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The global portable Bluetooth speakers market attained a value of USD 7.2 billion in 2022. The global portable Bluetooth speaker market is expected to grow at a CAGR of 12.4% in the forecast period of 2023-2028 to attain a value of USD 14.5 billion by 2028.
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The portable Bluetooth speakers industry is driven by the advancement in audio technology. The ongoing technological advancements in several audio devices have transformed the world of music in the manner it is played and appreciated. The audio industry has witnessed a rise in the demand for wireless-based audio devices, including portable Bluetooth speakers, headphones, sound bars, and microphones. This is expected to boost the market growth of portable Bluetooth speakers. The market is further aided by the rising demand from the end user industries and growing adoption of portable Bluetooth speakers and other related devices. In addition to this, the rising number of smart phones, especially in North America, is fuelling the market growth of portable Bluetooth speakers.
Portable Bluetooth speakers refer to movable wireless streaming audio. These gadgets are permitted to play media from a source of content, such as a tablet, laptop, any Bluetooth enabled device like a smartphone. Usually, a portable Bluetooth gadget includes a rechargeable battery of lithium polymer. Portable Bluetooth speakers are easy to carry, use, and install.
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On the basis of type, the market is divided into:
The market on the basis of technology is divided into:
Based on sales channel, the market is segmented into:
By price range, the market is categorised into:
The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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The market growth of portable Bluetooth speakers is being fuelled by the changing preferences for the mode of listening to music among consumers. The changing format of music towards digital and hi-fi systems is boosting manufacturers to design, develop, and pursue innovation in sound quality. Earlier, consumers opted for speakers with high watts, which featured better sound quality. However, currently, consumers have turned towards innovation and refrain from purchasing speakers featuring loud music as that may be disturbing for their neighbours. This has led to rising demand for hi-fi systems with Bluetooth, Wi-Fi connection, USBs including supported files, plug-in of various card reader types, or even a mixture with disco lighting, among others, consequently boosting the market growth of portable Bluetooth speakers. However, the market may witness hindrance due to the threat of piracy.
The report gives a detailed analysis of the following key players in the global portable Bluetooth speakers market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
REPORT FEATURES | DETAILS |
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Base Year | 2022 |
Historical Period | 2018-2022 |
Forecast Period | 2023-2028 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Type |
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Breakup by Technology |
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Breakup by Sales Channel |
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Breakup by Price Range |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Portable Bluetooth Speakers Market Analysis
8.1 Key Industry Highlights
8.2 Global Portable Bluetooth Speakers Historical Market (2018-2022)
8.3 Global Portable Bluetooth Speakers Market Forecast (2023-2028)
8.4 Global Portable Bluetooth Speakers Market by Type
8.4.1 Car Speaker
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2022)
8.4.1.3 Forecast Trend (2023-2028)
8.4.2 Pocket Speaker
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2022)
8.4.2.3 Forecast Trend (2023-2028)
8.4.3 Outdoor Bluetooth Speaker
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2018-2022)
8.4.3.3 Forecast Trend (2023-2028)
8.4.4 Others
8.5 Global Portable Bluetooth Speakers Market by Technology
8.5.1 Smart Speaker
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2022)
8.5.1.3 Forecast Trend (2023-2028)
8.5.2 Conventional Speaker
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2022)
8.5.2.3 Forecast Trend (2023-2028)
8.6 Global Portable Bluetooth Speakers Market by Sales Channel
8.6.1 Online
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2018-2022)
8.6.1.3 Forecast Trend (2023-2028)
8.6.2 Offline
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2018-2022)
8.6.2.3 Forecast Trend (2023-2028)
8.7 Global Portable Bluetooth Speakers Market by Price Range
8.7.1 Low Range (Less Than USD 200)
8.7.1.1 Market Share
8.7.1.2 Historical Trend (2018-2022)
8.7.1.3 Forecast Trend (2023-2028)
8.7.2 Mid-Range (USD 200-500)
8.7.2.1 Market Share
8.7.2.2 Historical Trend (2018-2022)
