9% between 2024 and 2032.
The market is estimated to witness healthy growth in the forecast period of 2024-2032 to reach a value of around USD 1292.33 billion by 2032.
The increasing focus of enterprises on data security and the digitisation of different sectors are aiding the market expansion.
The market is driven by the increasing adoption of hybrid cloud-based solutions and the integration of artificial intelligence and machine learning in SaaS solutions.
The regional markets are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
The various solutions include customer relationship management (CRM), operations and manufacturing, enterprise resource planning (ERP), content management systems, human capital management (HCM), and supply chain management, among others.
The key players in the market are Microsoft Corporation, Oracle Corporation, Salesforce, Inc., Google LLC, SAP SE, Adobe Inc., Cisco Systems, Inc., IBM Corporation, Accenture plc, and Infosys Limited, among others.
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