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India Frozen Potato Products Market: By Type: French Fries, Tikki, Potato Wedges, Potato Bites, Smileys, Others; By End Use: Institutional, Retail; By Distribution Channel; Regional Analysis; Historical Market and Forecast (2016-2026); Market Dynamics; Value Chain Analysis; Competitive Landscape; Industry Events and Developments

India Frozen Potato Products Market Outlook

The India frozen potato products market attained a value of USD 1.10 billion in 2020. The market is further expected to grow in the forecast period of 2021-2026 at a CAGR of 17% to reach USD 2.82 billion by 2026.

 

India Frozen Potato Products Market

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Rising Demand for Potato Snacks Boosting the Frozen Potato Products Industry in India

Potatoes are associated with several health benefits and aid in improving blood sugar control, higher immunity, and reduced heart risk. The emergence of convenience stores and supermarkets has eased the availability of convenient ready-to-eat food, soaring the frozen potato industry. The penetration of fast-food chains such as McDonald’s, Wendy’s, Subway, KFC, Burger King, and Dominos, among others, contribute significantly to the market for frozen potatoes in India. The population in the urban cities has been exponentially growing owing to better opportunities and improved living standards. This has led to the emergence of the working middle class with high purchasing power and hectic schedules. Frozen potatoes provide the same benefits and taste like a fresh one and have a greater shelf-life, consequently aiding the market growth. Furthermore, snacks such as french fries and wedges have become increasingly popular in India, especially among the children and the youth, and are catalysing the industry growth for frozen potatoes.

 

Frozen Potato Products: Industry Definition and Segmentation

Potatoes, a colonial legacy, are one of the most consumed vegetables in India and enjoy their presence in the most famous cuisines. Frozen potatoes are preserved in their natural form without the use of additional preservatives. They contain vitamin B6, fibre, magnesium, and antioxidants and are made from processing fresh potatoes at a low temperature. The nutrient content in frozen potato products is the same as fresh potato products and provides a suitable alternative to fresh foods.

 

India Frozen Potato Products Market By Type

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The major types of frozen potato products are:

  • French Fries
  • Tikki
  • Potato Wedges
  • Potato Bites
  • Smileys
  • Others

The market can be broadly categorised on the basis of its end use into:

  • Institutional
  • Retail

Based on the distribution channels, the market can be divided into:

  • Supermarkets and Hypermarkets
  • Convenience Store
  • Speciality Stores
  • Online
  • Others

The EMR report looks into the regional markets of frozen potato products like North India, Central and West India, South India, and East India.

 

India Frozen Potato Products Market By Region

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Rising Demand for Convenience Food to Bolster the Market Growth

The availability of a large number of varieties, flavours, and shapes of frozen potatoes products to choose from drives the market growth. The rise of the online retail sector has enabled the easy access of products in remote areas and further contributes to the market growth. Moreover, the advent of quick service restaurants and the increasing demand for frozen food are expected to propel the market growth. The surge of food delivery services like Swiggy, Zomato, and Uber Eats in the first and second-tier cities of India can increase the demand for both snacks and meals made up of frozen potatoes, further augmenting the industry growth.

Frozen foods not only offer convenience but also function as a token of westernisation in India. The availability of international frozen potato products in India boosts the market growth. Frozen potatoes are easy to not only prepare and consume but also reduces the preparation time significantly, and hence is suitable for busy and unskilled consumers, which invigorates the market growth. Various innovations such as the addition of Indian flavours to other flavours are also driving the market growth. Additionally, the evolving food preferences and changing consumer eating patterns also lubricate the market growth. Potatoes, particularly foods as wedges and French fries, however, have been largely associated with a higher risk of death. However, recent studies concluded that the products contain various health benefits if consumed in a limited quantity; such developments are expected to aid the market growth.

 

Key Industry Players in the India Frozen Potato Products Market

The report presents a detailed analysis of the following key players in the India frozen potato products market, looking into their capacity, market shares, and latest developments like capacity expansions, plant turnarounds, and mergers and acquisitions:

  • McCain Foods Ltd.
  • Hyfun Foods
  • Iscon Balaji Foods Private Limited
  • Bhanu Farms Limited
  • Others

The comprehensive report looks into the macro and micro aspects of the industry. The EMR report gives an in-depth insight into the market by providing a SWOT analysis as well as an analysis of Porter’s Five Forces model.