8.7.2.3 Forecast Trend (2023-2028)
8.7.3 Premium (More Than USD 500)
8.7.3.1 Market Share
8.7.3.2 Historical Trend (2018-2022)
8.7.3.3 Forecast Trend (2023-2028)
8.8 Global Portable Bluetooth Speakers Market by Region
8.8.1 North America
8.8.1.1 Market Share
8.8.1.2 Historical Trend (2018-2022)
8.8.1.3 Forecast Trend (2023-2028)
8.8.2 Europe
8.8.2.1 Market Share
8.8.2.2 Historical Trend (2018-2022)
8.8.2.3 Forecast Trend (2023-2028)
8.8.3 Asia Pacific
8.8.3.1 Market Share
8.8.3.2 Historical Trend (2018-2022)
8.8.3.3 Forecast Trend (2023-2028)
8.8.4 Latin America
8.8.4.1 Market Share
8.8.4.2 Historical Trend (2018-2022)
8.8.4.3 Forecast Trend (2023-2028)
8.8.5 Middle East and Africa
8.8.5.1 Market Share
8.8.5.2 Historical Trend (2018-2022)
8.8.5.3 Forecast Trend (2023-2028)
9 North America Portable Bluetooth Speakers Market Analysis
9.1 Market by Type
9.2 Market by Technology
9.3 Market by Sales Channel
9.4 Market by Price Range
9.5 Market by Country
9.5.1 United States of America
9.5.1.1 Market Share
9.5.1.2 Historical Trend (2018-2022)
9.5.1.3 Forecast Trend (2023-2028)
9.5.2 Canada
9.5.2.1 Market Share
9.5.2.2 Historical Trend (2018-2022)
9.5.2.3 Forecast Trend (2023-2028)
10 Europe Portable Bluetooth Speakers Market Analysis
10.1 Market by Type
10.2 Market by Technology
10.3 Market by Sales Channel
10.4 Market by Price Range
10.5 Market by Country
10.5.1 United Kingdom
10.5.1.1 Market Share
10.5.1.2 Historical Trend (2018-2022)
10.5.1.3 Forecast Trend (2023-2028)
10.5.2 Germany
10.5.2.1 Market Share
10.5.2.2 Historical Trend (2018-2022)
10.5.2.3 Forecast Trend (2023-2028)
10.5.3 France
10.5.3.1 Market Share
10.5.3.2 Historical Trend (2018-2022)
10.5.3.3 Forecast Trend (2023-2028)
10.5.4 Italy
10.5.4.1 Market Share
10.5.4.2 Historical Trend (2018-2022)
10.5.4.3 Forecast Trend (2023-2028)
10.5.5 Others
11 Asia Pacific Portable Bluetooth Speakers Market Analysis
11.1 Market by Type
11.2 Market by Technology
11.3 Market by Sales Channel
11.4 Market by Price Range
11.5 Market by Country
11.5.1 China
11.5.1.1 Market Share
11.5.1.2 Historical Trend (2018-2022)
11.5.1.3 Forecast Trend (2023-2028)
11.5.2 Japan
11.5.2.1 Market Share
11.5.2.2 Historical Trend (2018-2022)
11.5.2.3 Forecast Trend (2023-2028)
11.5.3 India
11.5.3.1 Market Share
11.5.3.2 Historical Trend (2018-2022)
11.5.3.3 Forecast Trend (2023-2028)
11.5.4 ASEAN
11.5.4.1 Market Share
11.5.4.2 Historical Trend (2018-2022)
11.5.4.3 Forecast Trend (2023-2028)
11.5.5 South Korea
11.5.5.1 Market Share
11.5.5.2 Historical Trend (2018-2022)
11.5.5.3 Forecast Trend (2023-2028)
11.5.6 Australia
11.5.6.1 Market Share
11.5.6.2 Historical Trend (2018-2022)
11.5.6.3 Forecast Trend (2023-2028)
11.5.7 Others
12 Latin America Portable Bluetooth Speakers Market Analysis
12.1 Market by Type
12.2 Market by Technology
12.3 Market by Sales Channel
12.4 Market by Price Range
12.5 Market by Country
12.5.1 Brazil
12.5.1.1 Market Share
12.5.1.2 Historical Trend (2018-2022)
12.5.1.3 Forecast Trend (2023-2028)
12.5.2 Argentina
12.5.2.1 Market Share
12.5.2.2 Historical Trend (2018-2022)
12.5.2.3 Forecast Trend (2023-2028)
12.5.3 Mexico
12.5.3.1 Market Share
12.5.3.2 Historical Trend (2018-2022)
12.5.3.3 Forecast Trend (2023-2028)
12.5.4 Others
13 Middle East and Africa Portable Bluetooth Speakers Market Analysis
13.1 Market by Type
13.2 Market by Technology
13.3 Market by Sales Channel
13.4 Market by Price Range
13.5 Market by Country
13.5.1 Saudi Arabia
13.5.1.1 Market Share
13.5.1.2 Historical Trend (2018-2022)
13.5.1.3 Forecast Trend (2023-2028)
13.5.2 United Arab Emirates
13.5.2.1 Market Share
13.5.2.2 Historical Trend (2018-2022)
13.5.2.3 Forecast Trend (2023-2028)
13.5.3 Nigeria
13.5.3.1 Market Share
13.5.3.2 Historical Trend (2018-2022)
13.5.3.3 Forecast Trend (2023-2028)
13.5.4 South Africa
13.5.4.1 Market Share
13.5.4.2 Historical Trend (2018-2022)
13.5.4.3 Forecast Trend (2023-2028)
13.5.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 HARMAN International
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Sonos, Inc.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Bose Corporation
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Sony Electronics Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Logitech Europe S.A.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Apple Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Bang & Olufsen A/S
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Koninklijke Philips N.V.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Fantasia Trading LLC (Anker)
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 LG Electronics
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Tribit Official
15.2.11.1 Company Overview
15.2.11.2 Product Portfolio
15.2.11.3 Demographic Reach and Achievements
15.2.11.4 Certifications
15.2.12 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Portable Bluetooth Speakers Market: Key Industry Highlights, 2018 and 2028
