Navigating Sustainable, Profitable Growth in a Rapidly Changing World

Consumer Goods and Services

Global Household Care Market Size a...

Historical and Forecast Market Trends

2018-34

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The global household care market is significantly dependent on the global laundry detergent market. The healthy growth witnessed by the global laundry detergent market is aiding the growth of the global household care market. The household care market is being driven by the Asia Pacific market since it is one of the leading household care markets, accounting nearly half of the global laundry detergent industry. The household care market in the Asia Pacific is heavily influenced by India due to the rising penetration and demand for laundry wash products. Developing nations such as India and China are expected to be major markets in the household care industry in the coming years. Both countries are the leading consumers of household car products. The market in the two countries is being driven by the growing penetration of laundry detergents within the Asia Pacific region.

The global household care market is witnessing a rising demand for eco-friendly products. In order to meet the growing consumer demand, Procter & Gamble Company (NYSE: PG), a leading player in the market, launched Home Made Simple™, a new plant-based product line in 2018. The brand caters to the needs of the consumers by producing a wide range of care products like multi-purpose cleaners, laundry detergents, and fabric softeners. Another key player in the market, Clorox (NYSE: CLX), introduced Clorox® Disinfecting Bio Stain & Odour Remover in 2018. It helps in cleaning, disinfecting, and deodorizing surfaces and is effective in getting rid of bio-stains, including  blood and urine.

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Market Analysis by Products, Distribution Channels and Regions:

  • Based on product, the household care market is divided into hard surface cleaners, laundry detergents, toilet care, laundry additives, air care and dishwashing, among others.
  • By distribution channel, the market is segmented into supermarkets and hypermarkets, convenience store, and online store, among others.
  • The major regions in the global household care market are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

Key Findings of the Report:

  • The global household care market growth is being aided by the growing demand and penetration of the products in developing economies.
  • Increased disposable income has led to an increase in the demand for washing machines, further aiding the growth.
  • The consciousness, especially among the millennials, about health and hygiene is further supporting the growth of the household care market.
  • The inclination of people towards organic and eco-friendly products is driving the growth of the household care market.
  • The expansion of e-retailers, especially in developing countries, is providing a further push to the growth of the market.

Key Offerings of the Report:

  • The EMR report provides a detailed assessment of the global household care market for the periods (2018-2023) and (2024-2032).
  • The report also offers the historical (2018-2023) and forecast (2024-2032) markets for the product types and regional markets within the household care market.

The key players in the global household care market include The Proctor & Gamble Company, S.C. Johnson & Son Inc., Church & Dwight Co., Inc., Reckitt Benckiser Group plc, Henkel AG & Co. KGaA, The Clorox Company, Unilever plc, Colgate-Palmolive Company, Saraya Goodmaid Sdn. Bhd., and Elixir Home Care Pvt. Ltd., among others. The report by EMR gives an in-depth look into their market share, capacity, and latest developments like mergers and acquisitions, plant turnarounds, and capacity expansions.

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Report Summary

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Product
  • Distribution Channel
  • Region
Breakup by Product
  • Laundry Detergents
  • Laundry Additives
  • Dishwashing
  • Hard Surface Cleaners
  • Toilet Care
  • Air Care
  • Others
Breakup by Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Store
  • Online Store
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • The Procter & Gamble Company
  • S.C. Johnson & Son Inc.
  • Church & Dwight Co., Inc.
  • Reckitt Benckiser Group plc
  • Henkel AG & Co. KGaA
  • The Clorox Company
  • Unilever plc
  • Colgate-Palmolive Company
  • Saraya Goodmaid Sdn. Bhd.
  • Elixir Home Care Pvt. Ltd.
  • Others
 

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