 

REPORT FEATURES DETAILS
Base Year 2020
Historical Period 2016-2020
Forecast Period 2021-2026
Scope of the Report Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment- Type, End Use, Distribution Channel, Region
Breakup by Type French Fries, Tikki, Potato Wedges, Potato Bites, Smileys, Others
Breakup by End Use Institutional, Retail
Breakup by Distribution Channel Supermarkets and Hypermarkets, Convenience Store, Speciality Stores, Online, Others
Breakup by Region North India, Central and West India, South India, East India
Market Dynamics SWOT, Porter's Five Forces, EMR’s Key Indicators for Price and Demand
Competitive Landscape Market Structure, Company Profiles- Company Overview, Product Portfolio, Demographic Reach and Achievements, Certifications
Companies Covered McCain Foods Ltd., Hyfun Foods, Iscon Balaji Foods Private Limited, Bhanu Farms Limited, Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    India
7    Industry Opportunities and Challenges
8    India Frozen Potato Products Market Analysis

    8.1    Key Industry Highlights
    8.2    India Frozen Potato Products Historical Market (2016-2020) 
    8.3    India Frozen Potato Products Market Forecast (2021-2026)
    8.4    India Frozen Potato Products Market by Type
        8.4.1    French Fries
            8.4.1.1    Market Share
            8.4.1.2    Historical Trend (2016-2020)
            8.4.1.3    Forecast Trend (2021-2026) 
        8.4.2    Tikki
            8.4.2.1    Market Share
            8.4.2.2    Historical Trend (2016-2020)
            8.4.2.3    Forecast Trend (2021-2026) 
        8.4.3    Potato Wedges
            8.4.3.1    Market Share
            8.4.3.2    Historical Trend (2016-2020)
            8.4.3.3    Forecast Trend (2021-2026) 
        8.4.4    Potato Bites
            8.4.4.1    Market Share
            8.4.4.2    Historical Trend (2016-2020)
            8.4.4.3    Forecast Trend (2021-2026) 
        8.4.5    Smileys
            8.4.5.1    Market Share
            8.4.5.2    Historical Trend (2016-2020)
            8.4.5.3    Forecast Trend (2021-2026) 
        8.4.6    Others
    8.5    India Frozen Potato Products Market by End Use
        8.5.1    Institutional
            8.5.1.1    Market Share
            8.5.1.2    Historical Trend (2016-2020)
            8.5.1.3    Forecast Trend (2021-2026)
        8.5.2    Retail
            8.5.2.1    Market Share
            8.5.2.2    Historical Trend (2016-2020)
            8.5.2.3    Forecast Trend (2021-2026)
    8.6    India Frozen Potato Products Market by Distribution Channel
        8.6.1    Supermarkets and Hypermarkets
            8.6.1.1    Market Share
            8.6.1.2    Historical Trend (2016-2020)
            8.6.1.3    Forecast Trend (2021-2026)
        8.6.2    Convenience Store
            8.6.2.1    Market Share
            8.6.2.2    Historical Trend (2016-2020)
            8.6.2.3    Forecast Trend (2021-2026)
        8.6.3    Speciality Stores
            8.6.3.1    Market Share
            8.6.3.2    Historical Trend (2016-2020)
            8.6.3.3    Forecast Trend (2021-2026)
        8.6.4    Online
            8.6.4.1    Market Share
            8.6.4.2    Historical Trend (2016-2020)
            8.6.4.3    Forecast Trend (2021-2026)
        8.6.5    Others
    8.7    India Frozen Potato Products Market by Region
        8.7.1    Market Share
            8.7.1.1    North India
            8.7.1.2    Central and West India
            8.7.1.3    South India
            8.7.1.4    East India
9    Regional Analysis
    9.1    North India
        9.1.1    Historical Trend (2016-2020)
        9.1.2    Forecast Trend (2021-2026)
    9.2    Central and West India
        9.2.1    Historical Trend (2016-2020)
        9.2.2    Forecast Trend (2021-2026)
    9.3    South India
        9.3.1    Historical Trend (2016-2020)
        9.3.2    Forecast Trend (2021-2026)
    9.4    East India
        9.4.1    Historical Trend (2016-2020)
        9.4.2    Forecast Trend (2021-2026)
10    Market Dynamics
    10.1    SWOT Analysis
        10.1.1    Strengths
        10.1.2    Weaknesses
        10.1.3    Opportunities
        10.1.4    Threats
    10.2    Porter’s Five Forces Analysis
        10.2.1    Supplier’s Power
        10.2.2    Buyers Power
        10.2.3    Threat of New Entrants
        10.2.4    Degree of Rivalry
        10.2.5    Threat of Substitutes
    10.3    EMR’s Key Indicators for Demand
    10.4    EMR’s Key Indicators for Price
11    Value Chain Analysis
12    Competitive Landscape