2. Global Portable Bluetooth Speakers Historical Market: Breakup by Type (USD Million), 2018-2022
3. Global Portable Bluetooth Speakers Market Forecast: Breakup by Type (USD Million), 2023-2028
4. Global Portable Bluetooth Speakers Historical Market: Breakup by Technology (USD Million), 2018-2022
5. Global Portable Bluetooth Speakers Market Forecast: Breakup by Technology (USD Million), 2023-2028
6. Global Portable Bluetooth Speakers Historical Market: Breakup by Sales Channel (USD Million), 2018-2022
7. Global Portable Bluetooth Speakers Market Forecast: Breakup by Sales Channel (USD Million), 2023-2028
8. Global Portable Bluetooth Speakers Historical Market: Breakup by Price Range (USD Million), 2018-2022
9. Global Portable Bluetooth Speakers Market Forecast: Breakup by Price Range (USD Million), 2023-2028
10. Global Portable Bluetooth Speakers Historical Market: Breakup by Region (USD Million), 2018-2022
11. Global Portable Bluetooth Speakers Market Forecast: Breakup by Region (USD Million), 2023-2028
12. North America Portable Bluetooth Speakers Historical Market: Breakup by Country (USD Million), 2018-2022
13. North America Portable Bluetooth Speakers Market Forecast: Breakup by Country (USD Million), 2023-2028
14. Europe Portable Bluetooth Speakers Historical Market: Breakup by Country (USD Million), 2018-2022
15. Europe Portable Bluetooth Speakers Market Forecast: Breakup by Country (USD Million), 2023-2028
16. Asia Pacific Portable Bluetooth Speakers Historical Market: Breakup by Country (USD Million), 2018-2022
17. Asia Pacific Portable Bluetooth Speakers Market Forecast: Breakup by Country (USD Million), 2023-2028
18. Latin America Portable Bluetooth Speakers Historical Market: Breakup by Country (USD Million), 2018-2022
19. Latin America Portable Bluetooth Speakers Market Forecast: Breakup by Country (USD Million), 2023-2028
20. Middle East and Africa Portable Bluetooth Speakers Historical Market: Breakup by Country (USD Million), 2018-2022
21. Middle East and Africa Portable Bluetooth Speakers Market Forecast: Breakup by Country (USD Million), 2023-2028
22. Global Portable Bluetooth Speakers Market Structure
The global portable Bluetooth speakers market attained a value of USD 7.2 billion in 2022.
The global portable Bluetooth speakers market is projected to grow at a CAGR of 12.4% between 2023 and 2028.
The global portable Bluetooth speakers market is estimated to reach a value of about USD 13.3 billion by 2028.
The major drivers of the industry such as rising disposable incomes, advancement in audio technology, rising demand from the end user industries, and rising number of smart phones are expected to aid the market growth.
The key market trend guiding the growth of the industry includes the rising demand for hi-fi systems with Bluetooth.
The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The leading types of portable Bluetooth speakers in the market are car speaker, pocket speaker, and outdoor Bluetooth speaker, among others.
The market on the basis of technology can be divided into smart speaker and conventional speaker.
The significant sales channels in the market are online and offline.
The major price ranges of portable Bluetooth speakers in the market are low range (less than USD 200), mid-range (USD 200-500), and premium (more than USD 500).
The major players in the market are HARMAN International, Sonos, Inc., Bose Corporation, Sony Electronics Inc., Logitech Europe S.A., Apple Inc., Bang & Olufsen A/S, Koninklijke Philips N.V., Fantasia Trading LLC (Anker), LG Electronics, and Tribit Official, among others.
The global portable Bluetooth speakers market attained a value of USD 7.2 billion in 2022. Aided by the growing technological advancements, the portable Bluetooth speaker market is expected to witness a further growth in the forecast period of 2023-2028, growing at a CAGR of 12.4%. The portable Bluetooth speaker market is projected to reach USD 14.5 billion by 2028.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the market. By type, the market is segmented into car speaker, pocket speaker, and outdoor Bluetooth speaker, among others. The market on the basis of technology can be divided into smart speaker and conventional speaker. On the basis of sales channel, the market is divided into online and offline. Based on price range, the market is categorised into low range (less than USD 200), mid-range (USD 200-500), and premium (more than USD 500). The major regional markets for portable Bluetooth speakers are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include HARMAN International, Sonos, Inc., Bose Corporation, Sony Electronics Inc., Logitech Europe S.A., Apple Inc., Bang & Olufsen A/S, Koninklijke Philips N.V., Fantasia Trading LLC (Anker), LG Electronics, and Tribit Official, among others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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