    12.1    Market Structure
    12.2    Company Profiles
        12.2.1    McCain Foods Ltd.
            12.2.1.1    Company Overview
            12.2.1.2    Product Portfolio
            12.2.1.3    Demographic Reach and Achievements
            12.2.1.4    Certifications
        12.2.2    Hyfun Foods
            12.2.2.1    Company Overview
            12.2.2.2    Product Portfolio
            12.2.2.3    Demographic Reach and Achievements
            12.2.2.4    Certifications
        12.2.3    Iscon Balaji Foods Private Limited
            12.2.3.1    Company Overview
            12.2.3.2    Product Portfolio
            12.2.3.3    Demographic Reach and Achievements
            12.2.3.4    Certifications
        12.2.4    Bhanu Farms Limited
            12.2.4.1    Company Overview
            12.2.4.2    Product Portfolio
            12.2.4.3    Demographic Reach and Achievements
            12.2.4.4    Certifications
        12.2.5    Others
13    Industry Events and Developments


Additional Customisations Available

1    Manufacturing Process
    1.1    Overview
    1.2    Detailed Process Flow
    1.3    Operation Involved
2    Project Requirement and Cost Analysis
    2.1    Land, Location and Site Development
    2.2    Construction
    2.3    Plant Machinery
    2.4    Cost of Raw Material
    2.5    Packaging
    2.6    Transportation
    2.7    Utilities
    2.8    Manpower
    2.9    Other Capital Investment


List of Figures and Tables

1.    India Frozen Potato Products Market: Key Industry Highlights, 2016 and 2026
2.    India Frozen Potato Products Historical Market: Breakup by Type (USD Million), 2016-2020
3.    India Frozen Potato Products Market Forecast: Breakup by Type (USD Million), 2021-2026
4.    India Frozen Potato Products Historical Market: Breakup by End Use (USD Million), 2016-2020
5.    India Frozen Potato Products Market Forecast: Breakup by End Use (USD Million), 2021-2026
6.    India Frozen Potato Products Historical Market: Breakup by Distribution Channel (USD Million), 2016-2020
7.    India Frozen Potato Products Market Forecast: Breakup by Distribution Channel (USD Million), 2021-2026
8.    India Frozen Potato Products Historical Market: Breakup by Region (USD Million), 2016-2020
9.    India Frozen Potato Products Market Forecast: Breakup by Region (USD Million), 2021-2026
10.    India Frozen Potato Products Market Structure

Key Questions Answered in the Report

In 2020, the India frozen potato products market attained a value of nearly USD 1.10 billion.

The market is projected to grow at a CAGR of 17% between 2021 and 2026.

The market is estimated to witness a healthy growth in the forecast period of 2021-2026 to reach USD 2.82 billion.

The industry is being driven by the surge of convenience stores and fast-food chains in India.

The industry is driven by the rising demand for frozen and convenience food and the surge of quick service restaurants.

The major regions in the industry are North India, Central and West India, South India, and East India.

The major types of frozen potato products in the industry are french fries, tikka, potato wedges, potato bites, and smileys, among others.

The end uses of frozen potato products in the market are institutional and retail.

The significant distribution channels in the market are supermarkets and hypermarkets, convenience store, speciality stores, and online, among others.

The major players in the industry are McCain Foods Ltd., Hyfun Foods, Iscon Balaji Foods Private Limited, and Bhanu Farms Limited, among others.

Analyst Review

The India frozen potato products market attained a value of USD 1.10 billion in 2020, driven by the surging fast food chains. Aided by the growing demand for convenience food, the market is expected to witness a further growth in the forecast period of 2021-2026, growing at a CAGR of 17%. The market is projected to reach USD 2.82 billion by 2026.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its types, the frozen potato products industry can be segmented into french fries, tikka, potato wedges, potato bites, and smileys, among others. The major end uses of the product are institutional and retail. On the basis of distribution channels, the industry is divided into supermarkets and hypermarkets, convenience store, speciality stores, and online, among others. The major regional markets for frozen potato products North India, Central and West India, South India, and East India. The key players in the above market include McCain Foods Ltd., Hyfun Foods, Iscon Balaji Foods Private Limited, and Bhanu Farms Limited, among others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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